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Transcript of MEASURING THE VALUE OF INTERNATIONAL ASSIGNMENTS · PDF fileMEASURING THE VALUE OF...
MEASURING THE VALUE OF INTERNATIONALASSIGNMENTS
CONFIDENTIALThis presentation contains proprietary methodologies and tools that remain the property of Mercer.© 2014, Mercer
MERCER
Today’s Presenters
1
Steven NurneyNorth American Global Mobility [email protected]
QUESTIONS
To submit a question use the floating panel, on the top of yourscreen, and click the Q&A button.
CLICK HERE TO ASK A QUESTIONTO “ALL PANELISTS”
Julia HowesPrincipal, Workforce Analytics & [email protected]
MERCER
AgendaWhat we’ll cover today
• Four key themes in today’s mobility environment
• Descriptive Analytics - The data challenge
• Predictive Analytics
• Q&A
2
TODAY’S MOBILITY ENVIRONMENT4 KEY THEMES
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Today’s Mobility Environment#1 - Using talent mobility to fuel corporate growth
TRADITIONAL MOBILITY
Catalysts• Globalization• Organizational complexity• Demographic changes• Cost pressures
NEW MOBILITY
• Transactional• Focus on costs• One size fits all• An island within HR
• Strategic
• Focus on value creation
• Segmentation by talent type
• Connected to human capitaland business goals
4
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Today’s Mobility Environment#2 – Program design differentiation by business and talent purpose
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BUSINESS VALUE
DEV
ELO
PMEN
TVA
LUE
Low High
High
Emerging/HighPotential Talents
International learningand development togrow the nextgeneration of leaders
Career-BuildingVolunteers(e.g., Generation Y)
International experienceto fulfill personal lifeobjectives (opportunistic,employee-drivenmoves
Strategic BusinessLeaders
Fill mission-critical rolesand deliver specific,strategic businessresults
Seasoned TechnicalExperts
Providing specialist skills,resource or expertise tofill local gap; completespecific project or task
Corporate-ledcareer pathwaysand successionmanagement
Business-ledresource planningand deployment
MERCER 6
Today’s Mobility Environment#3 – Greater internal collaboration
CHRO
Global Reward COE Global People & OrgDevelopment COE
• Compensation• Benefits• Mobility• Equity• Sales Comp• Exec Comp• Regional Rewards Leaders
• Org Development• Talent Acquisition• Talent Management• Learning & Development
MERCER
How to identifyand select
the right talentto deploy
internationally
How to lookstrategically
for sourcing andplanning
to meet talentneeds
How to setcompetitive, cost-effective rewardsfor various kinds
of mobileemployees
DEPLOYMENT OFCRITICALTALENT
STRATEGICWORKFORCE
PLANNING
TARGETEDEMPLOYEE VALUE
PROPOSITIONS
How to ensurethat mobilityinvestment
delivers expectedresults
BUSINESSOBJECTIVEANALYSES
TALENTMANAGEMENT
WORKFORCEPLANNING
INFORMATIONTOTAL REWARDS
MEASUREMENTAND ANALYSIS
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Today’s Mobility Environment#4 – Focusing on mobility return on investment
MERCER 8
Can ROI really bemeasured?
The Mobility Challenge for Analytics
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And what exactly are we measuring?
WorkforceOutcomes
BusinessOutcomes
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Workforce outcomesconcern changes inindividuals and the
workforce at large – e.g.,their capabilities,
commitment, careers
Business outcomesconcern changes in the
performance of theenterprise – e.g.,
profitability, revenuegrowth, market share
RETURN ON MOBILITY CAN BE UNDERSTOOD IN TERMS OF HOWIT AFFECTS TWO SETS OF OUTCOMES
MOBILITY DASHBOARDSTHE DATA CHALLENGE
MERCER 11
Modern organisations are exploiting “big data” to develop two types offacts critical to effective decision making about human capital
DESCRIPTIVE ANALYTICS PREDICTIVE ANALYTICS
Facts = counts, rates and tabulations Facts = proven inferences about cause andeffect relationships
Delivers what the current state is:• What is our turnover rate?• How many promotions did we make?
Delivers why the current state is and what isimportant to measure about it:• What leads to unwanted turnover?• What drives leadership readiness?
Uses include:• Reporting (internally and externally)• Tracking progress toward strategicobjectives
• Responding to queries
Uses include:• Dashboard specification and design• Strategy making• Forecasting• Problem solving
Ongoing with frequent (e.g., monthly)updates
As needed with occasional updates
Business intelligence software is thefoundation
Statistical modeling joined with expertise isthe foundation
MERCER 12
Organizations find it difficult to calculate the value ofinternational assignments
Source: 2012 Worldwide Survey of International Assignment Policies and Practices
37%of respondents keep
statistics on turnover ofrepatriated assignees
6%of companies usemetrics to track
assignments’ success/results
Only
2%of respondents say
they have establishedhow to determine theROI for assignments
MERCER
Consider
What metrics does yourorganization track to get atmobility impact (valuecreation or loss)?
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Systems: International assignment data sits in different systems
? What metrics would you like totrack to get at mobility impact?
What are the barriers in the way?
Home/Host: even within one HRIS, home/host records causeconfusion and inconsistencyCommon
Datachallenges
Does not exist: valuable information manager and secondeeexperiences, assignment purpose is not being collected.
Time: often the return on investment occurs after the assignment,when the employee is no longer flagged as an ‘international secondee’.
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To integrate different data sources we need to create an employeetimeline for each employee
EMPLOYEE TIMELINEDevelop Detailed Story for Each Employee
EmployeeHired
Feb 2009
John SmithEmployee EE001101
Mercer Analytics
Nov 2010InternationalAssignmentCommencesHome: USHost: Japan
Nov 2011InternationalAssignmentCompletedHome: US
Nov 2012Promotion,CompensationAdjustment, JobPosition Change
2009 2010 2011 2012 2013
• Attribute 1:Promotion inLast 12 Months
• Attribute 2:Returned fromInternationalAssignment(1-2 years)
2013
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MERCER
Mercer Analytics
To integrate different data sources we need to create an employeetimeline for each employee
EMPLOYEE TIMELINEDevelop Detailed Story for Each Employee
EmployeeHired
Feb 2009
Jay BrownEmployee EE002202
Nov 2010InternationalAssignmentCommencesHome: USHost: Japan
Nov 2011InternationalAssignmentCompletedHome: US
Jan 2013Terminated
2009 2010 2011 2012 2013
• Measures:Terminations
• Attribute 1:No Promotion inLast 12 Months
• Attribute 2:Returned fromInternationalAssignment(1-2 years)
2013
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Which allows us to answer the critical questions that matter
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• Are we retaining employeesthat have been on anInternational Assignment,after they return to theirHome Country (one yearafter they return, two yearsafter they return, threeyears after they return)?
• How does this compare totheir peers (same tenure,grade, location).
• Over time, do employeeswho have been on anInternational Assignmentexperience higher rewardscompared to their peers:– greater pay increases;
bonuses;– promotions; change in
supervisor status, othercareer opportunities?
• Does the number ofInternational Assignmentsimpact this?
RETENTION REWARD PERFORMANCE
• Over time, do employeeswho have been onInternational Assignmentexperience higherperformance upgrades(e.g. a move from amedium to a highperformer), compared totheir peers?
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Employees ever on assignment
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The power is in the combination
18June 25, 2014
• Termination Rate• Promotion Rate• Pay Increase
• Age• Tenure• Job• Grade• Performance
STANDARDMEASURES
EMPLOYEEFILTERS
INTERNATIONALASSIGNMENT FILTERS
• Total number ofinternationalassignments
• Ever oninternationalassignment
DEEP DIVE ANALYTICS
MERCER
Case Study – Busting a Myth
BUSTING A MYTH
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MERCER
Making the most of mobility requires the “right” facts……both what people and employers say and what they do
• Individual employee records• Employee turnover• Business performance
measures such as customersatisfaction, growth, profitand productivity
Complete, verifiable understanding of the interplay betweenemployer action and employee reaction
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SAYWhat employees
and employers sayas measured
through
How employeesand employersactually behave
as measuredthrough
DO
• Focus groups• Leadership and HR interviews• Employee surveys• Company policies• Comparative/pattern
databases
MERCER
Employee survey
22
Perceptions
“SAY”Employees said thatpay and promotionswere not driven by…
InternationalExperience
MERCER 23
Less Likely More Likely
-60% -35% -10% 15% 40%
College Fair vs. Employee Referral
Agency vs. Employee Referral
Have an M.A. vs. a Ph.D.
Walk-in vs. Employee Referral
Took Diversity Course
Work in EPD vs. SPD
Work in MTE vs. SPD
International Experience
60%
However, international experience was the strongest predictor ofpromotion likelihood
PROMOTION LIKELIHOODS
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It was also one of the highest drivers of pay growth
Not all significant drivers shown24
PROMOTION LIKELIHOOD
PAY
GR
OW
TH
Low High
High
Started indivision
Born nearHQ city
Younger
More than2 years indivision
Meritincrease
Took diversitycourse
Enter via agencyor college fair
TenureLateral movesTop tier school
New to division
Recent promotion
Older
Internationalexperience
Education(PhD, MA)
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Actual promotion and pay patterns told a very different story fromthe all employee survey
ACTIONSClose gaps through communications
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Perceptions
“SAY”Employees said thatpay and promotionswere not driven by…
Causal analyses usingHRIS data showed that
pay and promotionswere driven by:
Behaviors
“DO”
InternationalExperience
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Advanced Analytics helped assess the impact of the substantialinvestment in education and developmental experiences
Note: The models on which these results are based on control for individual attributes, organizational factors, and external influences.
Overseas assignments were a ticket out the door, even though they werealso a ticket to advancement.
Promotion VoluntaryTurnover
PerformanceRating Total Pay
OverseasAssignment 49% 41% 6% 28%
CertificationProgram 47% -89% No Influence No Influence
DegreeProgram 65% No Influence 2% -4%
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MERCER
Three key questions must be addressed
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How do your employeesperceive the value ofinternationalassignments and otherjob reassignments –what do they believe isin it for them in terms offinancial and careerrewards (or penalties)?
What does theorganization in factvalue as evidenced inthe individual attributesand experiences itactually rewards, overtime, through pay andpromotion decisions?
Do these assessmentsof “return on mobility” inyour organization matchup – or is there adisconnect?
DISCONNECTIN FACTPERCEIVE
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Summary
• Business and HR leaders are more and more demand fact-based, datadriven evidence on people investments, including mobility programs.Therefore, mobility functions need to consider how to measure their returnon investment.
• Two types of analytics can be used:
28June 25, 2014
Descriptive AnalyticsDESCRIPTIVE ANALYTICS PREDICTIVE ANALYTICS
Facts = counts, rates and tabulations Facts = proven inferences about cause andeffect relationships
Delivers what the current state is:• What is our turnover rate of employeesthat have returned from internationalassignments.
• What is the promotion rate of employeesthat have been on multiple internationalassignments.
Delivers why the current state is and what isimportant to measure about it:• What effect does international experiencehave on the promotion likelihood andretention likelihood of employees,controlling for individual and organizationalfactors.
MERCER
What’s Coming Up NextWorkforce analytics webcasts, workshops, and data
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www.mercer.com/mercer-workshops
Webcast Serieswww.mercer.com/webcastseriesFALL SERIES UNDER DEVELOPMENT• Cameco• Experian• John Deere• UMass Memorial Health Care• Johnson Controls• Diversity & Analytics• Mobility & Analytics
Mercer’s Workforce MetricsBenchmark Reportswww.imercer.com/wmrs• Workforce composition and
retention metrics• 66 countries• 6,000+ participants• Regional and custom editions
available
Mercer Global MobilityAlternative International Assignments SurveyLocal Plus SurveyCompensation LocalizerSeminars:• North America• Europe
MERCER
Questions and Answers
30
QUESTIONS
To submit a question use the floating panel, on the top of yourscreen, and click the Q&A button.
CLICK HERE TO ASK A QUESTIONTO “ALL PANELISTS”
FEEDBACK
Please take a minute to fill out thefeedback form so we can continue toimprove. It will pop-up in a new windowwhen the session ends. Thank you!
Steven NurneyNorth American Global Mobility [email protected]
Julia HowesPrincipal, Workforce Analytics & [email protected]
MERCER
Biography – Julia Howes
• Julia Howes is a Principal with Mercer, and is the Product Line Leader for MercerAnalytics and Planning.
• Julia has over 10 years of experience specializing in workforce analytics andworkforce planning. She has had experience guiding clients in the formulation ofworkforce planning and workforce analytics strategies including technologicalrequirements, project planning, change management, stakeholder engagement,process design, and COE structure and support.
• Julia is also experienced in leading specific workforce planning and workforceanalytics engagements for clients across a broad range of sectors and regions,principally with large multinational organizations. Julia has also practiced as alawyer in Australia and Vietnam.
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MERCER
Biography – Steven Nurney
• Steve Nurney is a Partner with Mercer’s Information Solutions business. Based inNorwalk, he serves as the North America Global Mobility Leader, leading a teamfocused on expatriation and global mobility issues.
• With more than 25 years of experience in the corporate and consultingenvironments, Steve helps multinational clients develop effective internationalassignment programs, compensation policies and supporting services. Prior tojoining Mercer, Steve worked with the MITRE Corporation, a large systemsengineering organization, where he worked in both finance and HR, managingdomestic and international relocation and expatriate compensation. He also led ateam charged with reengineering travel and employee relocation functions. Hespent several years as Manager, International Corporate Alliance, with PHHHomequity, a leading international relocation management firm, where hedeveloped the framework for the company’s expatriate outsourcing services.
• Steve holds a Bachelor’s degree in Finance and Economics from Utah StateUniversity. He has served as a member of the Employee Relocation Council’s(ERC) Board of Directors and Chairman of ERC’s International Committee. He is amember of Worldwide ERC and the Canadian Employee Relocation Council(CERC).
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