media kit 2020 - nexus.prod.postmedia.digital · DOUBLE PAGE SPREAD live area: 15” x 9 7/8”...
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Ontario Dairy Farmer magazine is Ontario’s premier magazine for the province’s dairy industry. Published monthly, it is distributed free of charge to qualified Ontario dairy farms and by subscription to qualified industry. Ontario Dairy Farmer includes broad coverage on animal health, nutrition, marketing, breeding, research, technology, consumer trends, the political scene and industry news. Ontario Dairy Farmer is mailed to approximately 6,312 dairy producers and industry representatives in Ontario. The booking deadline for advertising is always the first Friday of every month. Effective January 1, 2020 to December 31, 2020 media kit ONTARIO FARMER PUBLICATIONS 2020
Transcript of media kit 2020 - nexus.prod.postmedia.digital · DOUBLE PAGE SPREAD live area: 15” x 9 7/8”...
Ontario Dairy Farmer magazine is
Ontario’s premier magazine for the
province’s dairy industry. Published
monthly, it is distributed free of charge
to qualified Ontario dairy farms and by
subscription to qualified industry.
Ontario Dairy Farmer includes broad
coverage on animal health, nutrition,
marketing, breeding, research, technology,
consumer trends, the political scene
and industry news.
Ontario Dairy Farmer is mailed to
approximately 6,312 dairy producers
and industry representatives in Ontario.
The booking deadline for advertising is
always the first Friday of every month.
Effective January 1, 2020 to December 31, 2020
media kitONTARIO FARMER PUBLICATIONS
2020
EDITORIAL CALENDAR
issue 1 2 3 4 5 6 7 8 9 10 11 12
nutrition 4 4 4 4 4 4 4 4 4 4 4 4
animal health 4 4 4 4 4 4 4 4 4 4 4 4
machinery 4 4 4 4 4 4 4 4
genetics 4 4 4 4 4 4 4 4 4 4 4 4
milking systems 4 4 4 4 4 4 4
forages 4 4 4 4
finance 4 4 4 4 4 4
Effective January 1, 2020 to December 31, 2020
media kitONTARIO FARMER PUBLICATIONS
2020
ISSUE DATES
edition material/space deadline distribution timing
January December 6 January 3
February January 3 January 24
March February 7 February 28
April March 6 March 27 Canadian Dairy XPO
May April 3 April 24
June May 1 May 22
July June 5 June 26
August July 3 July 24
September August 7 August 28 Canada’s Outdoor Farm Show
October September 4 September 25
November October 2 October 23
December November 6 November 27
Effective January 1, 2020 to December 31, 2020
media kitONTARIO FARMER PUBLICATIONS
2020
9 13
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81/2 Horiz.
Island
1/3Vert
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10
1/3 Square
1/3Horizontal
1/6Vert
1/6 Horiz.
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1/2VerticalIsland1 Full Page 5 6
2/3 Horizontal
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4 1/2 Horizontal Island Spread
Double Page Spread
1/2 V Island Spread
Live area
Stitch
Trim
Bleed
2/3 Vertica l
PAGE DIMENSIONS
1] Full Page: 7” x 9 7/8” or 17.8 cm x 25.3 cm Full Page Bleed: 8 1/2” x 11 1/8”
2] Double Page Spread: 15” x 9 7/8” or 36.2 cm x 25.3 cm Double Page Bleed: 16 3/4” x 11 1/8”
3] 1/2 Vertical Island Spread: 10” x 7 1/4” or 25.4 cm x 18.4 cm
4] 1/2 Horizontal Island Spread: 15” x 4 7/8” or 36.2 cm x 12.4 cm
5] 2/3 Vertical: 4 5/8” x 9 7/8” or 11.8 cm x 25.3 cm 6] 2/3 Horizontal: 7” x 6 5/8” or 17.8 cm x 16.8 cm
7] 1/2 Vertical Island: 4 5/8” x 7 1/4” or 11.8 cm x 18.4 cm
8] 1/2 Horizontal Island: 7” x 4 7/8” or 17.8 cm x 12.4 cm
9] 1/3 Vertical: 2 1/4” x 9 7/8” or 5.8 cm x 25.3 cm
10] 1/3 Square: 4 5/8” x 4 7/8” or 11.8 cm x 12.4 cm
11] 1/3 Horizontal: 7” x 3 3/8” or 17.8 cm x 8.6 cm
12] 1/6 Vertical: 2 1/4” x 4 7/8” or 5.8 cm x 12.4 cm
13] 1/6 Horizontal: 4 5/8” x 2 3/8” or 11.8 cm x 6.1 cm
FULL PAGElive area: 7” x 9 7/8”trim size: 8 1/8” x 10 3/4”bleed: 8 1/2” x 11 1/8”
DOUBLE PAGE SPREADlive area: 15” x 9 7/8”trim size: 16 1/4” x 10 3/4” bleed: 16 3/4” x 11 1/8”
gutter width: 1”
column width: 2 1/4” (13 1/2 ems)column depth: 9 7/8”no of columns: 3
binding: saddle stitched
Island position means guaranteed-only advertiser on page.
Off-size advertisement queries should be directed to sales director.
Effective January 1, 2020 to December 31, 2020
media kitONTARIO FARMER PUBLICATIONS
2020
ADVERTISING RATESfrequency
1x 2x - 4x 5x-7x 8x-9x 10x+
Double Page Centre Spread $4,607 $4,295 $3,982 $3,827 $3,671
Double Page Facing Spread $4,294 $3,980 $3,669 $3,513 $3,295
Cover Position or Preferred Page $2,355 $2,147 $1,990 $1,914 $1,805
Full Page $2,146 $1,992 $1,835 $1,756 $1,647
Two Thirds Page $1,669 $1,560 $1,452 $1,398 $1,323
Half Double Page Centre Spread $3,069 $2,900 $2,732 $2,647 $2,529
Half Double Page Facing Spread $2,860 $2,691 $2,523 $2,438 $2,320
Half Page Island Horizontal or Vertical $1,534 $1,502 $1,366 $1,323 $1,264
One Third Page Horizontal, Vertical or Square $1,190 $1,130 $1,070 $1,039 $988
One Sixth Page Horizontal or Vertical $951 $915 $879 $861 $834
Service Directory $90 $90 $90 $90 $90
ALL PRICES IN CANADIAN DOLLARS.
Rates Include 4 colourConsecutive Page Positioning - Additional $150.00
Pre-printed inserts. Insert rates available upon request. Address inquiries to Kevin Lord. 519-656-9521 or email [email protected]
Effective January 1, 2020 to December 31, 2020
media kitONTARIO FARMER PUBLICATIONS
2020
Effective January 1, 2020 to December 31, 2020
media kitONTARIO FARMER PUBLICATIONS
2020
Agency Commission/Discounts:15% to recognized agencies.
Pre-Printed Inserts:Available on request. Freight, duty, taxes and brokerage fees are the responsibility of the client. Sample required.
Cancellation: Same as material deadline.
Customs:Please allow forty-eight hours when material must be cleared through customs. Freight, duty, taxes and brokerage fees are the responsibility of the client. Firm orders for all space are non-cancellable after closing dates.
Insertion orders are required for all bookings and should be sent to our London Office.
Email: [email protected]
INSERTION ORDERSPlease include the following information and send to the London office.• order number• agency name, phone number and full billing address• agency contact person, phone number and email address for media placement and material inquiries • publication name and issue date• ad heading and ad number
KEVIN LORD Media Sales Director, National Advertising Phone: 519-656-9521 Fax: 519-656-9522 London: 1-877-358-7773 Fax: 519-473-2256 email: [email protected]
KAREN WHITE Media Sales Consultant, National Advertising Phone: 1-877-358-7773 ext. 540217 email: [email protected]
CONTACTAsk questions about any of our publications
Phone: 1-877-358-7773Fax: 519-473-2256
Mail: PO Box 7400 London ON N5Y 4X3
Courier: 210 Dundas Street, Suite 201 London, ON N6A 5J3
email: [email protected]: www.ontariofarmer.com FTP site: Contact Kevin Lord or Karen White for our FTP specifications.
DIGITAL SUBMISSIONSWhen uploading ad material to our FTP site, please send an e-mail to:[email protected]:• name of advertiser• name of file and ad heading• publication name and issue date for the ad
FILE FORMAT:PDFx or PDFAll PDFs must be hi-resolution, 300dpi, with all fonts and graphics embedded.
We cannot alter PDF files. If changes are required a new file will need to be submitted. The publisher is not responsible for reproduction quality of improperly submitted files.
