Mediactive: Using Media in a Networked Age

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Mediactive: Using Media in a Networked Age Dan Gillmor Knight Center for Digital Media Entrepreneurship

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Mediactive: Using Media in a Networked Age. Dan Gillmor Knight Center for Digital Media Entrepreneurship. 0. Media Shift. Media 0.1. Media 0.5. Media 1.0. Media 1.1. Media 1.5. Media 2.0. Media 2.5. 20 th Century Information Theory. Or…. Sources. Author(s). Media. Readers. - PowerPoint PPT Presentation

Transcript of Mediactive: Using Media in a Networked Age

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Mediactive:

Using Media in a Networked Age

Dan GillmorKnight Center for Digital Media Entrepreneurship

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0

Media Shift

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Media 0.1

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Media 0.5

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Media 1.0

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Media 1.1

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Media 1.5

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Media 2.0

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Media 2.5

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20th Century Information Theory

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Sources Author(s)

Info

Media Readers

Message

Sent Info

Misinformation, disinformation,

junk, etc.

Message

Or…

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Media 3.0

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20th Century Information Theory

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‘Democratized’ MediaNot in the sense of voting......but Participation

–Creation/Production–Access

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A Read-Write Web

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Consumers <==> Creators

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Creators <==> Collaborators

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Supply

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Who is a journalist?

Wrong question.

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Journalism

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Not Journalism

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AND, not OR

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Innovation | Adaptation(Good news: Trying New Things is Cheap)

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Professional“Amateur”

Mass

Niche

AftenbladetLocal TV News

(Part of) Emerging Media Ecosystem

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Demand

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Photo by Stovak via Flickr

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Too Much Information

Photos by Eammon Sullivan and perspikace via Flickr

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Accurate? Trustworthy?

Not Necessarily, in a ‘Photoshop’ World

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Not to Mention (ahem)…

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Principles

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1. Using. Not consuming.2. Participation with integrity.

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Principles (for “consumers”)

Skepticism–Be skeptical of absolutely everything

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Principles

SkepticismJudgment

–But not equally skeptical of absolutely everything

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Credibility Scale

0-30 +30

Anonymous Comments

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Principles

SkepticismJudgmentResearch

–Ask your own questions, especially when making big decisions

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Best place to startWorst place to stop

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Principles

SkepticismJudgmentResearchFree thinking

–Go outside your comfort zone, in politics and culture

–Be relentless with yourself

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PrinciplesSkepticismJudgmentResearchFree thinkingTechniques

–Create media–Understand how media persuade

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For ‘Creators’

All of the above (principles for consumers) PLUS these journalistic principles:

Thoroughness– Not just interviews, documents, but also wider

collaboration

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Principles for Creators

ThoroughnessAccuracy

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Principles for Creators

ThoroughnessAccuracyFairness

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Principles for Creators

ThoroughnessAccuracyFairnessIndependence

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Principles for Creators

ThoroughnessAccuracyFairnessIndependenceTransparency

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Mediactive

(In the Digital Age, what is a book?)

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Mediactive.com

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Upcoming:

Foreign editions

Version 2.0 print

Various EPUB editions

Game inside ebook

Kindle Singles

(more)

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How to find me:

[email protected]/about

Twitter: @dangillmor