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Overview

• Pop rock is a music subgenre of the Pop which mixes a catchy pop style and light lyrics in its (typically) guitar-based rock songs. It is often heard more as a slick, commercial product which is less authentic than rock music. It can also be noted that the lyrical content of Pop Rock is "normally secondary to the music."

Key Artist of this genre This Pop Rock band can be seen as

key artists of this genre because they

inducted into the Rock and Roll Hall

of fame in 1997 by being the most

successful in recording music during

those decades.

Studio albums such as ‘Spirits having flown’ to sound

tracks such as ‘Saturday night fever’ have made them a number hit in

both the UK & US

Also called the" English-Australian pop-rock

band that embodied the disco era of the late

1970s."

The Bee Gees

Other Key Artists This Band has noted as one of the

most popular bands of the late

Sixties early Seventies; pop rock,

single-oriented sound with soul-

influences and is still performing

today.

Three Dog Night

The group had three US #1 songs,: "Mama Told Me Not to Come" (Cory Wells on lead), which was also their only Top 10 hit in the UK; "Joy to the World" (Chuck Negron on lead); and "Black and White" (Danny Hutton on lead).

Dunhill Records claimed 40 million record albums were sold by the band during this time period.

Demographic & Public Perception

Pop Rock has a wide range of listeners since it is used in some adverts because of being so commercially catchy.

Pop Rock can be seen as both mainstream and niche because it depends on the artist playing/singing the song.

During the 1980’s Michael Jackson was a prominent pop rock artist during the entire decade and is considered mainstream so would make Pop Rock mainstream if fans were listening to him. His fans would vary in ages since songs such as ‘Thriller and Beat it’ can appeal to people as little as five since it’s a song you can dance to.

Magazine Competition

Kerrang produces and sells its magazines frequently for about £2+ and would contain posters

and competitions inside

Q produces and sells its magazines on a monthly basis for about £3.99+ with Cover CDs and

books occasionally

The Rolling Stone produces and sells its magazines weekly for

about $3.99+ and contain more reviews and opinions than the

other two examples here

Cross Media

The magazine examples on the previous slide also have cross media to help attract customers who don’t just want to read.

Restaurant Promotional Drinks Concert

Pop Rock Future

In my opinion, this genre has developed and is still developing. I also think that Pop Rock is heading a new direction both commercially and musically because of popular artists and bands such as Maroon 5, Pink and Kelly Clarkson making it sound good.

Although Alternative Pop and Punk Pop have also risen through the influence of this sub-genre; listeners can still tell the difference by the sound their guitars make.