Night at the Museum: Battle of the Smithsonian is a 2009 American comedy film, (a sequel to the 2006 adventure comedy Night at the Museum), which is aimed at a wide audience with ages ranging from 6 up to 50, hence why it was given the rating PG. This film stars various known actors like Ben Stiller, Owen Wilson, Steve Coogan and Ricky Gervais.

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•Actors like Ben Stiller and Owen Wilson

•Setting/ location - the use of the Smithsonian is appealing to Americans as it is a key land mark because of the statue of Abraham Lincoln

• The genre of comedy as the conversation between the two guards (Ben Stiller and Jonah Hill) is very comical

•Characters – the audience already knows the majority of the character because of the previous film. However the use of Jonah Hill from Super bad is more of a connection towards the older audience

•The location is a historical landmark, so American’s and American children especially would know a lot about it as they would have studied the history of Abraham Lincoln and possibly have visited that museum

•Characters – new and old e.g. Kanmanrah, Al Capone, General Custer and Napoleon

•Changes in the technology used in the new museum e.g. planes, rockets, space shuttles

•Positive affect on the audience as the 1st film was a big hit and with the use of new characters, location and a topic the film is based around it will make people want to see it

X-Men Origins: Wolverine is a 2009 superhero film based on the Marvel Comics' fictional character Wolverine, directed by Gavin Hood and stars Hugh Jackman as the title character, along with Liev Schreiber, Danny Huston, Will.i.am, Lynn Collins, Taylor Kitsch and Ryan Reynolds. It is a prequel to the X-Men film trilogy and is primarily set roughly ten to seventeen years before the film X-Men. The film focuses on the violent past of the mutant Wolverine and his relationship with his half-brother Victor Creed. The plot also details Wolverine's early encounters with Colonel William Stryker, his time with Team X and the bonding of Wolverine's skeleton with the indestructible metal adamantium during the Weapon X program. The film was mostly shot in Australia and New Zealand; conflicts arose between director Hood and Fox's executives during production.

Billboard postersPosters on buses and bus stops Cinema trailer TV trailerPromotional interviews Film posters out side cinema Previews in magazines and newspapersStand upsOfficial websitesWebsite advertising – banners and pop ups

The trailer highlights the main characters in the film and emphasises the genre of action/fantasy/ sci-fi by including shots of Wolverine (Hugh Jackman) himself and his metal claws. The trailer also highlights the Production Company (20th Century Fox) and Marvel. The audience can see the date on the film is released in to the cinemas also.

•Characters – the audience already knows the majority of the character because of the previous films and comics. However because of the comic when new characters like Gambit were introduced the audience already knew quite a bit about him.

•Characters – new and old e.g. Wolverine, Gambit, Blob etc.

•Positive affect on the audience as the other film was a big hit and interesting to watch which makes the audience really want to see this one especially since we as an audience don’t know a lot about Wolverine’s past.