Mast Head_________________The Mast Head has been well-

positioned at the top of the page and it is in a form of “blood” with its red bold

colouring. What makes the impact is that it is positioned

above all of the other layers of the magazine showing us its

importance and how it should be read and seen first rather than the other aspects of the magazine. Also the font of the

Mast Head “Scream” is dripping down as if the blood is

actually real.

_________________StraplinesThe straplines of the magazine

is straight to the point and briefly explains what the

magazine is about. Within this it basically explains “Blood,

Guts, Gore & More!”. This gives me the impression that it is all about these key factors but in

my opinion this part of the magazine is not as important as the rest as even though it is at

the top of the magazine it is behind the Mast Head which

shows less importance compared to the Mast Head.

_________________Date, Issue & PriceThe date, issue and price have

been clearly positioned towards the top of the page and they show 2 currencies being Great British Pounds Sterling and Dollars. As this aspect of the magazine isn’t

that important they have positioned it behind the

‘Scream’ text which gives us the impression it is not that

important therefore is behind the other aspects of the

magazine. It has been thought of well as it is clear to see and blends in with the rest of the

magazine

_________________BarcodeWith the barcode on this

magazine it has been put to the bottom right hand corner of

the magazine which indicates it is not to do with the magazine

but after all it is required as the magazine gets scanned through at the checkout. The barcode is black and white because that is

the colours and symbols the checkout scanners read. It has

been placed out of the way though which gives more space

for the better content of the magazine especially the strap

lines and cover lines!

_________________Main ImageWith this magazine the main image is of a man who is light coloured and has animal type

eyes. He has a spotty type face and is holding a ‘dagger’ sort of

tool. What makes it more appealing to the audience is

that the way it blends in with the stormy background where the rain is crashing down on him. This is being shown as a close up shot with lots of the facial expressions revealed such as the skin colour and tone of the person on the

cover.

_________________CoverlinesThe cover lines are on both

sides of the magazine and are short worded. Above both of the cover lines there are the

people who have been interviewed being “The FX

Master” and “Christa Campbell”. On the magazine the first name is always more

bold than the surname showing more importance and

expression to the audience which gives us the vital

information to see if we would like to pick up this magazine and read it again and again.

_________________WebsiteThe website that the magazine is associated with is bold and capitalised which indicates to

the audience clearly what their website address is to purchase

subscriptions, find out more etc. Also being in the top right

hand corner on its own it makes it clearly identifiable

and easy to read and remember and customers who

subscribe to the magazine; Scream.