Media pack 2016

The leading publication about digital TV in Russian

Cable, satellite, IPTV

General informationTeleSputnik is the first Russian SATTV and CATV monthly Magazine, created in 1995. Television has been dramatically changed from analog to digital since then. Now our Magazine covers all areas of digital television such as satellite, cable, IPTV, Web TV, mobile and terrestrial TV and home networking. We also analyze the triple play technologies and data transmission — such as Internet via satellite or Ethernet and DOCSIS for CATV operators.

TeleSputnik is a monthly edition.TeleSputnik is a magazine in Russian. It is distributed in Russia, Byelorussia and other former parts of Soviet Union.TeleSputnik is a magazine for professionals installers, vendors, PayTV operatorsTeleSputnik is a magazine about technologies, content and business.TeleSputnik has a site www.telesputnik.ru that unites a significant community of installers and end users interested in TV

Other activitiesTeleSputnik is the General Information Sponsor of the specialised Cable&Satellite Russia Exhibition (CSTB).We take part in all main industry shows (CSTB, Sviaz Expocomm, ANGA, IBC, Natexpo ), conferences (Digital TV Russia, VSAT forum, Connected TV, Cable TV congress, DVB forum etc)

TeleSputnik is published by Telesputnik Ltd, the Russian publishing company that also produce TeleMultiMedia.ru (ezine about broadband networks and multimedia technologies) and several yearly handbooks — Cable TV, Satellite TV channels, SATTV footprints, VSAT, Digital TV and IPTV etc.

Main events in 2016

Exibition IssueCSTB (Moscow, Russia) №2, FebruarySviaz Expocomm (Moscow, Russia) №5, MayAnga (Germany) №6, JuneIBC (Amsterdam, the Netherlands) №9, SeptemberNatExpo (Moscow, Russia) №11, November

Adv Manager Mr Alexey Novosyolov, alex@telesputnik.ru,tel.+7 (812) 332-64-44 ext. 103

Frequency Discounts: 3 advert — 5%; 6 ads — 10%; 9 ads — 15%; 12 ads — 20%. Discount is not applied on ad articles.

Placement Policy: Content of ad article is the subject of a special agreement. To reserve an exact page in the Magazine you are to pay 10% additional fee.

10% discount is given for Advertising Agencees.

Standart advert positions, inner pages euro1/1 page 1500

1/2 page 850

1/3 page 600

1/4 page 450

1/8 page 250

ad atricle,1 page 900

Advertising rates and mechanical data — full colour AD

Special positions eurocovers outer back 2400

covers inner, inner back 2080

1st inner page 2080

page besides the Content 2000

page besides the Chief Editor article 1920

hard paper glued on insert 3750

Advertising Materials Requirements

Digital ads in PCformatted platform. File formats:tif (without compression) or jpg (quality >=8, high), CMYK colours, 350 dpi. Colour proof or pdf should be attached.

Overprint for texts in black with font size <12 ptFont size for one colour text>= 4 pt, two and more colored text >= 8 pt, One colour lines weight >=2pt, multicolour lines >=5ptTotal ink limit 320%, deep black colour CMYK=[50,45,40,100].

We can help to translate ad into Russian free of charge, if we are provided with a background picture without text (jpeg CMYK 350 dpi) and an ad sample in English (pdf ). Otherwise we can send you a Russian translation ( pdf or doc files).Design of advert is possible with the help of customers’ materials for extra payment.

Size (mm) Horizontal Vertical

1/1 pagetrim size 210х297

size with bleeds 220х307

1/2 page 182х124 89х 252

1/3 page 182х82 58х252

1/4 page 182х58 89х124

Adv Manager Mr Alexey Novosyolov, alex@telesputnik.ru,tel.+7 (812) 332-64-44 ext. 103

Adv Manager Mr Alexey Novosyolov, alex@telesputnik.ru,tel.+7 (812) 332-64-44 ext. 103

Editorial calendar

Main topicsDeadline for articles and comments

Deadline for advertising

January CSTB Show preview Training and recruitment in CATV and the companies involved in technical developing or system integration

25.11.2015 10.12.2015

February OTT 24.12.2015 10.01.2016

March DTHprojects 25.01.2016 10.02.2016

April TV Channel Business in a new legal and economic conditions 25.02.2016 10.03.2016

May Import substitution and access to the international market (Technical developing and system integration)

25.03.2016 10.04.2016

June CATV business strategiesunder condition of market saturation TV backbones and contribution networks

25.04.2016 10.05.2016

July VSAT 25.05.2016 10.06.2016

August Pay TV and Satellite communications 24.06.2016 10.07.2016

September Home networks and media gatewaysRelated works for SATTV installers

25.07.2016 10.08.2016

October

Interactive services in different media National content developmentOverseas activity of Russian TV channels and content providers

25.08.2016 3.09.2016

November Conditional access systems for different media. TV studios securitySatellite operators’ new services.

26.09.2016 10.10.2016

December Digital TV and wireless multimedia networks. Hybrid consumer receivers

25.10.2016 10.11.2016

The list of Tele-Sputnik regular topics includes: 1. Pay TV channels — Russian and foreign. 2. Russian, the CIS and international business news. 3. Interview with key persons in the industry. 4. Articles about SATTV, CATV and OTT technical solutions 5. Case studies — CATV, SATTV, IPTV and Video via Internet networks . 6. Satellite launches 7. Test reports (STB, CA modules, and other consumer TV equipment ) 8. Modern trends in telecommunications and multimedia, reports from exhibitions. 9. Frequency chart and transponder news. 10. Regulatory updates.

If you want to contribute your own views and articles, please, contact us in advance

1000

100200

200

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70

80

1000

3500

350

700

800

500

3500

Our readers:Our marketing researsh shows that 50% of readers are professionals, working in SATTV (70%), CATV(50%), terrestrial TV(50%) and Telecommunications(14%). Another half of our readers are SATTV and SMATV installers.

Distribution (2016) The monthly circulation is 12,000 copies. TeleSputnik is distributed on subscription and by retail, among private persons and Companies on the territory of the former Soviet Union. Subscription takes 20% of the monthly circulation. 20% is sold by Press distribution Companies (press shops), 55% is distributed through the wide network of SAT and CATVequipment vendors on the territory of the former USSR. 5% is distributed free of charge at specialized events and for marketing purposes.Telesputnik offices are situated in StPetersburg (main office), Moscow.

Distribution in republics of the former soviet unionRussia — 11000 copies, including Moscow (1000 copies) and S.Petersburg (500 copies) Ukraine — 200 copies Lithuania — 100 copies Latvia — 100 copiesKasakhstan — 350 copies Byelorussia — 200 copies Azerbaidjan&Armenia — 150

Free monthly distribution

500 free copies are sent to decision makers of the industry on the territory of the former USSR. 200 free copies are sent to different companies in Europe, Asia, Americas (SAToperators, SATTV broadcasters, manufacturers of equipment and Public Organisations). Approximately 300 copies are distributed at specialized events.

Adv Manager Mr Alexey Novosyolov, alex@telesputnik.ru,tel.+7 (812) 332-64-44 ext. 103

Adv Manager Mr Alexey Novosyolov, alex@telesputnik.ru,tel.+7 (812) 332-64-44 ext. 103

Telesputnik.ru is a well-known Russian site about SATTV and CATV. Number of visitors is approx. 11000 per day and approx. 60000 views per day. Site statistics: http://www.liveinternet.ru/stat/telesputnik.ru/index.html?lang=enWe offer weekly views and clicks statistics for online ads.

Site sections• Main page (3000 views per day)• Forum (40000 views per day)• Archives (2500 views per day)• Frequency table (12000 views per day)• Mobile verion m.telesputnik.ru

(6500 views per day)

Ad sizes• Mainpage:470x100;380x60 and 180x60 pixels• Forum:380x60pixels• Archives470x100and468x60pixels• Frequencytable470x100and

468x60 pixels• Mobileverion320x50pixels

Formats and sizeFile formats: gif, jpg, swf. File size: up to 50Mb Instructions for swf: http://www.adobe.com/resources/richmedia/tracking/designers_guide/

Prices• Mainpage(russianversion).Onebannerintheheader470x100,6eurofor

1000 ad views or 600 euro/month/banner, 4 banners 380x60, price 300 euro/month/banner,4banners180x60,priceis200euro/month/banner;100%probability.

• Forumsection,3banners380x60,50%probability,price300euro/month/ banner.• Archivesection,onebanneronebanners470x100,100%probability,price150euro/month/banner,2banners468x60,100%probability,price130euro/month/banner/

• Frequencytablesection,onebanners470x100,50%probability,price150euro/month/banner,2banners468x60,50%probability,price130euro/month/banner.

• Mobileversion,onebanner320x50,100%probability,price150euro/month.

Discounts5%for2months,10%for3months,15%for4months,20%for6months(inthe case of full prepayment only)