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    Management&DevelopmentCenter Tuesday,September01,201510:57:43PM AboutUs|OurServices|Training|Consulting|

    M&DCPurchasing&SupplyChain:MaterialManagement

    Physical Distribution

    Contents

    1. Introduction

    2. PhysicalDistributionSystem

    3. Interfaces

    4. Transportation

    5. LegalTypesofCarriage

    6. TransportationCostElements

    7. MaterialsHandling

    8. MultiWarehouseSystems

    1.Introduction

    Chapter1introducedthesupplychainconcept.Itwaspointedoutthatasupplychainiscomposedofaseriesofsuppliersandcustomerslinkedtogetherbyaphysicaldistributionsystem.Usuallythesupplychainconsistsofseveralcompanieslinkedinthisway.Thischapterwilldiscussthephysicaldistributionaspectofsupplychains.Physicaldistributionisthemovementofmaterialsfromtheproducertotheconsumer.Itistheresponsibilityofthedistributiondepartment,whichispartofanintegratedmaterialsmanagementorlogisticssystem.Figure13.1showstherelationshipofthevariousfunctionsinthistypeofsystem.InFigure13.1,themovementofmaterialsisdividedintotwofunctions:physicalSupplyandphysicaldistribution.Physicalsupplyisthemovementandstorageofgoodsfromsupplierstomanufacturing.Dependingontheconditionsofsale,thecostmaybepaidbyeitherthesupplierorthecustomer,butitisultimatelypassedontothecustomer.Physicaldistribution,ontheotherhand,isthemovementandstorageoffinishedgoodsfromtheendofproductiontothecustomer.Theparticularpathiiiwhichthegoodsmovethroughdistributioncenters,wholesalers,andretailersiscalledthechannelofdistribution.

    Figure13.1Supplychain(logisticssystem).

    ChannelsofDistribution

    Achannelofdistributionisoneormorecompaniesorindividualswhoparticipateintheflowofgoodsand/orservicesfromtheproducertothefinaluserorconsumer.Sometimesacompanydeliversdirectlytoitscustomers,butoftenitusesothercompaniesorindividualstodistributesomeorallofitsproductstothefinalconsumer.Thesecompaniesorindividualsarecalledintermediaries.Examplesofintermediariesarewholesalers,agents,transportationcompanies,andwarehouses.Therearereallytworelatedchannelsinvolved.Thetransactionchannelisconcernedwiththetransferofownership.Itsfunctionistonegotiate,sell,andcontract.Thedistributionchannelisconcernedwiththetransferordeliveryofthegoodsorservices.Thesameintermediarymayperformbothfunctions,butnotnecessarily.

    IntroductiontoMaterialManagement

    MasterScheduling

    MaterialRequirementsPlanning

    CapacityManagement

    ProductionActivityControl

    Purchasing

    Forecasting

    InventoryFundamentals

    OrderQuantities

    IndependentDemandOrderingSystems

    PhysicalInventoryandWarehouseManagement

    PhysicalDistribution

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    Figure13.2showsanexampleoftheseparationofdistributionandtransactionchannels.Theexamplemightbeforacompanydistributingamajorappliancesuchasarefrigeratororstove.Insuchasystemtheretailerusuallycarriesonlydisplaymodels.Whenthecustomerordersanappliance,deliveryismadefromeithertheregionalwarehouseorthepublicwarehouse.Inthistextweareconcernedwiththedistributionchannel.

    Althoughitcanbearguedthatonefirmsphysicalsupplyisanotherfirmsphysicaldistribution,frequentlythereareimportantdifferences,particularlyastheyrelatetothebulkandphysicalconditionofrawmaterialsandfinishedgoods.Thelogisticsproblemsthatoccurinmovingandstoringironorearequitedifferentfromthosethatoccurinmovingsheetsteel.Thesedifferencesinfluencethedesignofalogisticssystemandareimportantindecidingthelocationofdistributioncentersandfactories.Thistextreferstobothphysicaldistributionandphysicalsupplyasphysicaldistribution,butthedifferencesforanyparticularcompanyshouldberemembered.

    Figure13.2Separationofdistributionandtransactionchannels.

    Physicaldistributionisvitalinourlives.Usually,manufacturers,customers,andpotentialcustomersarewidelydispersedgeographically.Ifmanufacturersserveonlytheirlocalmarket,theyrestricttheirpotentialforgrowthandprofit.Byextendingitsmarket,afirmcangaineconomiesofscaleinmanufacturing,reducethecostofpurchasesbyvolumediscounts,andimproveitsprofitability.However,toextendmarketsrequiresawellrundistributionsystem.Manufacturingaddsformvaluetoaproductbytakingtherawmaterialsandcreatingsomethingmoreuseful.Breadismadefromgrainandisfarmoreusefultohumansthanthegrainitself.Distributionaddsplacevalueandtimevaluebyplacinggoodsinmarketswheretheyareavailabletotheconsumeratthetimetheconsumerwantsthem.Thespecificwayinwhichmaterialsmovedependsuponmanyfactors.Forexample:

    Thechannelsofdistributionthatthefirmisusing.Forexample,producertcwholesalertoretailertoconsumer.Thetypesofmarketsserved.Marketcharacteristicssuchasthegeographicdispersionofthemarket,thenumberofcustomers,andthesizeoforders.Thecharacteristicsoftheproduct.Forexample,weight,density,fragility,andperishability.Thetypeoftransportationavailabletomovethematerial.Forexample,trainsships,planes,andtrucks.

    Allarecloselyrelated.Forinstance,floristssellingaperishableproducttoalocalmarketwillselldirectlyandprobablyusetheirowntrucks.However,anationalcanningcompanysellinganonperishableproducttoanationalmarketthroughadistributionchannelcomposedofwholesalersandretailersmayusetrucksandrailtransport.

    2.PhysicalDistributionSystem

    Physicaldistributionisresponsiblefordeliveringtothecustomerwhatiswantedontimeandatminimumcost.Theobjectiveofdistributionmanagementistodesignandoperateadistributionsystemthatattainstherequiredlevelofcustomerserviceanddoessoatleastcost.Toreachthisobjective,allactivitiesinvolvedinthemovementandstorageofgoodsmustbeorganizedintoanintegratedsystem.

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    ActivitiesinthePhysicalDistributionSystem

    Asystemisasetofcomponentsoractivitiesthatinteractwitheachother.Acarengineisasystemifanypartmalfunctions,theperformanceofthewholeenginesuffers.Inadistributionsystem,sixinterrelatedactivitiesaffectcustomerserviceandthecostofprovidingit:

    a. Transportation.Transportationinvolvesthevariousmethodsofmovinggoodsoutsidethefirmsbuildings.Formostfirms,transportationisthesinglehighestcostindistribution,usuallyaccountingfor30%to60%ofdistributioncosts.Transportationaddsplacevaluetotheproduct.

    b. Distributioninventory.Distributioninventoryincludesallfinishedgoodsinventoryatanypointinthedistributionsystem.Incostterms,itisthesecondmostimportantitemindistribution,accountingforabout25%to30%ofthecostofdistribution.Inventoriescreatetimevaluebyplacingtheproductclosetothecustomer.

    c. Warehouses(distributioncenters).Warehousesareusedtostoreinventory.Themanagementofwarehousesmakesdecisionsonsiteselection,numberofdistributioncentersinthesystem,layout,andmethodsofreceiving,storing,andretrievinggoods.

    d. Materialshandling.Materialshandlingisthemovementandstorageofgoodsinsidethedistributioncenter.Thetypeofmaterialshandlingequipmentusedaffectstheefficiencyandcostofoperatingthedistributioncenter.Materialshandlingrepresentsacapitalcost,andatradeoffexistsbetweenthiscapitalcostandtheoperatingcostsofthedistributioncenter.

    e. Protectivepackaging.Goodsmovinginadistributionsystemmustbecontained,protected,andidentified.Inaddition,goodsaremovedandstoredinpackagesandmustfitintothedimensionofthestoragespacesandthetransportationvehicles.

    f. Orderprocessingandcommunication.Orderprocessingincludesallactivitiesneededtofillcustomerorders.Orderprocessingrepresentsatimeelementindeliveryandisanimportantpartofcustomerservice.Manyintermediariesareinvolvedinthemovementofgoods,andgoodcommunicationisessentialtoasuccessfuldistributionsystem.

    TotalCostConcept

    Theobjectiveofdistributionmanagementistoprovidetherequiredlevelofcustomerserviceattheleasttotalsystemcost.Thisdoesnotmeanthattransportationcostsorinventorycostsoranyoneactivitycostshouldbeaminimum,butthatthetotalofallcostsshouldbeaminimum.Whathappenstooneactivityhasaneffectonotheractivities,totalsystemcost,andtheservicelevel.Managementmusttreatthesystemasawholeandunderstandtherelationshipsamongtheactivities.

    ExampleProblem

    Acompanynormallyshipsaproductbyrail.Transportbyrailcosts$200,andthetransittimeis10days.However,thegoodscanbemovedbyairatacostof$1000andwilltakeonedaytodeliver.Thecostofinventoryintransitforaparticularshipmentis$100perday.Whatarethecostsinvolvedintheirdecision?

    AnswerRailAirTransportationCost$200$1000InTransitInventoryCarryingCost1000100Total$1200$1100

    Therearetworelatedprinciplesillustratedhere:

    a. Costtradeoff.Thecostoftransportationincreasedwiththeuseofairtransport,butthecostofcarryinginventorydecreased.Therewasacosttradeoffbetweenthetwo.

    b. Totalcost.Byconsideringallofthecostsandnotjustanyonecost,thetotalsystemcostisreduced.Notealsothateventhoughnocostisattributedtoit,customerserviceisimprovedbyreducingthetransittime.Thetotalcostshouldalsoreflecttheeffectofthedecisiononotherdepartments,suchasproductionandmarketing.

    Theprecedingexampledoesnotmeanthatusingfastertransportalwaysresult~insavings.Forexample,ifthegoodsbeingmovedareoflowvalueandinventory

    3.Interfaces

    Bytakingthegoodsproducedbymanufacturinganddeliveringthemtothecustomer,physicaldistributionprovidesabridgebetweenmarketingandproduction.Assuch,thereareseveralimportantinterfacesamongphysicaldistributionandproductionandmarketing.

    Marketing

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    Althoughphysicaldistributioninteractswithalldepartmentsinabusiness,itsclosestrelationshipisprobablywithmarketing.Indeed,physicaldistributionisoftenthoughtofasamarketingsubject,notaspartofmaterialsmanagementorlogistics.Themarketingmixismadeupofproduct,promotion,price,andplace,andthelatteriscreatedbyphysicaldistribution.Marketingisresponsiblefortransferringownership.Thisisaccomplishedbysuchmethodsaspersonalselling,advertising,salespromotion,merchandising,andpricing.Physicaldistributionisresponsibleforgivingthecustomerpossessionofthegoodsanddoessobyoperatingdistributioncenters,transportationsystems,inventories,andorderprocessingsystems.Ithastheresponsibilityofmeetingthecustomerservicelevelsestablishedbymarketingandtheseniormanagementofthefirm.Physicaldistributioncontributestocreatingdemand.Promptdelivery,productavailability,andaccurateorderfillingareimportantcompetitivetoolsinpromotingafirmsproducts.Thedistributionsystemisacost,soitsefficiencyandeffectivenessinfluencethecompanysabilitytopricecompetitively.Alloftheseaffectcompanyprofits.

    Production

    Physicalsupplyestablishestheflowofmaterialintotheproductionprocess.Theservicelevelmustusuallybeveryhighbecausethecostofinterruptedproductionschedulescausedbyrawmaterialshortageisusuallyenormous.Therearemanyfactorsinvolvedinselectingasiteforafactory,butanimportantoneisthecostandavailabilityoftransportationforrawmaterialstothefactoryandthemovementoffinishedgoodstothemarketplace.Sometimes,thelocationoffactoriesisdecidedlargelybythesourcesandtransportationlinksofrawmaterials.Thisisparticularlytruewheretherawmaterialsarebulkyandofrelativelylowvaluecomparedtothefinishedproduct.ThelocationofsteelmillsontheGreatLakesisagoodexample.Thebasicrawmaterial,ironore,isbulky,heavy,andoflowunitvalue.Transportationcostsmustbekeptlowtomakeasteelmillprofitable.IronorefromminesineithernorthernQuebecorMinnesotaistransportedtothemillsbyboat,theleastcostlymodeoftransportation.Inothercases,theavailabilityoflowcosttransportationmakesitpossibletolocateinareasremotefrommarkets,butwherelaborisinexpensive.Unlessafirmisdeliveringfinishedgoodsdirectlytoacustomer,demandonthefactoryiscreatedbythedistributioncenterordersandnotdirectlybythefinalcustomer.AsnotedinChapter11,thiscanhavesevereimplicationsonthedemandpatternatthefactory.Althoughthedemandfromcustomersmayberelativelyuniform,thefactoryreactstothedemandfromthedistributioncentersforreplenishmentstock.Ifthedistributioncentersareusinganorderpointsystem,thedemandonthefactorywillnotbeuniformandwillbedependentratherthanindependent.Thedistributionsystemisthefactoryscustomer,andthewaythatthedistributionsysteminterfaceswiththefactorywillinfluencetheefficiencyoffactoryoperations.

    4.Transportation

    Transportationisanessentialingredientintheeconomicdevelopmentofanyarea.Itbringstogetherrawmaterialsforproductionofmarketablecommoditiesanddistributestheproductsofindustrytothemarketplace.Assuch,itisamajorcontributortotheeconomicandsocialfabricofasocietyandaidseconomicdevelopmentofregionalareas.

    a. Rail.b. Road,includingtrucks,buses,andautomobiles.c. Air.d. Water,includingoceangoing,inland,andcoastalships.e. Pipeline.

    Eachmodehasdifferentcostandservicecharacteristics.Thesedeterminewhichmethodisappropriateforthetypesofgoodstobemoved.Certaintypesoftrafficaresimplymorelogicallymovedwithinonemodethantheyareinanother.Forexampletrucksarebestsuitedtomovingsmallquantitiestowidelydispersedmarkets,butrainsarebestsuitedtomovinglargequantitiesofbulkycargosuchasgrain.

    CostsofCarriage

    Toprovidetransportationservice,anycarrier,whatevermode,musthavecertainbasicphysicalelements.Theseelementsareways,terminals,andvehicles.Eachresultsinacosttothecarrierand,dependingonthemodeandthecarrier,maybeeithercapital(fixed)oroperating(variable)costs.Fixedcostsarecoststhatdonotchangewiththevolumeofgoodscarried.Thepurchasecostofatruckownedbythecarrierisafixedcost.Nomatterhowmuchitisused,thecostofthevehicledoesnotchange.However,manycostsofoperation,suchasfuel,maintenance,anddriverswages,dependontheusemadeofthetruck.Thesearevariablecosts.Waysarethepathsoverwhichthecarrieroperates.Theyincludetherightofway(landareabeingused),plusanyroadbed,tracks,orotherphysicalfacilitiesneededontherightofway.Thenatureofthewayandhowitispaidforvarywiththemode.Theymaybeownedandoperatedbythegovernmentorbythecarrierorprovidedbynature.Terminalsareplaceswherecarriersloadandunloadgoodstoandfromvehiclesand

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    makeconnectionsbetweenlocalpickupanddeliveryserviceandlinehaulservice.Otherfunctionsperformedatterminalsareweighingconnectionswithotherroutesandcarriersvehiclerouting,dispatching,andmaintenanceandadministrationandpaperwork.Thenature,size,andcomplexityoftheterminalvarieswiththemodeandsizeofthefirmandthetypesofgoodscarried.Terminalsaregenerallyownedandoperatedbythecarrierbut,insomespecialcircumstances,maybepubliclyownedandoperated.Vehiclesofvarioustypesareusedinallmodesexceptpipelines.Theyserveascarryingandpowerunitstomovethegoodsovertheways.Thecarrierusuallyownsorleasesthevehicles,althoughsometimestheshipperownsorleasesthem.Besidesways,terminals,andvehicles,acarrierwillhaveothercostssuchasmaintenance,labor,fuel,andadministration.Thesearegenerallypartofoperatingcostsandmaybefixedorvariable.

    Rail

    Railwaysprovidetheirownways,terminals,andvehicles,allofwhichrepresentalargecapitalinvestment.Thismeansthatmostofthetotalcostofoperatingarailwayisfixed.Thus,railwaysmusthaveahighvolumeoftraffictoabsorbthefixedcosts.Theywillnotwanttoinstallandoperateraillinesunlessthereisalargeenoughvolumeoftraffic.Trainsmovegoodsbytrainloadscomposedofperhapsahundredcarseachwithacarryingcapacityintheorderof160,000pounds.Therefore,railwaysarebestabletomovelargevolumesofbulkygoodsoverlongdistances.Theirfrequencyofdeparturewillbelessthantrucks,whichcanmovewhenonetruckisloaded.Railspeedisgoodoverlongdistances,theserviceisgenerallyreliable,andtrainsareflexibleaboutthegoodstheycancarry.Trainserviceischeaperthanroadforlargequantitiesofbulkycommoditiessuchascoal,grain,potash,andcontainersmovedoverlongdistances.

    Road

    Trucksdonotprovidetheirownways(roadsandhighways)butpayafeetothegovernmentaslicense,gasoline,andothertaxesandtollsfortheuseofroads.Terminalareusuallyownedandoperatedbythecarrierbutmaybeeitherprivatelyownedorownedbythegovernment.Vehiclesareowned,orleased,andoperatedbythecarrier.Ifowned,theyareamajorcapitalexpense.However,incomparisontoothermodes,thecostofavehicleissmall.Thismeansthatforroadcarriersmostoftheircostsareoperating(variable)innature.Truckscanprovidedoortodoorserviceaslongasthereisasuitablesurfaceonwhichtodrive.IntheUnitedStatesandCanada,theroadnetworkissuperb.Theunitofmovementisatruckload,whichcanbeuptoabout100,000pounds.ThesetwofactorstheexcellentroadsystemandtherelativelysmallunitofmovementmeanthattruckscanprovidefastflexibleservicealmostanywhereinNorthAmerica.Trucksareparticularlysuitedtodistributionofrelativelysmallvolumegoodstoadispersedmarket.

    Air

    Airtransportdoesnothavewaysinthesenseoffixedphysicalroadbeds,butitdoesrequireanairwaysystemthatincludesairtrafficcontrolandnavigationsystems.Thesesystemsareusuallyprovidedbythegovernment.Carrierspayauserchargethatisavariablecosttothem.Terminalsincludealloftheairportfacilities,mostofwhichareprovidedbythegovernment.However,carriersareusuallyresponsibleforprovidingtheirowncargoterminalsandmaintenancefacilities,eitherbyowningorrentingthespace.Thecarrierprovidestheaircrafteitherthroughownershiporleasing.Theaircraftareexpensiveandarethesinglemostimportantcostelementfortheairline.Sinceoperatingcostsarehigh,airlinescostsaremainlyvariable.Themainadvantageofairtransportisspeedofservice,especiallyoverlongdistances.Mostcargotravelsinpassengeraircraft,andthusmanydeliveryschedulesaretiedtothoseofpassengerservice.Theserviceisflexibleaboutdestinationprovidedthereisasuitablelandingstrip.Transportationcostforaircargoishigherthanforothermodes.Forthesereasons,airtransportismostoftensuitableforhighvalue,lowweightcargoorforemergencyitems.

    Water

    Waterwaysareprovidedbynatureorbynaturewiththeassistanceofthegovernment.TheSt.LawrenceSeawaysystemisanexampleofthis.Thecarrierthushasnocapitalcostinprovidingthewaysbutmayhavetopayafeeforusingthewaterway.Terminalsmaybeprovidedbythegovernmentbutareincreasinglyprivatelyowned.Ineithercase,thecarrierwillpayafeetousethem.Thus,terminalsaremainlyavariablecost.Vehicles(ships)areeitherownedorleasedbythecarrierandrepresentthemajorcapitalorfixedcosttothecarrier.Themainadvantageofwatertransportiscost.Operatingcostsarelow,andsincetheshipshavearelativelylargecapacity,thefixedcostscanbeabsorbedoverlargevolumes.Shipsareslowandaredoortodooronlyiftheshipperandtheconsigneeareonawaterway.Therefore,watertransportationismostusefulformovinglowvalue,bulkycargooverrelativelylongdistanceswherewaterwaysareavailable.

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    Pipelines

    Pipelinesareuniqueamongthemodesoftransportationinthattheymoveonlygas,oil,andrefinedproductsonawidespreadbasis.Assuch,theyareoflittleinteresttomostusersoftransportation.Capitalcostsforwaysandpipelinesarehighandarebornebythecarrier,butoperatingcostsareverylow.

    5.LegalTypesofCarriage

    Carriersarelegallyclassifiedaspublic(forhire)orprivate(notforhire).Inthelatter,individualsorfirmsownorleasetheirvehiclesandusethemtomovetheirowngoods.Publictransport,ontheotherhand,isinthebusinessofhaulingforothersforpay.Allmodesoftransporthavepublicandforhirecarriers.Forhirecarriersaresubjecttoeconomicregulationbyfederal,state,ormunicipalgovernments.Dependingonthejurisdiction,economicregulationmaybemoreorlesssevere,andinrecentyears,therehasbeenastrongmovebygovernmenttoreduceregulations.Economicregulationhascenteredonthreeareas:

    a. Regulationofrates.b. Controlofroutesandservicelevels.c. Controlofmarketentryandexit.

    Privatecarriersarenotsubjecttoeconomicregulationbut,likepubliccarriers,areregulatedinsuchmattersaspublicsafety,licensefees,andtaxes.

    ForHire

    Aforhirecarriermaycarrygoodsforthepublicasacommoncarrierorundercontracttoaspecifiedshipper.CommoncarriersmakeastandingoffertoservethepublicThismeansthatwhateverproductstheyoffertocarrywillbecarriedforanyonewantingtheirservice.Withsomeminorexceptions,theycancarryonlythosecommoditiestheyarelicensedtocarry.Forinstance,ahouseholdmovercannotcarrygravelorfreshvegetables.Commoncarriersprovidethefollowing:

    Serviceavailabletothepublic.

    Servicetodesignatedpointsorindesignatedareas.

    Scheduledservice.

    Serviceofagivenclassofmovementorcommodity.

    Contractcarriershaulonlyforthosewithwhomtheyhaveaspecificformalcontractofservice,notthegeneralpublic.Contractcarriersofferaserviceaccordingtoacontractualagreementsignedwithaspecificshipper.Thecontractspecifiesthecharacteroftheservice,performance,andcharges.

    Private

    Privatecarriersownorleasetheirequipmentandoperateitthemselves.Thismeansinvestmentinequipment,insurance,andmaintenanceexpense.Acompanynormallyonlyconsidersoperatingitsownfleetifthevolumeoftransportishighenoughtojustifythecapitalexpense.

    ServiceCapability

    Servicecapabilitydependsontheavailabilityoftransportationservice,whichinturndependsonthecontrolthattheshipperhasoverthetransportationagency.Theshippermustgotothemarketplacetohireacommoncarrierandissubjecttotheschedulesandregulationsofthatcarrier.Leastcontrolisexercisedovercommoncarriers.Shipperscanexercisemostcontrolovertheirownvehiclesandhavethehighestservicecapabilitywithprivatecarriage.

    OtherTransportationAgencies

    Thereareseveraltransportationagenciesthatusethevariousmodesorcombinationsofthemodes.Someofthesearethepostoffice,freightforwarders,couriers,andshippers.Theyallprovideatransportationservice,usuallyasacommoncarrier.Theymayownthevehicles,ortheymaycontractwithcarrierstomovetheirgoods.Usually,theyconsolidatesmallshipmentsintolargeshipmentstomakeeconomicloads.

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    6.TransportationCostElements

    Therearefourbasiccostelementsintransportation.Knowledgeofthesecostsenablesashippertogetabetterpricebyselectingtherightshippingmode.Thefourbasiccostsareasfollows:

    a. Linehaul.b. Pickupanddelivery.c. Terminalhandling.d. Billingandcollecting.

    Wewillusemotortransportasanexample,buttheprinciplesarethesameforallmodes.Goodsmoveeitherdirectlyfromtheshippertotheconsigneeorthroughaterminal.Inthelatter,theyarepickedupinsomevehiclesuitableforshorthaullocaltravel.Theyarethendeliveredtoaterminalwheretheyaresortedaccordingtodestinationandloadedontohighwayvehiclesfortraveltoadestinationterminal.There,theyareagainsorted,loadedonlocaldeliverytrucks,andtakentotheconsignee.Figure13.3showsthispatternschematically.

    Figure13.3Shippingpatterns.

    LineHaulCosts

    Whengoodsareshipped,theyaresentinamovingcontainerthathasaweightandvolumecapacity.Thecarrier,privateorforhire,hasbasiccoststomovethiscontainer,whichexistwhetherthecontainerisfullornot.Foratruck,theseincludesuchitemsasgasoline,thedriverswages,anddepreciationduetousage.Thesecostsvarywiththedistancetraveled,nottheweightcarried.Thecarrierhasessentiallythesamebasiccostswhetherthetruckmovesfullorempty.Ifitishalffull,thebasiccostsmustbespreadoveronlythosegoodsinthetruck.Therefore,totallinehaulcostsvarydirectlywiththedistanceshipped,notontheweightshipped.Forexample,ifforagivencommodity,thelinehaulcostis$3permileandthedistanceis100miles,thetotallinehaulcostis$300.Iftheshippersends50,000pounds,thetotallinehaulcostisthesameasif10,000poundsissent.However,thelinehaulcosts(LHC)perhundredweight(cwt.)isdifferent.

    300LHC/cwt=.500

    =$0.60percwt.[for50,000lb.(500cwt.)

    300LHC/cwt=.500

    =$3percwt.[for10,000lb.(100cwt.)

    Thus,thetotallinehaulcostvarieswith(a)thecostpermileand(b)thedistancemoved.However,thelinehaulcostperhundredweightvarieswith(a)thecostpermile,(b)thedistancemoved,and(c)theweightmoved.

    ExampleProblem

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    Foraparticularcommodity,thelinehaulcostis$2.50permile.Foratripof500milesandashipmentof600cwt.,whatisthecostofshippingpercwt.?Iftheshipmentisincreasedto1000cwt.,whatisthesavingincostpercwt.?

    Answer

    Totallinehaulcost=$2.5X500=$1250Costpercwt.=$1250600=$2.083

    If1000cwt.isshipped:

    Costpercwt.=$12501000=$1.25Savingpercwt.=$2.08$1.25=$0.83

    Thecarrierhastwolimitationsorcapacityrestrictionsonhowmuchcanbemovedonanyonetrip:theweightlimitationandthecubicvolumelimitationofthevehicle.Withsomecommodities,theirdensityissuchthatthevolumelimitationisreachedbeforetheweightlimitation.Iftheshipperwantstoshipmore,amethodofincreasingthedensityofthegoodsmustbefound.Thisisonereasonthatsomelightweightproductsaremadesotheynest(forexample,disposablecups)andbicyclesandwheelbarrowsareshippedinanunassembledstate.Thisisnottofrustrateuspoormortalswhotrytoassemblethembuttoincreasethedensityoftheproductsomoreweightcanbeshippedinagivenvehicle.Thesameprincipleappliestogoodsstoredindistributioncenters.Themorecompacttheyare,themorecanbestoredinagivenspace.Therefore,ifshipperswanttoreducetransportationcost,theyshould(a)increasetheweightshippedand(b)maximizedensity.

    ExampleProblem

    Acompanyshipsbarbecuesfullyassembled.Theaveragelinehaulcostpershipmentis$12.50permile,andthetruckcarries100assembledbarbecues.Thecompanydecidestoshipthebarbecuesunassembledandfigurestheycanship500barbecuesintruck.Calculatethelinehaulcostperbarbecueassembledandunassembled.Iftheaveragetripis300miles,calculatethesavingperbarbecue.

    Answer

    Linehaulcostassembled=$12.50100=$0.125perbarbecuepermileLinehaulcostunassembled=$12.50500=$0.025perbarbecuepermileSavingpermile=$0.1250.025=$0.10Tripsaving=300x$0.10=$30.00perbarbecue

    PickupandDeliveryCosts

    Pickupanddeliverycostsaresimilartolinehaulcostsexceptthatthecostdependsmoreonthetimespentthanonthedistancetraveled.Thecarrierwillchargeforeachpickupandtheweightpickedup.Ifashipperismakingseveralshipments,itwillbelessexpensiveiftheyareconsolidatedandpickedupononetrip.

    TerminalHandling

    Terminalhandlingcostsdependonthenumberoftimesashipmentmustbeloaded,handled,andunloaded.Iffulltruckloadsareshipped,thegoodsdonotneedtobehandledintheterminalbutcangodirectlytotheconsignee.Ifpartloadsareshipped,theymustbetakentotheterminal,unloaded,sorted,andloadedontoahighwayvehicle.Atthedestination,thegoodsmustbeunloaded,sorted,andloadedontoalocaldeliveryvehicle.Eachindividualparcelmustbehandled.Ashipperwhohasmanycustomers,eachorderingsmallquantities,willexpecttheterminalhandlingcoststobehighbecausetherewillbeahandlingchargeforeachpackage.Thebasicruleforreducingterminalhandlingcostsistoreducehandlingeffortbyconsolidatingshipmentsintofewerparcels.

    BillingandCollecting

    Everytimeashipmentismade,paperworkmustbedoneandaninvoicemadeout.Billingandcollectingcostscanbereducedbyconsolidatingshipmentsandreducingthepickupfrequency.

    TotalTransportationCosts

    Thetotalcostoftransportationconsistsoflinehaul,pickupanddelivery,terminalhandling,andbillingandcollectingcosts.Toreduceshippingcosts,theshipperneedstodothefollowing:

    Decreaselinehaulcostsbyincreasingtheweightshipped.

    Decreasepickupanddeliverycostbyreducingthenumberofpickups.Thiscar

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    bedonebyconsolidatingandincreasingtheweightperpickup.Decreaseterminalhandlingcostsbydecreasingthenumberofparcelsbyconsolidatingshipments.Decreasebillingandcollectingcostsbyconsolidatingshipments.

    Foranygivenshipment,thelinehaulcostsvarywiththedistanceshippedHowever,thepickupanddelivery,terminalhandling,andbillingcostsarefixed.Thetotalcostforanygivenshipmentthushasafixedcostandavariablecostassociatedwithit.ThisrelationshipisshowninFigure13.4.Thecarrierwillconsiderthisrelationshipandeitherchargeafixedcostplussomuchpermileorofferataperedrate.Inthelatter,thecostpermileforshortdistancesfarexceedsthatforlongerdistances.

    Figure13.4Distanceversuscostofcarriage.

    Theratechargedbyacarrierwillalsovarywiththecommodityshippedandwilldependuponthefollowing:

    Value.Acarriersliabilityfordamagewillbegreaterthemorevaluabletheitem.

    DensityThemoredensetheitem,thegreatertheweightthatcanbecarriedinagivenvehicle.Perishability.Perishablegoodsoftenrequirespecialequipmentandmethodsofhandling.Packaging.Themethodofpackaginginfluencestheriskofdamageandbreakage.

    Inaddition,carriershavetworatestructures,onebasedonfullloadscalledtruckload(TL)orcarload(CL)andonebasedonlessthantruckload(LTL)andlessthancarload(LCL).Foranygivencommodity,theLTLratescanbeupto100%higherthantheTLrates.Thebasicreasonforthisdifferentialliesintheextrapickupanddelivery,terminalhandlingandbilling,andcollectioncosts.Truckers,airlines,andwatercarriersacceptlessthanfullloads,butusuallytherailwaysdonotacceptLCLshipments.

    6.Warehousing

    Thelastchapterdiscussedthemanagementofwarehouses.Thissectionisconcernedwiththeroleofwarehousesinaphysicaldistributionsystem.Warehousesincludeplantwarehouses,regionalwarehouses,andlocalwarehouses.Theymaybeownedandoperatedbythesupplierorintermediariessuchaswholesalers,ormaybepublicwarehouses.Thelatterofferageneralservicetotheirpublicthatincludesprovidingstoragespaceandwarehouseservices.Somewarehousespecializeinthekindsofservicestheyofferandthegoodstheystore.Afreezerstorageisanexample.Theservicefunctionswarehousesperformcanbeclassifiedintotwokinds:

    a. 1.Thegeneralwarehousewheregoodsarestoredforlongperiodsandwheretheprimepurposeistoprotectgoodsuntiltheyareneeded.Thereisminimalhandling,movement,andrelationshiptotransportation.Furniturestorageoradepositoryfordocumentsareexamplesofthistypeofstorage.Itisalsothetypeusedforinventoriesaccumulatedinanticipationofseasonalsales.

    b. Thedistributionwarehousehasadynamicpurposeofmovementandmixing.Goodsarereceivedinlargevolumeuniformlots,storedbriefly,andthenbrokendownintosmallindividualordersofdifferentitemsrequiredbythecustomerinthemarketplace.Theemphasisisonmovementandhandlingratherthanonstorage.Thistypeofwarehouseiswidelyusedindistributionsystems.Thesizeofthewarehouseisnotsomuchitsphysicalsizeasitisthethroughput,orvolumeoftraffichandled.

    Asdiscussedinthelastchapter,warehouses,ordistributioncenters,areplaceswhererawmaterials,semifinished,orfinishedgoodsarestored.Theyrepresentaninterruptionintheflowofmaterialandthusaddcosttothesystem.Itemsshouldbewarehousedonlyifthereisanoffsettingbenefitgainedfromstoringthem.

    RoleofWarehouses

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    Warehousesservethreeimportantroles:transportationconsolidation,productmixing,andservice.

    Transportationconsolidation

    Asshowninthelastsection,transportationcostscanbereducedbyusingwarehouses.Thisisaccomplishedbyconsolidatingsmall(LTL)shipmentsintolarge(TL)shipments.Consolidationcanoccurinboththesupplyanddistributionsystems.Inphysicalsupply,LTLshipmentsfromseveralsupplierscanbeconsolidatedatawarehousebeforebeingshippedTLtothefactory.Inphysicaldistribution,TLshipmentscanbemadetoadistantwarehouseandLTLshipmentsmadetolocalusers.Figure13.5showsthetwosituationsgraphically.Transportationconsolidationinphysicaldistributionissometimescalledbreakbulk,whichmeansthebulk(TL)shipmentsfromfactoriestodistributioncentersarebrokendownintosmallshipmentsgoingtolocalmarkets.

    Productmixing

    Whiletransportationconsolidationisconcernedwithreductionoftransportationcosts,productmixingdealswiththegroupingofdifferentitemsintoanorderandtheeconomiesthatwarehousescanprovideindoingthis.Whencustomersplaceorders,theyoftenwantamixofproductsthatareproducedindifferentlocations.Withoutadistributioncenter,customerswouldhavetoorderfromeachsourceandpayforLTLtransportfromeachsource.Usingadistributioncenter,orderscanbeplacedanddeliveredfromacentrallocation.Figure13.6illustratestheconcept.

    Figure13.5Transportationconsolidation.

    Figure13.6Productmixing.

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    Service

    Distributioncentersimprovecustomerservicebyprovidingplaceutility.Goodsarepositionedclosetomarketssothemarketscanbeservedmorequickly.

    WarehousingandTransportationCosts

    Anydistributionsystemshouldtrytoprovidethehighestservicelevel(thenumberofordersdeliveredinaspecifiedtime)atthelowestpossiblecost.Theparticularshippingpatternwilldependlargelyuponthefollowing:

    Numberofcustomers.

    Geographicdistributionofthecustomers.

    Customerordersize.

    Numberandlocationofplantsanddistributioncenters.

    Suppliershavelittleornocontroloverthefirstthreebutdohavesomecontroloverthelast.Theycanestablishlocaldistributioncentersintheirmarkets.Withrespecttotransportation,itthenbecomesaquestionofthecostofservingcustomersdirectfromthecentraldistributioncenterorfromtheregionaldistributioncenter.Iftruckloadshipmentsaremade,thecostislessfromthecentraldistributioncenter,butifLTLshipmentsaremade,itmaybecheapertoservethecustomerfromthelocaldistributioncenter.

    ExampleProblem

    SupposeacompanywithaplantlocatedinTorontoisservingamarketinthenortheasternUnitedStateswithmanycustomerslocatedinBoston.IftheyshipdirecttocustomersfromtheTorontoplant,mostshipmentswillbelessthantruckload.However,iftheylocateadistributioncenterinBoston,theycanshiptruckload(TL)toBostonanddistributebylocalcartage(LTL)tocustomersinthatarea.Whetherthisiseconomicalornotdependsonthetotalcostofshippingdirectcomparedwithshippingviathedistributioncenter.AssumethefollowingfiguresrepresenttheaverageshipmentstotheBostonarea:

    PlanttocustomerLTL:$100/cwt.PlanttodistributioncenterTL:$50/cwt.Inventorycarryingcost(distributioncenter):$1O/cwt.DistributioncentertocustomerLTL:$20/cwt.

    IsitmoreeconomicaltoestablishthedistributioncenterinBoston?Iftheannualshippedvolumeis10,000cwt.,whatwillbetheannualsaving?

    Answer

    Costsifadistributioncenterisused:

    TLTorontotoBoston=$50percwt.Distributioncentercosts=$10percwt.LTLinBostonarea=$20percwt.Totalcost=$80percwt.Savingpercwt.=$100$80=$20Annualsaving=$20x10,000=$200,000

    MarketBoundaries

    supplycustomersinotherlocationsdirectlyfromthefactoryinTorontoorthroughthedistributioncenterinBoston.Thequestionistodecidewhichlocationsshouldbesuppliedfromeachsource.Theanswer,ofcourse,isthesourcethatcanservicethelocationatleastcost.Laiddowncost(LDC)isthedeliveredcostofaproducttoaparticulargeographicpoint.ThedeliveredcostincludesallcostsofmovingthegoodsfromAtoB.Inthepreviousexampleproblem,thelaiddowncostofdeliveringfromTorontowouldbethetransportationcostpermilexthemilestoaparticulardestination.TheLDCfromBostonwouldincludeallcostsofgettingthegoodstoBoston,inventorycostsintheBostondistributioncenter,andthetransportationcostsingettingtoaparticulardestination.

    LDC=P+TX

    Where

    P=productcostsT=transportationcostspermileX=distance

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    Theproductcostincludesallcostsingettingtheproducttothesupplylocationandstoringitthere.Tnthepreviousexample,theproductcostatBostonincludestheTLcostofdeliverytoBostonandtheinventorycostatBoston.

    ExampleProblem

    Syracuseis300milesfromToronto.Theproductcostforanitemis$10percwt.,andthetransportationcostpermilepercwt.is$0.20.Whatisthelaiddowncostpercwt.?

    Answer

    LDC=Productcost+(transportationcostpermile)(distance)=$10+($0.20X300)=$70percwt.

    Marketboundary

    Themarketboundaryisthelinebetweentwoormoresupplysourceswherethelaiddowncostisthesame.ConsiderFigure13.7.Therearetwosourcesofsupply:AandB.ThemarketboundaryoccursatYwheretheLDCfromAisthesameasB.IntheexampleshowninFigure13.7,thedistancebetweenAandBis100miles.IfweletthedistancefromAtoYbeXmiles,thenthedistancefromBtoYis(100X)miles.AssumesupplyAisthefactoryandsupplyBisadistributioncenter.AssumetheproductcostatAis$100andproductcostfromBis$100plusTLtransportationfromAtoBandinventorycostsatB.Forthisexample,assumetheTLtransportationandinventorycarryingcostsare$10perunitsotheproductcostfromBis$110.TransportationcostsfromeitherAorBare$0.40perunitpermile.PointYoccurswhere:

    LDCA=LDCB100+0.40X=110+0.40(100X)X=62.5

    ThusapointY,62.5milesfromA,marksthemarketboundarybetweenAandB.

    ExampleProblem

    ThedistancebetweenTorontoandBostonisabout500miles.GiventhecoststructureinthepreviousexampleproblemsandanLTLtransportationcostof$0.20percwt.,calculatethelocationofthemarketboundarybetweenTorontoandBoston.AssumetheproductcostatTorontois$10percwt.

    Answer

    TheproductcostatBostonisthesumoftheproductcostatToronto,plusthecostofTLshipmentfromTorontotoBoston,plusthehandlingcostsatBoston.ProductcostatBoston=productcostatA+TLtransportation+handlingcosts

    =$10+$50+$10=$70

    ThemarketboundaryoccurswhereLDCT=LDCB$10+$0.20X=$70+$0.20(500X)0.4X=160X=400Themarketboundaryis400milesfromTorontoor100milesfromBoston.

    EffectonTransportationCostsofAddingMoreWarehouses

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    WehaveseenfromthepreviousexamplethatestablishingadistributioncenterinBostonreducestotaltransportationcosts.Similarly,ifaseconddistributioncenterisestablished,perhapsinCleveland,weexpecttotaltransportationcoststobereducedfurther.Generally,asmoredistributioncentersareaddedtothesystem,wecanexpectthefollowing:Thecostoftruckload(andcarload)shipmentstothedistributioncenterstoincrease.

    ThecostofLTLshipmentstocustomerstodecrease.

    Thetotalcostoftransportationtodecrease.

    Asexpected,themajorsavingsisfromtheadditionofthefirstfewdistributioncenters.Eventually,asmoredistributioncentersareadded,thesavingsdecrease.Thefirstdistributioncenteraddedtothesystemislocatedtoservethelargestmarkettheseconddistributioncenter,thesecondlargestmarket,andsoon.Thenumberofcustomersservedbyadditionaldistributioncentersdecreases,andthevolumethatcanbeshippedTLtotheadditionaldistributioncentersislessthantothefirstdistributioncenters.Figure13.8showstherelationshipthatexistsbetweentransportationcostsandthenumberofdistributioncentersinasystem.

    Figure13.8Transportationcostversusnumberofwarehouses.

    Packaging

    Thebasicroleofpackaginginanyindustrialorganizationistocarrythegoodssafelythroughadistributionsystemtothecustomer.Thepackagemustdothefollowing:

    Identifytheproduct.

    Containandprotecttheproduct.

    Contributetophysicaldistributionefficiency.

    Forconsumerproducts,thepackagemayalsobeanimportantpartofthemarketingprogram.Physicaldistributionmustnotonlymoveandstoreproductsbutalsoidentifythem.Thepackageservesasameansofidentifyingtheproductinawaynotpossiblefromitsoutwardappearance.Whenshoesareofferedintensizes,thepackagebecomesanimportantidentifier.Packagingmustcontainandprotecttheproduct,oftenagainstawiderangeofhazardssuchasshock,compression,vibration,moisture,heat,solarradiation,oxidation,andinfestationbyanimals,insects,birds,mold,orbacteria.Packagesaresubjecttodistributionhazardsinloadingandoffloading,inmovement,intransportation,andinwarehousingandstorage.Thepackagemustberobustenoughtoprotectandcontaintheproductthroughallphasesofdistribution.Packagingisapurecostthatmustbeoffsetbytheincreasedphysicaldistributionefficiencythatthepackagecanprovide.Thereareusuallyatleastthreelevelsofpackagingrequiredinadistributionsystem.Firstisaprimarypackagethatholdstheproducttheboxofcornflakes.Next,forsmallpackages,ashippingcontainersuchasacorrugatedboxisneeded.Finally,thereisathirdlevelofpackagingwhereseveralprimaryorsecondarypackagesareassembledintoaunitload.

    Unitization

    Unitizationistheconsolidationofseveralunitsintolargeunits,calledunitloads,sothereislesshandling.Aunitloadisaloadmadeupofanumberofitems,orbulkymaterial,arrangedorconstrainedsothemasscanbepickedupormovedasasingleunittoolargeformanualhandling.Materialhandlingcostsdecreaseasthesizeoftheunitloadincreases.Itismoreeconomicaltomovetheproductbycartonsratherthanindividuallyandstillmoreeconomicaltomoveseveralcartonsinoneunitload.Thisprincipleisusedwhenwegoshoppingandputanumberofarticlesintobagsandthenputthebagsintothetrunkofthecar.Inindustry,unitloadsareusedinsteadofshoppingbags.Thereareanumberofunitloaddevicessuchassheets,racks,orcontainers.Oneof

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    themostcommonisthepallet.Thepalletisaplatformusuallymeasuring48x40x4anddesignedsothatitcanbeliftedandmovedbyaforkliftindustrialtruck.Packagesarearrangedonitsothatseveralpackagesmaybemovedatonetime.Loadedwithpackages,itformsacubethatisaunitload.

    Figure13.9Stableandunstablepalletloads.

    Unitizationcanbesuccessive.Shippersplacetheirproductsintoprimarypackages,thepackagesintoshippingcartons,thecartonsontopallets,andthepalletsintowarehouses,trucks,orothervehicles.Tousethecapacityofpallets,trucks(orothervehicles),andwarehouses,thereshouldbesomerelationshipbetweenthedimensionsoftheproduct,theprimarypackage,theshippingcartons,thepallet,thetruck,andthewarehousespace.Thepackagesshouldbedesignedsospaceonthepalletisfullyutilizedandsothecartonsinterlocktoformastableload.Figure13.9showstwounitloadseachusingthetotalspaceofthepallet.However,loadBdoesnotinterlockandisnotstable.Palletsfitintotrucksandrailwaycars.Thedimensionsmentionedearlierwereselectedsopalletswouldfitintonominal50railwaycarsand40trucktrailerswithaminimumoflostspace.Figure13.10showsthelayoutinrailcarsandtrailers.Thustogetthehighestcubeutilization,considerationmustbegiventothedimensionsoftheproduct,thecarton,thepallet,thevehicle,andthewarehouse.

    7.MaterialsHandling

    Materialshandlingistheshortdistancemovementthattakesplaceinoraroundabuildingsuchasaplantordistributioncenter.Foradistributioncenter,thismeanstheunloadingandloadingoftransportvehiclesandthedispatchandrecallofgoodstoandfromstorage.Inaddition,therackingsystemsusedindistributioncentersareusuallyconsideredaspartofmaterialshandling.Someobjectivesofmaterialshandlingareasfollows:

    a. Toincreasecubeutilizationbyusingtheheightofthebuildingandbyreducingtheneedforaislespaceasmuchaspossible.

    b. Toimproveoperatingefficiencybyreducinghandling.Increasingtheloadpermovewillresultinfewermoves.

    c. Toimprovetheservicelevelbyincreasingthespeedofresponsetocustomerneeds.

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    Figure13.10Railcarandtrailerpalletpositionplan.

    Therearemanytypesofmaterialshandlingequipment.Forconvenience,the)canbegroupedintothreecategories:conveyors,industrialtrucks,andcranesandhoists.Conveyorsaredevicesthatmovematerial(orpeople)horizontallyorverticallybetweentwofixedpoints.Theyareexpensive,createafixedroute,andoccupyspacecontinuously.Asaresult,theyareusedonlywherethereissufficientthroughputbetweenfixedpointstojustifytheircost.Industrialtrucksarevehiclespoweredbyhand,electricity,orpropane.Dieselandgasolinearenotusedindoorsbecausetheyarenoxiousandlethal.Industrialtrucksaremoreflexiblethanconveyorsinthattheycanmoveanywherethereisasuitablesurfaceandnoobstructions.Theydonotoccupyspacecontinuously.Forthesereasons,theyarethemostoftenusedformofmaterialshandlingindistributioncentersandinmanufacturing.Cranesandhoistscanmovematerialsverticallyandhorizontallytoanypointwithintheirareaofoperation.Theyuseoverheadspaceandareusedtomoveheav3orlargeitems.Withintheirareaofoperation,theyareveryflexible.

    8.MultiWarehouseSystems

    Thissectionwilllookattheresultofaddingmoredistributioncenterstothesystem.Asmightbeexpected,thereisaneffectonthecostofwarehousing,materialshandling,inventories,packaging,andtransportation.Ourpurposewillbetolookathowallofthesecostsandthetotalsystemcostbehave.Wealsowanttoknowwhathappenstotheservicelevelasmoredistributioncentersareaddedtothesystem.Tomakevalidcomparisons,wemustfreezethesalesvolume.Wecanthencomparecostsasweadddistributioncenterstothesystem.

    TransportationCosts

    Inthesectionontransportation,wesawthatifshipmentstocustomersareinlessthanfullvehiclelots,thetotaltransportationcostisreducedbyestablishingadistributioncenterinamarketarea.ThisisbecausemoreweightcanbeshippedforgreaterdistancesbytruckorcarloadandtheLTLshipmentscanbemadeoverrelativelyshortdistances.Generally,then,asmoredistributioncentersareaddedtoasystem,weexpectthefollowing:

    ThecostofTLshipmentsincreases.

    ThecostofLTLshipmentsdecreases.

    Thetotalcostoftransportationdecreases.

    Themajorsavingsaremadewiththeadditionofthefirstdistributioncenters.Eventually,asmoredistributioncentersareadded,themarginalsavingsdecrease.

    InventoryCarryingCost

    Theaverageinventorycarrieddependsontheorderquantityandthesafetystock.The

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    averageorderquantityinventoryinthesystemshouldremainthesamesinceitdependsondemand,thecostofordering,andthecostofcarryinginventory.Thetotalsafetystockwillbeaffectedbythenumberofwarehousesinthesystem.Safetystockiscarriedtoprotectagainstfluctuationsindemandduringtheleadlimeanddepends,inpart,onthenumberofunitssold.InChapter11,itwasshownthatthestandarddeviationvariesasthesquarerootoftheratiooftheforecastandleadtimeintervals.Similarly,forthesameSKU,thestandarddeviationvariesapproximatelyasthesquarerootoftheratioofthedifferentannualdemands.Supposethattheaveragedemandis1000unitsand,foraservicelevelof90%,thesafetystockis100units.Ifthe1000unitsisdividedbetweentwodistributioncenterseachhavingademandof500units,thesafetystockineachis:

    Withtwodistributioncentersandthesametotalsales,thetotalsafetystockincreasesto142from100.Thus,withaconstantsalesvolume,asthenumberofdistributioncentersincreases,thedemandoneachdecreases.Thiscausesanincreaseinthetotalsafetystockinalldistributioncenters.

    WarehousingCosts

    Thefixedcostsassociatedwithdistributioncentersarespaceandmaterialshandling.Thespaceneededdependsontheamountofinventorycarried.Aswehaveseen,asmoredistributioncentersareaddedtothesystem,moreinventoryhastobecarried,whichrequiresmorespace.Inaddition,therewillbesomeduplicationofnonstoragespacesuchaswashroomsandoffices.Soasthenumberofdistributioncentersincreases,therewillbeagradualincreaseindistributioncenterspacecosts.Operatingcostsalsoincreaseasthenumberofdistributioncentersincreases.Operatingcostsdependlargelyonthenumberofunitshandled.Sincethereisnoincreaseinsales,thetotalnumberofunitshandledremainsthesame,asdoesthecostofhandling.However,thenondirectsupervisionandclericalcostsincrease.

    MaterialsHandlingCosts

    Materialshandlingcostsdependuponthenumberofunitshandled.Sincethesalesvolumeremainsconstant,thenumberofunitshandledshouldalsoremainconstant.Therewillbelittlechangeinmaterialshandlingcostsaslongasthefirmcanshipunitloadstothedistributioncenter.However,ifthenumberofdistributioncentersincreasestothepointthatsomenonunitizedloadsareshipped,materialshandlingcostsincrease.

    PackagingCosts

    Perunitpackagingcostswillremainthesame,butsincetherewillbemoreinventory,totalpackagingcostswillrisewithinventory.

    PackagingCosts

    Perunitpackagingcostswillremainthesame,butsincetherewillbemoreinventory,totalpackagingcostswillrisewithinventory.

    TotalSystemCost

    Wehaveassumedthattotalsystemsalesremainthesame.Figure13.11showsgraphicallyhowthecostsoftransportation,warehousing,materialshandlinginventory,andpackagingbehaveasdistributioncentersareaddedtothesystem.Uptoapoint,totalcostsdecreaseandthenstarttoincrease.Itistheobjectiveoflogisticstodeterminethisleastcostpoint.

    SystemServiceCapability

    Theservicecapabilityofthesystemmustalsobeevaluated.Onewayofassessingthisisbyestimatingthepercentageofthemarketservedwithinagivenperiod.Figure13.12representssuchanestimate.Asexpected,theservicelevelincreasesasthenumberofdistributioncentersincreases.Itincreasesrapidlyfromonetotwodistributioncentersandmuchlessrapidlyasthenumberisfurtherincreased.Thefirstdistributioncenterisbuilttoservethebestmarket,thenexttoservethesecondbestmarket,andsoon.LetusassumethatastudyhasbeenmadeofasystemofonetotendistributioncentersandthecostsanasshowninFigure13.13.

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    Figure13.11Totalsystemcost.

    NumberofWarehouses PercentageofReachedinIDay

    12310

    30708795

    Figure13.12Estimateofmarketreachedversusnumberofwarehouses.

    Cost($1000) NumberofLocations

    1 2 3 10

    Transportation $8,000 $6,000 $5,000 $4,500Warehousing 500 600 700 900MaterialsHandling 1000 1000 1100 1400Inventory 400 425 460 700Packaging 100 100 100 100

    TotalCost $10,000 $8,125 $7,360 $7,600

    Figure13.13Costversusnumberofwarehouses.

    Athreedistributioncentersystemwouldprovidetheleasttotalcost.Figure1showsthatbymovingfromthreetotendistributioncenters,theonedayservice1increasesby8%.Managementmustdecidewhichsystemtoselect.Thedecisionribebasedonadequateanalysisofthechoicesavailableandacomparisonofthcreaseincostsandservicelevel.

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