MCI is moving digital reinvention · MCI digital reinvention plan Core 3 Enablers (e.g. Digital...
Transcript of MCI is moving digital reinvention · MCI digital reinvention plan Core 3 Enablers (e.g. Digital...
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MCI Introduction - MCI At a glance
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We can think about Digitalization transformation in different ways across the strategic
value-chain of activities
MCI digital reinvention plan
Core
Enablers (e.g. Digital culture/DNA, governance, Agile organization, digital academy)3
External digitalization:
Customer journey Outside-in (e.g. customer apps, digital service)
Internal digitalization:
Process domainsInside-out (e.g. Robot automation, digitized sourcing)
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Digitalization of customer journeys
Leveraging on technologies and solutions to
digitalize the customer journey and enhance the
customer experience across all touch-points,
allowing more effective big data gathering,
predictive analytics, customization and consumer
data monetization
Digitalization of internal operations
Leveraging on technologies and solutions to
digitalize business operations and processes to
directly increase operational efficiencies, financial
returns and indirectly enhance the customer
experience
Enablers of digitalization
Investing in and developing the enablers
of digitalization such as Agile and
Ambidextrous organization,
digital function/unit, digital
upskilling/academy, and digital
culture/DNA
MCI framework for DT of core business
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Hence, Mobile
operators should
find their specific DMM.
There is no an
industry-agreed digital
maturity model for
MNOs specially
based on scientific approach
To overcome
the failures, a trustable
guidance and support called digital
maturity model is needed
Research shows that
most of MNOs have
not been successful in their digital
transformation
It has significant impact on
most of industries including
MNOs
The 4th
Industrial
revolution
has been
started
MCI digital maturity model
The necessity of finding a best-fit digital maturity assessment model for MCI
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MCI digital maturity model
Conceptual
DMM
Focus
GroupSynthesized
DMM
Expert
Survey
MCI
DMMLiterature
Review
Including 6 dimensions and 27 sub-dimensions
Including 8 Dimensions and 31 sub-dimensions
Including 6 Dimensions and 27 sub-dimensions
The process of developing the MCI digital maturity model
Conceptual
DMM
7 DTMs
(Scientific &
Consultancy)11 DMMs
(Scientific &
Consultancy)
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