Media Assignment Task 2 - Artist presentation

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ARTIST PRESENTATION DANIEL CREAMER

Transcript of Media Assignment Task 2 - Artist presentation

Page 1: Media Assignment Task 2 - Artist presentation

A R T I S T P R E S E N TAT I O ND A N I E L C R E A M E R

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L A D Y G A G AI have chosen to use Lady Gaga for Artist Presentation in music videos.

Lady Gaga uses many Styles, Conventions and Techniques in all of her music videos. The three videos I have chosen to use to are Marry The Night, Applause and You & I.

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M A R R Y T H E N I G H T

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S T Y L E S

Narrative:

The music video is about Lady Gaga's rise to fame within the music industry.

Interpretative:

Lady Gaga's video is somewhat different to the lyrics. The video is about Gagas past experience. The lyrics can foreshadow this as well.

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C O N V E N T I O N S

Extending Songs Meaning: The video helps shows the audience the meaning of the song and the story behind it.

Focus On Performer: The music video is about Lady Gaga and a past experience for her. 

Lighting For Mood: Some very natural lighting in this video and varies on the scenes it includes

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T E C H N I Q U E S

Miming/Lip Syncing:

Lady Gaga occasionally mimes along to the lyrics when she is not acting out the video.

Camera Techniques:

Close ups, establishing shots, handheld, fast and slot edits.

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Y O U & I

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S T Y L E SInterpretive:

The story can be seen in different ways to the audience.

Narrative:

The video is about Lady Gaga and her ex boyfriend.

Illustrative:

The lyrics and images may not show exactly the same thing, but there are moments when they link together.

Surrealist:

There are unnatural elements to the video, one being Lady Gaga being a mermaid and her also being a man. 

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C O N V E N T I O N S

Extending Songs Meaning:

The song extends the song meaning but not clearly.The audience will need to go in depth to see the real meaning.

Focus On Performer:

The video is about Gaga, as the song is about part of her life.

Lighting For Mood:

The video is a film and tells a story, so the lighting varies depending on the mood of the scene.

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T E C H N I Q U E S

Miming/Lip Syncing:

Lip syncing is also used in this video.

Special Effects:

Lady Gaga is a Mermaid, she plays a man.

Camera Techniques:

Close ups, long shots, establishing shots, cane shots, pan shots.

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A P P L A U S E

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S T Y L E S

Surrealist:

There is a lot of unnatural elements within this video. 

Interpretative:

The video can be viewed in many different ways than Gaga views it.

Homage:

Some scenes within the video pay homage to Marilyn Monroe and Black Swan.

Narrative:

The video and song is mainly about Gaga coming back from an injury and back into the industry again.

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C O N V E N T I O N S

Extending Songs Meaning:

The videos helps the audience understand what the song is really about, but still leaves them thinking.

Focus On Performer:

The video is focusing on Lady Gaga.

Lighting For Mood:

Lighting is very neutral, some scenes are in black and white, some others are using lots of colour. 

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T E C H N I Q U E S

Miming/Lip Syncing:

Much of the video is Lady Gaga lip syncing to the song as it plays.

Special Effects:

Many special effects are used within the video, swan and head, a tail, black and white filters. Bursts of smoke.

Multi Image:

There are multiple images of Gagas face on the screen at certain points in the video. 

Camera Techniques:

Fast editing, close ups, long shots.