T H E AT R E • DA N C E • MULTIMEDIA • M

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THE ETERNAL TIDES. ORIGINAL PHOTO: CHIN CHENG-TSAI

MEDIA KIT 2019

CLEVERSMEDIA.COM

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IT "The cultural equivalent of cliff jumping."

- FASHION MAGAZINE

P U S H F E S T I VA L . C A

The 2019 Festival marks the 15th anniversary of the PuSh International Performing Arts Festival. What began as a simple but far reaching impulse to develop a mid-winter, multi-disciplinary Vancouver-based performing arts festival, has evolved to become one of the most respected performing arts festivals in the world.

The PuSh Festival takes curatorial risks and provokes thoughtful conversations and earnest dialogue about what matters in our increasingly chaotic societies. What is groundbreaking? What is visionary? What is welcoming? These are some of the questions we ask and explore with each Festival.

Within Vancouver, the 20,000 PuSh Festival program guides we distribute throughout Vancouver make their way into the hands of both the die-hard fans and the casually curious. Our festival is a passport to a world of critically acclaimed work and an unprecedented opportunity to see the very best of local artists whose work has achieved national recognition.

New to PuSh’s suite of festival publications, the Industry Guide gets directly into the hands of the 300+ industry professionals, artistic directors, festival curators and programmers who travel from around the world to be a part of what PuSh brings to Vancouver each year.

We hope you will join us in making Vancouver a city that inspires, welcomes, and provokes the very best in the people who live, work, and play here.

Roxanne DuncanInterim Executive Director

FESTIVAL DATESJanuary 15 – February 3, 2019

PROGRAM GUIDE AD BOOKINGS & ART DEADLINESEARLY BIRD: August 3, 2018 DEADLINE: September 21, 2018

INDUSTRY GUIDE AD BOOKINGS DEADLINE: November 30, 2018ARTWORK: December 14, 2018

DISTRIBUTIONNovember 2018 - February 2019

CONTACT Trevor Battyetrevor@cleversmedia.comVancouver: 778.773.9397 Toronto: 647.376.8090

SUBMISSIONSSUBMIT AD ARTWORK TO:

artwork@cleversmedia.com

Joyce RosarioInterim Artistic Director

AUDI

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P U S H F E S T I VA L . C A

The PuSh Festival attracts a diverse audience ranging in age from 26–60.

82% consider charity important and 38% give to environmental causes.

30% of audience members have an annual income of $70,000-$120,000.

80% are university-educated and over 40% hold a graduate degree.

63% are politically active, and union workers make up 26% of the audience.

41% have dinner or drinks near a PuSh venue before a show and 51% eat out 2-4 times a week.

22% go out for drinks 2–4 times a week.

59% are planning to travel at least once this year—38% in B.C., 39% within Canada and 73% overseas.

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47% of audience members plan their festival experience as

soon as they get the Program Guide

PROGRAM GUIDE DISTRIBUTIONIn November, PuSh distributes 20,000 Program Guides to all:

• JJ Bean coffee shops • Choices Market locations • Public libraries

Copies of the guide will be available at select locations in:• Kitsilano • Cambie Village • Main Street • the West End • Yaletown• Gastown• Commercial Drive

The guide will also be distributed to Festival venues, including:• Roundhouse Community Arts and Recreation Centre • SFU Woodward's (Goldcorp Centre for the Arts)• The Cultch• The Dance Centre• Waterfront Theatre• Vancouver Playhouse• Vancouver Public Library• Performance Works• Queen Elizabeth Theatre• The Fox Cabaret• The Anvil Centre• The Vogue• Italian Cultural Centre• Russian Hall• Centre A• Audain Gallery• Or Gallery

ONLINEThe guide will be available online where it will be accessible to over 67,000 annual website visitors, 9,800 Twitter followers, 8,400 Facebook followers, and 4,100+ newsletter subscribers.

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Advertise in both the PuSh Festival Guide and and the Industry Guide:

SAVE 15%

5.085"

5.875"

3.325"

5.875"

2.475"

5.875"

5.085"

2.85"

10.375"

5.875"FULL PAGE5.875" x 10.375"

Early bird price:$2,125Price:

$2,500

1/2 PAGE5.875" x 5.085"

Early bird price:$1,275

Price:$1,500

1/4 PAGE2.85" x 5.085" (vertical)

5.875" x 2.475" (horizontal)

Early bird price:$850Price:$945

1/3 PAGE5.875" x 3.325"

Early bird price:$1,040Price:$1,155

PROGRAM GUIDE AD SIZES

ART GUIDELINES

FOR BEST RESULTS:

• Submit high-resolution full colour PDFs, type elements outlined, and without cropmarks • Prepare your art in CMYK using the SWOP2006_Coated3v2 ICC profile, downloadable here: http://www.color.org/registry/SWOP2006_Coated3v2.xalter

INDS

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2018's Industry Series welcomed 175+ arts professionals from

14 countries

PuSh INDUSTRY GUIDEIn the 15 years since its founding, the PuSh International Performing Arts Festival has become known as a broker of international partnerships, a meeting place for creative minds, an incubator of brilliant new work, and a showcase of some of Canada’s best performance artists. If you are an artist or an artistic producing company, The PuSh Festival Industry Series creates an excellent opportunity to promote your upcoming work during this world-renowned festival.

INDUSTRY AUDIENCEThis program targets industry professionals including producers, artistic directors, festival curators, presenters, and programmers. The Assembly Guide is an excellent opportunity to promote artist training and residency programs, skill-based/technical courses, workshops, production expertise, venue and equipment rentals, and so forth.

DISTRIBUTIONPuSh Assembly events run during the PuSh Festival and are promoted separately from the main performance events via the PuSh Industry program guide. The Industry guide is distributed in January by direct mail to the 300+ industry professional delegates who are attending and/or performing in PuSh. It's also circulated openly during the Festival and Assembly events

INDU

STRY Advertise in both the

PuSh Festival Guide and and the Industry Guide:

SAVE 15%

3.8"

4.32"

7.875"

4.32"

Program Guide sizefor comparison

FULL PAGE4.32" x 7.875"

Price:$400

1/2 PAGE4.32" x 3.8"

Price:$275

INDUSTRY GUIDE AD SIZES

ART GUIDELINES

FOR BEST RESULTS:

• Submit high-resolution full colour PDFs, type elements outlined, and without cropmarks • Prepare your art in AdobeRGB workflow

DIGI

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PuSh WEBSITE

360px

360px

PuSh E-NEWS

100px

600px

DIGITAL AD SIZESThe PuSh website received over 320,000 page views during the 2018 Festival year (March 1, 2017 – Feb 28, 2018). 66% of the people who visit stay on the site rather than leaving after seeing the homepage. During the 2017-2018 year, the site had over 65,000 visitors, of which 20% were returning.

1-MONTH WEB AD + 1 E-NEWS AD BUNDLE

360px x 360px (web)600px x 100px (e-news)

Price:$300 (Mar - Sept)

$400 (Oct - Feb)

PuSh web ads receive an average of

85 clicks per ade-news ads go to a loyal 4,100 subscribers & get

10-15 clicks each