Media Kit - FRUITNET Plus Media Kit 2016.pdf · analysis, information and photo features onall the...

Media Kit

in print on screen in person

published by

www.fruitnet.com/produceplusMember of the Fruitnet International Media Group

Market Intelligence Asia Pty Ltd 77a Stubbs Street, Kensington, VIC 3031, Australia | Tel: + 61 3 9040 1603 | Fax: + 61 3 9376 6052

Produce Plus is the magazine for fresh fruit and vegetable marketing in Australia and New Zealand. Distributed quarterly to leading growers, distributors, wholesalers, marketers, importers, retailers and industry groups, Produce Plus reaches fresh produce professionals throughout the entire supply chain, providing in-depth analysis, information and photo features onall the latest innovations and ideasin the fresh produce market.

ONLINE NEWS SERVICEQuality news and information is availableonline 24/7 on the Produce Plus website (www.fruitnet.com/produceplus), with the magazine’s team of journalistsand international correspondents postingregular updates on www.produceplus.com.au.Subscribe to live updates via the Produce PlusTwitterfeed – @produceplus.

GLOBAL COVERAGEProduce Plus is part of the Fruitnet International Media Group, the world’s leading fresh produce publisher whose titles also include Asiafruit, Eurofruit, Americafruit and Fresh Produce Journal and Fruchthandel Magazine.

MARKETER OF THE YEAR AWARDPresented by Produce Plus and PMA Australia-New Zealand, the Marketer of the Year Award (MOYA) recognisesoutstanding achievement in the marketing of fresh fruit, vegetables and flowers in Australia and New Zealand. MOYA is presented at the annual PMA A-NZ Fresh Connections trade event.

PRINT AND DIGITAL EDITIONSProduce Plus is published four times a year, providing

the best industry analysis as well as in-depth company, product and wholesale market profiles. In addition to

the print edition, Produce Plus is available as a digital edition to read on your computer or tablet,

and is available for the iPad via the App Store.

2016 editorial programme

Special features: Technology Seeds & Crop Care Food Safety Training & Development

Market Spotlight: Auckland & Adelaide

Products: Apples & PearsKiwifruit

Tomatoes (Australia)CapsicumsPomegranatesBeetroot & KalePersimmons

Regulars: Supermarket & Independent Retail ReviewsExpert ColumnsKeynote InterviewsNews & Events

6102 snoitcennoC hserF :ta detubirtsiD

(17-19 May, Brisbane) PMA

Marketer of the Year Award 2016 Finalist Focus

PMA Fresh Connections Exhibitor Preview

Special features: North American ImportsPackaging & GradingSustainabilityHow To: Design a BrandOrganics

Market Spotlight:

Products: Citrus (Australia)Avocados (Australia)Kiwifruit (New Zealand)Queensland VegetablesNuts


Distributed at: Asia Fruit Logistica 2016 (7-9 September, Hong Kong)

Special features: Asian Imports Transport & Logistics Protective Cropping Digital Market Spotlight: Brisbane

Market Spotlight: Melbourne

Products: Bananas MelonsBerries (Australia)Salads & HerbsAsian VegetablesAsparagusAvocados (New Zealand and WA)Mushrooms Pumpkins


Distributed at: Fruit Logistica 2017

Special features: Finance & Insurance European Imports

Products: Stonefruit & CherriesTable GrapesPotatoes & Hard ProduceCalifornia NavelsTomatoes (New Zealand)Tropical Fruit (Australia)Berries (New Zealand)


2 0 AUTUMN ISSUEMARCH

2 1 WINTER ISSUEAPRIL

2 2 SPRING ISSUE

2 3 SUMMER ISSUE

Pomegranates (US)



AUGUST

NOVEMBER

Perth

ADVERTISING RATES 2016

NB: All prices are subject to

Australian GST at 10%

PREMIUM POSITIONS

Back cover ..................................................................................A$ 3,205Inside front cover .................................................................. A$ 3,080Inside back cover ................................................................... A$ 2,650News page left .........................................................................A$ 2,730News page right ..................................................................... A$ 2,890

CREATIVE MARKETING

(171mm x 260mm)

Bleed size (216mm x 303mm)

Page size (210mm x 297mm)

(171mm x 127mm) (71mm x 256mm)

(171mm x 83mm) (46mm x 256mm)

(171mm x 61mm) (71mm x 127mm)

(Bleed size - 426mm x 303mm)(Page size - 420mm x 297mm)

(Bleed size - 426mm x 150mm)(Page size - 420mm x 144mm)

SUPPLYING ARTWORK

SUPPLYING ARTWORK FOR MAGAZINE AND ONLINE:InDesign CS5.5 / PDF / Illustrator CS5.5NB: All fonts must not be outlined and supplied. All images must be supplied/embedded

WE ACCEPT ARTWORK SUPPLIED AS:Photoshop CS5.5: Saved as jpg, tiff or eps (Minimum 300dpi)Freehand MX / Illustrator CS3With fonts outlined. All images must be supplied/embedded

NB: Artwork supplied in the above formats will NOT be interactive online

WE CANNOT ACCEPT ARTWORK SUPPLIED IN:Powerpoint / Word / Excel / Coral Draw

SENDING ARTWORK:E-mail: [email protected] (no files larger than 20MB)FTP: [email protected] for our FTP details

COLOUR PROOF: Supply high-res digital colour proof or cromalin

DESIGN AND PRODUCTION CHARGE: 10% of list price

BLEED ADVERTISEMENTS: 15% extra

SERIES DISCOUNTS:2 adverts (10% discount):Full page: A$ 2,169Half page: A$ 1,242Third page: A$ 927Quarter page: A$ 720 3-4 adverts (15% discount):Full page: A$ 2,048.50Half page: A$ 1,173Third page: A$ 875.50Quarter page: A$ 680

Magazine size (trim): 297mm deep x 210mm wideMagazine size (bleed): 303mm deep x 216mm wideType area: 260mm deep x 170mm widePublication date: Week before cover dateCopy deadline: Two weeks before cover date

AGENCY COMMISSION: 15%

TERMS OF PAYMENT: 30 days from date of invoice

CANCELLATION:Cancellation less than 14 days before publication date or supply of unacceptable artwork results in fee of 25% of space price plus any other costs

Full page4 colour ................................A$ 2,410B&W ........................................ A$ 1,450

Half page4 colour ................................ A$ 1,380B&W ...........................................A$ 830

Third page4 colour ................................A$ 1,030B&W ...........................................A$ 620

Quarter page4 colour .................................. A$ 800 B&W ...........................................A$ 440

Double page spread4 colour ................................A$ 4,100

Half page spread4 colour ................................A$ 2,345

Bellywrap around exterior4 colour ................................A$ 5,010

Insert4 colour ................................A$ 2,705

Foldout cover4 colour ................................A$ 5,945

Bellywrap to page4 colour .................................A$ 5,125 IFC



BANNER ADVERTISING RATES 2016

BULK DISCOUNTS - TIME:Programme duration: Discount52 weeks: 30%26 weeks: 25%12 weeks: 20%8 weeks: 10%4 weeks: 5%

BULK DISCOUNTS - MULTIPLE FRUITNET WEBSITES: Banners: Discount5 30%4 25%3 20%2 15%

PRODUCTION FEE ( DISCOUNT NOT APPLICABLE)Banners: Production costAnimated banner A$ 150Static banner A$ 100

SUPPLYING ARTWORK

Please submit banners via email to [email protected] (maximum 70kb) no later than one week prior to the publication date, making sure to include the following:• alternative size for mobile version (website only)• banner url link (flash only)• web link for banner click• contact email address and name

Notes1 Exclusive banner on all Produce Plus web pages2 Rotating space shared equally with max four advertisers3 Central banners only available on website home page

BANNER WIDTH X HEIGHT PRICE (WEEK) FILE TYPES ACCEPTED

Super banner 1 980 x 100 490 x 100 A$ 625 jpg, png, gif

Shared banner 2 468 x 60 468 x 60 A$ 160 jpg, png, gif

Central banner 3 700 x 90 980 x 100 A$ 220 jpg, png, gif

Small side banner 240 x 160 980 x 100 A$ 160 jpg, gif (static only)

Large side banner 240 x 400 490 x 100 A$ 220 jpg, png, gif

(pixels)

PRODUCE PLUS

DESKTOP MOBILE



NB: All prices are subject to

Australian GST at 10%

Member of the Fruitnet International Media GroupMarket Intelligence Asia Pty Ltd 77a Stubbs Street, Kensington, VIC 3031, Australia | Tel + 61 3 9040 1603 | Fax: + 61 3 9376 6052

Australia 59% New Zealand 32%

20%21

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3% 3%

17%

13%

5%

18%

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READERSHIP 2016

With more than 4,000 readers in print and online, Produce Plus

is recognised as the premier marketing magazine for

the fresh fruit and vegetable business in Australia and New Zealand.

Produce Plus Magazine is distributed annually to visitors at a number

of national and international trade events and exhibitions,

reaching industry professionals throughout the supply chain.

Rest of theWorld 9%

www.fruitnet.com/produceplus

Produce Plus Magazine is brought to you by the Fruitnet Media Group, the world’s

leading fresh produce publisher and conferenceevent organiser, with titles covering each

of the major world markets including Asiafruit, Eurofruit, Americafruit and Fresh Produce Journal (UK).

PRODUCE PLUS MAGAZINE READERSHIP FIGURES BY REGION

PRODUCE PLUS READERSHIP BY SECTOR

CONTACT:6



Alexandra WalkerBUSINESS DEVELOPMENTMANAGER

+61 2 8005 [email protected]

Kate Riches SENIOR BUSINESSDEVELOPMENT MANAGER


Gabrielle EasterEDITOR


Editorial Gabrielle Easter +61 3 9040 1603 [email protected]

John Hey +61 3 9040 1602 [email protected]

+44 20 7501 0302 @fruitnet.com

Advertising Kate Riches +61 3 9040 1601 [email protected]

Alexandra Walker +61 2 8005 3495 [email protected]

Subsriptions Michelle Walsh +44 20 7501 0311 [email protected]

Design & Production

Design Manager Simon Spreckley +44 20 7501 3713 [email protected]

Middleweight Designer Kit Chan +44 20 7501 0317 [email protected]

Commercial Graphic Designer Anna Patoka +44 20 7501 3721 [email protected]

Management Managing Editor

Managing Director Chris White +44 20 7501 3710 [email protected]

Editor

Staff Journalist

Senior BusinessDevelopment Manager

Business DevelopmentManager

Junior Graphic Designer Zoe Chui +44 20 7501 3715 [email protected]

Subscriptions & SalesSupport

Media Kit - FRUITNET Plus Media Kit 2016.pdf · analysis, information and photo features onall the...

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