Jeff Sauer | @jeffalytics | #mnsearch | E-Commerce

Measuring E-Commerce in 10 Questions or Less

By Jeff Sauer – @jeffalyticsImage Credit: Trey Collier/Stuck in Customshttp://www.flickr.com/photos/95572727@N00/6870785251/

2Jeff Sauer | @jeffalytics | #mnsearch | E-Commerce

Jeff SauerMarketer google.com/+jeffsauergoogle.com/+jeffsettergoogle.com/+jeffalytics

Jeff Sauer | @jeffalytics | #mnsearch | E-Commerce

1) Is Your Website Difficult?

Jeff Sauer | @jeffalytics | #mnsearch | E-Commerce

2) Do Your Analytics Match Your Sales?

If Google Analytics Shows Your Revenue is This

Jeff Sauer | @jeffalytics | #mnsearch | E-Commerce

2) Do Your Analytics Match Your Sales?

Yet Your Revenue is Actually This

Jeff Sauer | @jeffalytics | #mnsearch | E-Commerce

Your Bosses Know Better

Your Bosses Know Better

Jeff Sauer | @jeffalytics | #mnsearch | E-Commerce

Huell, We Have a Problem

Huell

Jeff Sauer | @jeffalytics | #mnsearch | E-Commerce

3) Are You Spending Efficiently?

Check Your AdWords Reports in Google Analytics

Jeff Sauer | @jeffalytics | #mnsearch | E-Commerce

4) Are They Having Trouble Purchasing?

Find Leaks in Your Funnel, Understand them and then Plug!

Jeff Sauer | @jeffalytics | #mnsearch | E-Commerce

5) What Products Sell the Best?

Spend Your Time Optimizing Top Products, Your Customers Are

Jeff Sauer | @jeffalytics | #mnsearch | E-Commerce

6) Were You Better Last Year?

Understand and Embrace Seasonality of Your Business

Jeff Sauer | @jeffalytics | #mnsearch | E-Commerce

7) Are These Rates Reasonable?

Does Your Conversion Rate Actually Make Sense to You?

Jeff Sauer | @jeffalytics | #mnsearch | E-Commerce

8) Are You Part of the Problem?

14Jeff Sauer | @jeffalytics | #mnsearch | E-Commerce

Thank You!

Jeff SauerEntrepreneurgoogle.com/+jeffsauergoogle.com/+jeffsettergoogle.com/+jeffalytics