MEDIA KITA P R I L 2020

Alberta Doctors’

The Alberta Doctors’ Digest is the AMA’s bimonthly digital magazine, which focuses on the business, politics and economics of health care in Alberta. Featured regular columns include: Health Law Update, Student Spotlight, PFSP Perspectives, Dr. Gadget, Insurance Insights and Classifieds.

ADD is readable on any computer or mobile device and printable on the reader’s printer. It’s available at add.albertadoctors.org

Alberta physicians rate the Alberta Medical Association as their most trusted source of news and information about the health care system.

MD Scope is the AMA’s email newsletter, sent to members and subscribers at least twice each month. Open rates are around 50%.

Typical stories include:

AMA news and events.

Member benefits and services.

Alberta Health Services/Alberta Health initiatives and updates.

Program-related information: Physician and Family Support Program, Emerging Leaders in Health Promotion grant program, etc.

Conferences, workshops and other learning opportunities.

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Display ads for the Digest

The Alberta Medical Association reserves the right to refuse advertising that promotes products or services offered by companies associated with the AMA.Effective October 2019

Prices listed above do not include GST.

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Video

Content advertising (articles)

Classified ads for the Digest and MD Scope$85 for 50 words or less; 25¢ each additional word

Member discounts40% for classifieds 25% for display ads

Ad sizes and ratesThe AMA publishes the Alberta Doctors’ Digest digital news magazine six times annually. Display and classified ads placed in ADD appear in the current issue and all back issues for two months. Sponsored articles appear in the current issue only and then become archived within the appropriate back issue. MD Scope is published at least twice a month. Classified ads are published with MD Scope online at www.albertadoctors.org/scope-classifieds.

When submitting a display ad, please provide website URL (web address). We now accept animated .gif images.

MD Scope

ISSUE (Thursdays)

CLASSIFIED AD DEADLINES (Thursdays)

January 9 January 2

January 23 January 16

February 6 January 30

February 20 February 13

March 5 February 27

March 19 March 12

April 2 March 26

April 16 April 9

May 7 April 30

May 21 May 14

June 4 May 28

June 18 June 11

July 9 July 2

July 23 July 16

August 6 July 30

August 20 August 13

September 3 August 27

September 17 September 10

October 1 September 24

October 15 October 8

November 5 October 28

November 19 November 12

December 10 December 3

Alberta Doctors’ Digest

ISSUE COPY AND AD DEADLINES (display and classified)

January/February Wednesday, December 11, 2019

Emailed Wednesday, January 15

March/April Friday, February 7

Emailed Wednesday, March 11

May/June Thursday, April 9

Emailed Wednesday, May 13

July/August Friday, June 5

Emailed Wednesday, July 8

September/October Friday, August 7

Emailed Wednesday, September 9

November/December Thursday, October 8

Emailed Wednesday, November 18

2020 Publication Deadlines [*Classified ads are accepted for all issues of ADD and MD Scope]

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Submitting an advertisement To submit and ad or to request more information, please contact:

Daphne C. Andrychuk Communications Assistant, Public Affairs Alberta Medical Association 12230 106 Ave NW, Edmonton AB T5N 3Z1 T 780.482.2626, ext. 3116 TF 1.800.272.9680, ext. 3116 F 780.482.5445daphne.andrychuk@albertadoctors.org

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