MEDIA INFORMATION 2018 - Sleeper€¦ · Back Cover £4,995 Inside Front/Back Cover £3,995 Full...
Transcript of MEDIA INFORMATION 2018 - Sleeper€¦ · Back Cover £4,995 Inside Front/Back Cover £3,995 Full...
MEDIA INFORMATION 2018
WWW.SLEEPERMAGAZINE.COM
The hotel industry is undergoing a period of unprecedented change. Digital technology, personalisation and the desire for local, authentic experiences have changed the landscape dramatically, resulting in a diverse marketplace.
International hotel groups continue to add new brands and collections to their portfolios, independents are making their presence known, while pop-ups and impermanent accommodation solutions proliferate.
Behind the scenes, projects are increasingly collaborative with investors, developers, owners, operators, architects, interior designers, consultants, contractors and suppliers vital to the process.
Sleeper is targeted at all those involved in hotel design, development and architecture on an international level. Our portfolio comprises a beautifully presented magazine, an affiliated website and regular email newsletters, as well as a sister publication focusing on global hotel F&B. In addition, Sleeper organises a number of industry-leading events including Sleepover, a networking event for hotel innovators hosted in a different city each year, and AHEAD, a global celebration of hospitality experience and design.
Sleeper is the only media brand to reach all the individuals and disciplines involved in the delivery of new hotel projects worldwide. As such, it is the perfect partner for brands looking to target the multi-billion pound hotel sector with design-led products and services.
Sleeper is the leading magazine for global hotel design.
Introduction
Sleeper’s circulation database has been meticulously researched to ensure advertisers are reaching decision makers with real purchasing power.
We focus on the quality of our readership rather than sending out magazines to anonymous mailing list recipients. Our high pass-on rates, bi-monthly frequency, and coffee table production values ensure maximum value for our advertisers.
Additional copies are distributed at leading design exhibitions, hotel investment conferences, hospitality trade shows and other relevant events.
*Breakdown by job functionHotels and hotel groups 3,196 Hotel group head offices 1,403 Branded hotels 851 Independent hotels 942 Architects and designers 4,325Developers and investors 1,221Contractors and consultants 872Miscellaneous 399
• Owners and operators• Developers and investors• Interior designers • Architects• Senior executives at all major hotel groups• Purchasing, technical services, design,
development and construction departments within hotel groups
• Independent luxury and lifestyle hotels• Purchasing and procurement companies • Consultants and contractors• Providers of professional financial, legal and
property services
Sleeper’s readership encompasses all those involved in the creation of new hotels.
Readership
Total Circulation: 12,413Mailed Circulation*: 10,013Event Distribution: 2,400
HOTELS AND HOTEL GROUPS (32%)
ARCHITECTS ANDDESIGNERS(43%)
DEVELOPERS AND INVESTORS
(12%)
CONTRACTORS ANDCONSULTANTS (9%)
MISCELLANEOUS (4%)
JanuaryHeimtextil / Frankfurt / 9-12 JanuaryDomotex / Hannover / 12-15 January
IMM / Cologne / 15-21 January Maison & Objet / Paris / 19-23 January
ALIS / LA / 22-24 January
MarchHI Design MEA / Bahrain / 4-6 March
IHIF / Berlin / 5-7 March Singapore Design Week / Singapore / 5-18 March
IFFS / Singapore / 8-11 March Design Shanghai / Shanghai / 14-17 March
AHEAD Asia / Singapore / 15 March
AprilSalone del Mobile / Milan / 17-22 April
AHIC / Dubai / 25-27 April
MayHD Expo / Las Vegas / 2-4 MayICFF / New York / 20-23 May
Sleepover / Brooklyn / 20-22 MayClerkenwell Design Week / London / 22-24 May
JuneHI Design EMEA / Berlin / 6-8 June
LE / Miami / 11-14 JuneAHEAD Americas / Miami / 28 June
SeptemberMaison & Objet / Paris / 7-11 September
The Hotel Show / Dubai / 16-18 SeptemberDecorex / London / 16-19 September
100% Design / London / 19-22 SeptemberDesignjunction / London / 20-23 September
OctoberRadical Innovation Award / New York / TBC
The AHC / Manchester / 10-11 October
NovemberDeloitte EHIC / London / 6-7 November
HI Design Asia / Bali / 7-9 NovemberBDNY / New York / 11-12 November
Dubai Design Week / Dubai / TBCAHEAD MEA / Dubai / 14 November
AHEAD Europe / London / 19 NovemberSleep / London / 20-21 November
Additional copies of Sleeper are distributed at hotel investment conferences and leading trade fairs worldwide.
Bonus Distribution
ISSUE 76JANUARY | FEBRUARY 2018
Product Feature: FloorcoveringsSecondary Feature: Door Furniture
Editorial Deadline: 8 December 2017Advertising Deadline: 15 December 2017
Event Distribution: ALIS, HI Design MEA, IHIF, IFFS, Maison & Objet, Singapore Design Week
ISSUE 7 7MARCH | APRIL 2018
Product Feature: Outdoor Furniture & AccessoriesSecondary Feature: Spas, Health & Fitness
Editorial Deadline: 9 February 2018Advertising Deadline: 16 February 2018Event Distribution: AHEAD Asia, AHIC,
Design Shanghai, HD Expo,Salone del Mobile
ISSUE 78MAY | JUNE 2018
Product Feature: Lighting & ControlSecondary Feature: Greenery
Editorial Deadline: 13 April 2018Advertising Deadline: 20 April 2018
Event Distribution: AHEAD Americas, Clerkenwell Design Week, HI Design Europe, ICFF, LE Miami
ISSUE 79JULY | AUGUST 2018
Product Feature: FurnitureSecondary Feature: Guestroom Technology
Editorial Deadline: 15 June 2018Advertising Deadline: 22 June 2018
Event Distribution: Maison & Objet, The Hotel Show
ISSUE 80SEPTEMBER | OCTOBER 2018
Product Feature: Bathrooms & AmenitiesSecondary Feature: Art
Editorial Deadline: 10 August 2018Advertising Deadline: 17 August 2018
Event Distribution: 100% Design, Decorex, Deloitte EHIC, Designjunction, HICAP, HI Design Asia,
Radical Innovation Award, The AHC
ISSUE 81NOVEMBER | DECEMBER 2018
Product Feature: Fabrics, Wallcoverings & SurfacesSecondary Feature: Beds, Mattresses & Linen
Editorial Deadline: 12 October 2018Advertising Deadline: 19 October 2018
Event Distribution: AHEAD Europe, AHEAD MEA, BDNY, Dubai Design Week, Sleep
Sleeper’s annual features cover products and services in all aspects of hotel specification.
Editorial Calendar
Our Drawing Board offers exclusive previews of new hotel developments worldwide. With CGIs, visuals and renderings of the most exciting new hotels breaking ground, under construction, and topping out, we bring you the hotels of tomorrow, today.
Our interviews profile leading hoteliers, interior designers and architects. Recent interviewees include the likes of Barry Sternlicht, Kerry Hill and Richard Meier. Each issue also features our ‘Check-In’ page, in which a leading designer or architect checks in to their fantasy hotel.
Sleeper covers more hotel projects worldwide than any other magazine. Our globetrotting team of contributors are constantly on the lookout for the latest and most interesting hotel openings. These are reviewed with high quality colour photography of interiors and exteriors, and insightful editorial on their design, development and architecture.
Featuring market overviews, statistics on performance and pipeline, and in-depth reviews of the most interesting new hotels, our location reports examine the hottest up-and-coming destinations for new hotel development worldwide.
Our Specifier pages offer regular coverage to companies who supply products or provide services to the hotel industry. With a focus on real-life hotel applications, we cover new product launches and case studies, creating a directory that is continually used by specifiers.
Each issue also includes a comprehensive round-up of new products within a particular aspect of hotel specification. Furniture, fabrics, wallcoverings, sanitaryware, lighting and flooring are covered on an annual basis, while our secondary features address the importance of technology, music, artwork and greenery in hotel projects.
Unrivalled coverage of the latest projects, products, practices and people shaping the industry.
Inside Sleeper
Magazine Advertising Rates
Double Page Spread £4,830Back Cover £4,995Inside Front/Back Cover £3,995Full Page Colour £2,825Half Page Colour £1,840
Special positions and bespoke solutions available on request.
Full Page Double Page Spread
Magazine Technical Data(all sizes width before height)
LandscapePortrait
Full PageTrim: 236mm x 275mmType: 206mm x 245mmBleed: 242mm x 281mm
Half Page Portrait*Size: 100mm x 245mm
Double Page SpreadTrim: 472mm x 275mmType: 442mm x 245mmBleed: 478mm x 281mm
Half Page Landscape*Size: 206mm x 120mm
*These adverts are set on the page with a white border
Advertising Opportunities
Sleeper is the perfect partner for brands looking to target decision-makers in the multi-billion pound hotel sector.
Production Data
If you are sending artwork:
• Send via email, FTP or online transfer services. • Artwork to be set at a print resolution of 300dpi, saved as indd, eps, tiff, jpeg or pdf.
• All elements included within any supplied pdf must adhere to the following specification: CMYK; no spot colours or RGB; no embedded colour profiles or tailored colour settings. Colour/pdf profiles for Adobe applications can be supplied on request.
• Logos produced in Illustrator need to be converted to paths/outlines.
• All fonts used within the artwork must be supplied or be converted to paths/outlines.
• A colour proof of your advert must be supplied with artwork.
• We do not accept artwork produced in Corel Draw, Microsoft Word, Powerpoint, or Publisher.
If we are producing your artwork:
• Any text should imported into an email or saved as a .txt file in Microsoft Word.
• Images supplied need to be set at a print resolution of 300dpi, in CMYK, saved as tiff, jpeg or eps. Internet quality images can not be used for print.
• Colour references for logos are to be sent as Pantone process or CMYK.
• A proof of the artwork will be sent to you for approval via email.
Sleeper is accompanied by an industry-leading website – www.sleepermagazine.com.
The website is not just an online replica of the magazine, instead it delivers bespoke news content of a more immediate nature.
This is delivered in a visually appealing, easy-to-digest format with the addition of renderings, photography and video content.
Digital Edition
Sleeper is available as a digital edition which can be accessed directly from our website. The Sleeper App can also be downloaded from the App Store and Google Play.
Benefits of this include: immediate delivery of content to readers wherever they are in the world; the ability to search the magazine for relevant information; bookmarking of important articles; and access to an online archive of previous issues.
Email Newsletter
Our website is supported by a regular email newsletter sent directly to 16,000+ readers.
Each newsletter carries announcements of new hotel developments worldwide as well as the latest product launches for the hotel sector, forthcoming industry events, and new appointments.
Sleeper Online
Sleeper’s website provides bespoke news supported by regular email newsletters and social media.
Digital Advertising Rates
Newsletter Banner Advert £1,500Solus E-blast £2,500
Technical Data
Banner AdvertSize: 600 x 100 pixelsWe accept gif, jpeg and png files
E-blastSize: 600 pixelsTo be supplied in html format, with images hosted on own server.
Online Statistics
Absolute unique visitors per month10,000
25,000
16,000
Page impressions per month
Newsletter recipients
Advertising Position
Advertising Position
Digital Advertising Opportunities
Partner with Sleeper online to see your brand land in the inbox of industry leaders.
www.sleepermagazine.com
Social Media
Sleeper has a social media presence on Twitter and Instagram (@sleepermagazine). All news stories from www.sleepermagazine.com are promoted to our followers with relevant images and links.
Our editorial staff also post about their travels, hotels they stay in and events they attend.
Bespoke Events
Showroom openings, product launches, parties and receptions – we create bespoke events tailored to your needs.
We have a proven track record in curating bespoke events for our partners across the hospitality world.
From thought-provoking forums to parties that always go with a bang, our events allow leading brands to engage with industry influencers in inspiring environments.
We work closely with brands on the events we organise to ensure they exceed expectations and make the most of your investment.
Every last detail, from the invitations to the venue to the drinks selection is carefully considered to create a memorable experience.
Events Portfolio
Sleeper is supported by a portfolio of global events, expertly curated to engage our community.
Our events are produced to the same exacting standards of quality, creativity and innovation that have made our magazine the best in its field. We challenge the conventional to create the unforgettable.
Our mission to connect our communities through compelling content is at the core of every event.
Our own events include AHEAD – a global awards programme for hospitality experience and design, held in Singapore, Miami, Dubai and London each year – and Sleepover – a nomadic networking event for hotel innovators hosted in a different location annually. Previous editions have taken place in Barcelona, Copenhagen, Istanbul and Miami.
Our events attract senior representatives from companies such as:
25hours Hotel Company • AccorHotels • Ace Hotel Group • Aman • Andre Balazs Properties • Arup • AvroKo
Design • Bamo • Belmond Hotels • Benjamin West • Blackstone • Blue Moon Hotels Procurement • Bowler
James Brindley • Brime Robbins • Brochner Hotels • Buckley Gray Yeoman • Carlson Rezidor Hotel Group
• Champalimaud • Chris Garrod Global • Commune Hotels & Resorts • Conran + Partners • David Collins
Studio • Dennis Irvine Studio • Dexter Moren Associates • Dorchester Collection • Dream Hotel Group • EDG
Interior Architecture + Design • EPR Architects • Equinox Hotels • Four Seasons Hotels & Resorts • FRHI
Hotels & Resorts • G.A Design International • Gabellini Sheppard Associates • Galaxy Entertainment Group •
Gardiner & Theobald • Gensler • GLM • Goddard Littlefair • HBA • Hilton Worldwide • HOK • Hyatt Hotels
• InterContinental Hotels Group • Joyce Wang Studio • Jumeirah Group • Langham Hospitality Group • Locke
Hotels • Mandarin Oriental Hotel Group • Mama Shelter • Marriott International • Martin Brudnizki Design
Studio • Meyer Davis • MKV Design • Morgans Hotel Group • Muza Lab • Prime Development • Principal Hotel
Company • Purcell • Puro Hotels • Richmond • Rosewood Hotel Group • Rottet Studio • Soho House Group •
Standard International • Starwood Hotels • Stonehill Taylor • Streetsense • Studio Proof • Studio Robert McKinley
• Studio Tack • Stylt Trampoli • The Gettys Group • The Hickson Design Partnership • The John Hardy Group
• The Spey Group • The Zetter Group • Tune Plato Real Estate • Universal Design Studio • WATG • Wilson
Associates • Wimberly Interiors • Yotel
Services we offer:
• Event Management Solutions – venue sourcing / programme and guest list curation / speaker liaison / delegate management / hosting and moderation / F&B co-ordination
• Media Support – editorial coverage across digital and print / photography and videography / social media support
• Brand Exposure – full service in-house design / event literature / signage and on-screen branding
Events we organise:
• Drinks receptions• Product launches• Roundtable discussions• Seminars and forums • Showroom openings• Suppers
AHEAD
AHEAD is the global celebration of hospitality experience and design.
WWW.AHEADAWARDS.COM WWW.AHEADAWARDS.COM
15 MARCH 2018ANDAZ SINGAPORE
Call For Entries: 1 September 2017Entry Deadline: 31 October 2017
Shortlist Announced: 8 January 2018
14 NOVEMBER 2018DUBAI
Call For Entries: 1 March 2018Entry Deadline: 30 April 2018
Shortlist Announced: 29 June 2018
12 JUNE 2018FAENA FORUM MIAMI
Call For Entries: 1 December 2017Entry Deadline: 31 January 2018
Shortlist Announced: 30 March 2018
AHEAD celebrates the relentless pursuit of the exceptional in the hospitality industry. Our awards recognise design in all forms, and the guest experiences it creates in hospitality projects worldwide.
Hosted by Sleeper in association with headline sponsor Grohe, AHEAD comprises four annual, regional awards schemes run over a two-year period, culminating in a global biennale.
19 NOVEMBER 2018PARK PLAZA WESTMINSTER BRIDGE LONDON
Call For Entries: 2 April 2018Entry Deadline: 30 May 2018
Shortlist Announced: 31 July 2018
Strawberry Studios, Watson Square, Stockport, SK1 3AZ, UKTel: +44 (0)161 476 8390 | www.sleepermagazine.com
PORTFOLIO
Editor-in-Chief Editor
Assistant EditorEditorial AssistantEditorial Assistant
Editor-at-Large
Commercial DirectorAdvertising Manager
Advertising Sales
AHEAD Global Sponsorship
Brand DirectorEvents & Marketing Co-ordinator
Data Research Assistant
Matt Turner – [email protected] Martin – [email protected] Dolan – [email protected] Thomas – [email protected] Thomas – [email protected] Dittrich
Rebecca Archacki – [email protected] Hart – [email protected] Goodlass – [email protected]
Lorraine Jack – [email protected]
Amy Wright – [email protected] Allegro – [email protected] Ramshead – [email protected]
CONTACTS