Personal Media Use and Production Diary

An investigation into Koren Midgley’s use and production of media over a ten day period.

JOUR1111 Assessment OneDr Bruce Redman

Results – Media Use

The above table shows my media use over ten days. Note: the media use is recorded in minutes.

Media Television Online Radio Social Networking

12/03/12 60 21 0 35

13/03/12 31 24 17 46

14/03/12 47 13 0 81

15/03/12 23 29 7 63

16/03/12 35 28 4 74

17/03/12 25 27 8 137

18/03/12 29 21 0 44

19/03/12 30 19 0 59

20/03/12 50 24 13 103

21/03/12 45 22 12 55

Total 375 228 61 697

Table One

Media Use

Above is a piegraphto simplify the results of my media usage. Note: the media use isrecorded in minutes.

375

228

61

697

Television

Online

Radio

Pie Graph One

Media Use – What Do these results mean?

Looking back at graph one and my media use for thepast ten days it is no surprise to me that the ‘SocialNetworking’ category takes first place. I aman extremely busy person with UNI full-timeand work part-time, I rely heavily onsocial networking to remain in touch with,not only friends, but the world. The ‘SocialNetworking’ category can be split into three subcategories which are shown in the table below.

Media Use – Social Networking

Media Blog Twitter Facebook Total

12/03/12 0 0 35 35

13/03/12 0 0 46 46

14/03/12 25 21 71 81

15/03/12 15 11 37 63

16/03/12 18 9 47 74

17/03/12 21 8 42 137

18/03/12 0 6 38 44

19/03/12 12 9 38 59

20/03/12 0 0 36 103

21/03/12 15 11 29 55

Total 106 75 419 697

Table Two

Bloging, twitter and facebook are my three mainuses of social networking. Below is a table to showhow much time I spend on each over ten days.Note: media use is recorded in minutes.

Media Use – Social Networking

106

75

419

Blog

Twitter

Facebook

Above is a pie graph, simplifying the results of ‘Social Networking.’ Note: Media use is recorded in minutes

Pie Graph Two

Media Use – Social Networking

As you can see in table two and graph two facebook is the largest part of my ‘Social Networking.’ Along with 44.2% of my classmates,I too have an iphone and I am one of the 412 students that uses a facebook app on a smart phone.Due to my busy schedule the convenience of havingfacebook at the touch of afinger means that I spend a majority of my sparetime using this social networking medium.

In the sample of 306 students I am one who did not have twitter.Also from the sample of 272 students I am one that has notbloged previously to JOUR1111. Throughout the process of recordingmy ‘Social Networking’ I set up twitter and bloging accounts. I am not abig fan of twitter or bloging, however it is necessary for me to use thismedia for my assessment. Bloging/twitter only account for 31% of mysocial network use, as facebook is my preferred social networkingmedium.

Media Use -Television

Television came in second place at 28% of total mediause, showing that I watched 375 minutes of television inten days. Compared to my peersresult of 29.9% ofstudents watching 1-2hours of television per day, myoverall usage seems fairly slim. As I stated previously Ibarely find time to sit, let alone watch television. If I do, amajority of it is to check News or Current affair shows, asdemonstrated In pie graph three below.

Media Use - Television

103

58

44

52

News

Current Affair

Above is a pie graph demonstrating the four subcategories of ‘Television.’ Note: results are in minutes.

Pie Graph Three

Media Use - OnlineAs well as having an iphoneI fall within the 13.7% of students that havean ipad. Having this technology at myfingertips means I can quickly and easilycheck the news online as well as generalresearch. My main source of news is online asI feel I can directly access what I stories Iwant, when I want them. I also find it easierto get the most updated and recent storiesonline. Unlike print media, the online news isupdated regularly with developments instories and breaking news.

Media Use - Radio

Table one and pie graph one show that I onlylisten to 61 minutes of radio over ten days. Idrive my car often and fall into the 53.9% ofstudents who listen to less than an hour of radioper day. I prefer to listen to music on my iphoneas I can choose the music. I only use the radiofor news andtraffic updates.

Media Production

Above are the results from tracking my media production over ten days. Note:the results are in minutes.

Media Blog Twitter Facebook Email/Text

12/03/12 0 0 5 25

13/03/12 0 0 17 30

14/03/12 25 21 11 20

15/03/12 15 11 12 23

16/03/12 18 9 14 21

17/03/12 21 8 21 32

18/03/12 0 6 12 29

19/03/12 12 9 18 27

20/03/12 0 0 15 19

21/03/12 15 11 16 31

Total 106 75 141 257

Table Three

Media Production

As you can see from table three,my main outlet for mediaproduction is ‘Email/Texting.’Having these applications availableon my iphone make it the mostconvenient way to produce mediaand stay in contact with people,both for personal andbusiness use.

Media Production

106

75

141

257

Blog

Twitter

Facebook

Email/Text

Above is a pie graph of my media productionover a ten day period. Note: the results are inminutes.

Pie Graph Four

Media Production

When comparing table one and three it isevident that my media production is far lessthan my media use. I attribute this to the factthat I am very much an information person.Before I comment on issues I like to use theinternet and social networking sites to gatherthe facts. I believe this is a key skill for anygood journalist.

When, Where, Why and How I Use/Produce Media?

From the tables and graphs wecan see that my iphone andipad arethe main source of how Iproduce anduse media. Withmy busy lifestyle having theconvenience ofemails, text, facebook, twitter andnewsat my fingertips it is easy to seewhy I access media this way.

Is There A Wider Pattern?

Through anaylsing my media use and production

over ten days it can be concluded that there is

definitely a pattern emerging.

What Is The Pattern?

From the results it is easy to see that my main sourceof media use and production stem from onlinesources and outlets I can access any time, anywhere, on myiphone oripad.

What Does This Say About My Relationship With Journalism and

Communication?

After analysing the resultsthere are three mainobservations of my mediausage and production that Ibelieve show a strongrelationship betweenmyself and Journalismand Communication.

My Relationship to Journalism and Communication

1. Social networking plays the greatest role inmy media use/production – this shows myaddiction to constant communication

2. News online takes up the greatest majority ofmy online behavior

3. I rarely have time to watch the television, butwhen I do it is news or current affair programs

How Does This Differ To My Peers?

Compared to my peers it isevident that,although amajority of my media usageand production is doneonline, I spend far lesstime onthe internet, with29.6% sayingthey usethe internet 2-3 hoursa day.

Summary

In summary it is evident from both my peers survey and myindividual media use diary that social network and onlinemediums occupy a majority of our media use and production.this can be greatly attributed to technologies such as iphones,ipads and laptops which allow us to easily access the internetanywhere and in any form we want, facebook, news etc. InRelation to Journalism and Communication, these newtechnologies allow us to multitask and communicate on platformslike facebook as well as investigate news stories. Having this atthe touch of a button will allow us to effectively research, writeand advertise our stories faster and more accurately than in thepast.