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Charleston's TheDigitel [email protected] thedigitel.com/advertise

simply,a great way toreach charleston

TM

For questions, or when youre ready

[email protected] - (843) 608-1011TheDigitel.com/advertise

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TheDigitel Sales Kit | 2012 [email protected] - (843) 608-1011

New and Innovative Advertising Opportunities

2012 Sales KitDear Business Leader,

Thank you for your interest in advertising with TheDigitel.com the most complete

source of the best in local Charleston news, politics, food, events and culture.

Many companies we work with are looking for new and better ways to

advertise, build brand awareness or simply nd a deeper connection with

the community. Advertising with TheDigitel offers all of that and more,

because were more than just a website we are a community.

In our Sales Kit youll nd an excellent overview of who we

are, what advertising on TheDigitel offers and how to get yourmessage here. Were happy to make the best t for you.

Sincerely,

TheDigitel Team

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TheDigitel:What a local newssite should beFounded in 2008, TheDigitel was created to connect

Charleston to the best local stories out there, and help locals tell their stories to each other.

TheDigitel blends traditional journalism with the Open Community of the Web.

Not only can folks read TheDigitel to get informed, but they can also use the site to

post stories and events, inform others and network with the community.

Empowering readers to promote what they think is most important

to Charleston TheDigitel is local news done right.

Our oerings include

An independent perspective on the news.

Guide pages to a myriad of Charleston topics.

Calendar event listings.

Daily e-mail news update.

A broad social media reach and active Twitter presence.

An Open Community that allows for reader involvement and interaction.

TheDigitel is unique among all other media in that we put emphasis on connections to the best in local.When folks visit our site, theyre looking to learn more about their community. It makes our readers primed

for messages from quality local businesses that theyll want to use once theyve heard about you.

Associate your brand with a more open, more local perspective.

Build awareness and generate results with our digital display ads.

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Demographics

Reach 50,000 people

thirsty to know about CharlestonIn the last 30 days weve had 50,000 visits and served up over 100,000 page views. Half of thattrafc came to us from Google, 18% came directly, and 10% from Twitter and Facebook.

And we are getting bigger by the day.

But you dont have to take our word for it.

Heres what Quantcast says

The site is popular among an 18+, afuent, more educated group with no kids.

Ranked number 53,000 nationally for audience reach. Our readers enjoy: Politics, green, local, news, non-prots, sports, technology, TV, travel ... and so on.

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Dynamic ads

Ads that automatically updatewith your latest social message

On the last page we covered our ad positions, but all of those spots are ready for Digitel

Dynamic Ads. These ads update automatically with your latest social media message (Twitter,

Facebook, et al.), keeping your ad fresh and continuously promoting your brand.

Think of it like this: Say you own a pizza shop and tweet your latest specials. Normally only

people on Twitter would be exposed, but by using a Digitel Dynamic Ad, that message is exposed

to the rest of the Web through your advertisement, not just to those using Twitter.

Self-serve or custom-build

One of the pains of standard advertising is how long it takes to build a custom ad.But weve provided a system that allows you to buy ads off the shelf and ll out all

the necessary info via a simple Web form. To get it: TheDigitel.com/ad

Social media exposure

Have your message pushed out through our Twitter, RSS and/or Facebook stream.

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Pricing information

Buy only what you need;target with exact precision

No matter what type of ad you choose

Standard or Dynamicour CPM is $10.

Our base price is $10 per 1,000 impressions of an ad

at that price $200 buys you 20,000 copies of an ad.

Heres just a sliverof whats possible Target only certain age groups.

Target certain zip codes.

Hit a reader in a segment once, twice,

or a thousand times. Fill just one ad slot or ll them all.

Reach the tech-savvy or the behind-the-curve.

Complete trackability and click through rates

Mix, match, or do even more. Just ask us for details.

Get your ad nowIf youd like to talk to someone to get your ad started

[email protected]

(843) 608-1011

We accept the following major credit/debit cards.

Thank you for considering TheDigitel.com!

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