Media Kit

The interactive digital

publication for healthcare and

pharmaceutical packaging

Why is it different?

DigitalEnvironmentally friendly, no printed version, no trees

or transportation required. Easily send copies to

colleagues and help save the planet.

MagazineBrowse the pages like a magazine, a comfortable

way to enjoy vital industry information, news and

features.

InteractiveArticles are enhanced with sound, video, galleries,

links, and other interactive features that aren’t

possible in printed media.

Why is it different?

DownloadableCan be downloaded to a computer, or to the iPad,

for offline viewing while on a plane, train or

anywhere without an Internet connection.

PeriodicPublished on a regular basis into neat, bite-sized

issues, that are always current with the latest

information grouped by topics.

FocusedTackles the specific issues faced by the healthcare

and pharmaceutical industries with a particular

emphasis on product packaging and innovation.

How do I get it?

Point your web browser to:

http://pharma.webpackaging.com

View OnlineView in your favourite web browser.

Download for iPadDownload the “Webpackaging” iPad App from

the App Store and “Add iBrochure”.

Download for PCDownload the entire publication in Zip format

from the web site. Unzip and go!

Send to a colleague

Send a link to the publication to your colleagues.

Who views it?

30,000+ Webpackaging subscribersPharma is promoted to registered members of

www.webpackaging.com through launch emails and

regular links to Pharma content.

Subscribers includeJohnson & Johnson, Bristol-Myers Squibb,

Unilever, P&G, GlaxoSmithKline,

Pfizer, AstraZeneca, Novartis,

Roche, Bayer Healthcare,

Merck, Boots, Abbott Laboratories,

Boeringer Ingelheim, Becton Dickinson,

Sanofi, Reckitt Benckiser, Aguettant

Webpackaging iPad App usersUsers of the Webpackaging iPad App can download

Pharma and browse offline.

US & Canada31%

Europe41%

Rest of World28%

Percentage of visitors by region (2013)

Who views it?

Promoted at shows and events globallyPharma Packaging & Labelling, Interphex,

Pharmaceutical Packaging and Labelling Summit,

American Packaging Summit, EasyFairs Packaging

Innovations, Public Health and many more.

9,000+ LinkedIn membersWebpackaging runs the “Packaging Innovation”

group on LinkedIn and all members get alerted to

the launch of each Pharma issue.

Thousands morePharma is highly search engine optimised which

means thousands more visitors reach it free-of-

charge through searches online for key phrases and

via social media.

Packaging Distribution

18%

Packaging Procurement

17%

Packaging Technology

17%

Product Marketing

15%

Product Manufacturing

12%

Research + Development

10%

Press + Media8%

Other3%

Visitor profiles of registered users

Aarisse Health Care

Aaron Industries

Abbott Laboratories

Adams Healthcare

Advantage Dental Products

Advantage Pharmaceuticals

Alcon Laboratories

Alpharma

Anacapa Technologies

Aniline Pharmaceuticals

AOSS Medical Supply

Apothecary Products

ApothéCure

Argus Health Products

AstraZeneca

Avicure Pharmacy

Axia Medical Solutions

Baxter International

Becton Dickinson

Beiersdorf

Bertek Pharmaceuticals

Bioniche Life Sciences

BMB Medical Group

Boeringer Ingelheim

BPR Health International

Capsugel

Cedem

Clariant

Consupharma

DermaMed Pharmaceutical

Dr. Reddy's Laboratories

Elan Pharma Italia

Eli Lilly and Company

ESBA Laboratories

Farmalider

G&W Laboratories

GlaxoSmithKline

Gunn & Richards

Humco Holding Group

IDEXX Laboratories

Inifarco Cosmeceuticals

Iron Woody

Johnson & Johnson

Kerstin Florian International

Kogel Dental Lab

Labiana Life Sciences

Labiana Pharmaceuticals

Laboratoires BIOPHA

Laboratoires Dermoplus

Laboratoires Urgo

Laboratorios Andrómaco

Laboratorios Diasa Europa

Laboratorios Inibsa

Laboratorios Phoenix

Laboratorios Salvat

Laboratorios Tofis

Laleham Healthcare

Lehigh Valley Technologies

Leiner Health Products

McNeil Nutritionals

Medicos Lab

Mentholatum

Merck

Murty Pharmceuticals

Neocutis

NeuroDynamic Strategies

Neutraderm

Nipro Medical

NuNaturals

Omega Pharma France Laboratoires

Pfizer Consumer Healthcare

Pharmagenx

Pharmatek Laboratories

Probiohealth

Procter and Gamble Health Care

Prometheus Laboratories

Reckitt Benckiser

RIMSA laboratories

Roche

Sanofi

Shering Plough

SPI Pharma

Takeda

The Mentholatum Co.

Tri-Health Products

Truett Laboratories

Wisconsin Pharmacal Company

Wyeth Pharmaceuticals

Zaycor Industries Corporation

Zenith Goldline Pharmaceuticals

Zeta Farmaceutici

APR Applied Pharma Research

Subscribers Also Include…

Promotional Opportunities

Why Advertise?

Reach out to a large audience for healthcare &

pharmaceutical packaging

Look innovative by advertising in cutting-edge

digital media that reduces carbon emissions

All adverts can contain web links improving

traffic and search engine optimisation

Your advert stays online for at least 4 years

giving open ended exposure

Industry features such as drug delivery, safety,

patient compliance and anti counterfeiting

Showcase your packaging in 3D

Display your products in 3D online, virtually getting

them into customers hands.

Help potential buyers see what makes your products

unique, with zoom-in and spin-around views.

Deliver the clear message that your firm is

undeniably on the cutting edge of today's

technology.

Astound visitors with a 3D model that demonstrates

your company's decorating capabilities.

Receive a 3D model free of charge with the

purchase of a spotlight in Beauty by Webpackaging.

Option A. Supplier Spotlight

Maximum impact and user interactivity for

innovative suppliers

Scrollable feature about your company and

products on both the iPad and web browsers

Can contain web site and eMail links

Full design and production

Includes either interactive photo gallery,

creation of product video (max. 30 seconds) or

other multimedia (audio, interactivity, etc.)

Free Directory Listing included

Option B. Inner Cover Advert

All readers pass from the cover to the inner

cover advert (page 2) a prime advert location

Fits full screen on the iPad, flips portrait and

landscape

Fills the whole web browser screen on a web

site for high brand impact

Can contain web site & eMail links

Includes full graphic design, or modifications to

an existing traditional design

Free Directory Listing included

Option C. Full Screen Advert

High impact advertising for your company,

products and services

Fits full screen on the iPad, flips portrait and

landscape

Fills the whole web browser screen on a web

site for high brand impact

Can contain web site & eMail links

Includes full graphic design, or modifications to

an existing traditional design

Free Directory Listing included

Option D. Directory Listing

Be part of Pharma by Webpackaging and make

sure your company is listed

Links from the index take the reader to the

Supplier Directory

Custom directory listing design including

company logo, photo and web link

Appears in all issues of Pharma published

during 1 Year

Includes listing on the web site

www.webpackaging.com for 1 year

Publication Schedule

Pharma Issue 3Winter

Serialization, Labelling, The Cold Chain, OEE Quality

control, Safeguards, Security, Materials, Components,

Special Features

Pharma Issue 4 Sep 2015

Pharma Issue 5 Mar 2016

Pharma Issue 6 Sep 2016

Contacts

Europe+44 207 193 7821

US & Canada+1 347 809 6779

Asia+886 6 250 0336

pharma@webpackaging.com

http://pharma.webpackaging.com

www.webpac.com

Webpac® is a registered trademark of Webpac Limited registered in England No. 3379184, 5th Floor, 6 St Andrew Street, London EC4A 3AE