Partnerships Chapter 13 HORNGREN ♦ HARRISON ♦ BAMBER ♦ BEST ♦ FRASER ♦ WILLETT.
McDonald’s Coverage Makarsankranti (Kite) Release January 2010 · McDonald’s Coverage...
Transcript of McDonald’s Coverage Makarsankranti (Kite) Release January 2010 · McDonald’s Coverage...
TORQUE COMMUNICATIONS PVT. LTD.♦♦ Delhi Delhi ♦♦ Mumbai Mumbai ♦♦ Bangalore Bangalore ♦♦ Ahmedabad Ahmedabad
McDonald’s Coverage
Makarsankranti (Kite) ReleaseJanuary 2010
TORQUE COMMUNICATIONS PVT. LTD.♦♦ Delhi Delhi ♦♦ Mumbai Mumbai ♦♦ Bangalore Bangalore ♦♦ Ahmedabad Ahmedabad
Celebrate festival of kites with McDonald’s
India Infoline News Service / 18:13 , Jan 08, 2010
“Kite flying is one of the most popular festivals in India and is celebrated with great fun and fervor
Celebrating the colourful festival of kites– Makarsankranti, McDonald’s India, has introduced a special Kite Meal promotion across markets. Diners at McDonald’s restaurant will be given a set of 5 multi-coloured kites with every Happy Meal and Extra Value Meal (EVM).
Kite Meal will come in two options:
Kite EVM Meal = 1 Burger+1 Fries+ 1Coke+ 1 envelope containing 5 multicoloured Kites Or Kite Happy Meal = 1 Burger+1 Toy+ 1Coke+ 1 envelope containing 5 multicoloured Kites
Commenting on the offer, Mr. Arvind Singhal, Director Marketing, McDonald’s India
(West & South) said, “Kite flying is one of the most popular festivals in India and is celebrated with great fun and fervor. At McDonald’s the customer is the central focus of everything we do. By creating the special Kite Meals we at McDonald’s attempt to add to the festive cheer and make this Makarsankranti even more special, thus ensuring the customers say “I‘m lovin it.”
The promotion will last till 21st Jan or till stocks last in Gujarat & MP and till 19th Jan or till stocks last in the rest of the markets. The Kite Happy Meal starts from Rs 105 onwards and Kite Extra Value Meals begins from Rs 85.
Publication: http://www.indiainfoline.com/Markets/News/Celebrate-festival-of-kites-with-McDonalds/4748457329
Edition: Online
Date: 08.01.10 Page:
TORQUE COMMUNICATIONS PVT. LTD.♦♦ Delhi Delhi ♦♦ Mumbai Mumbai ♦♦ Bangalore Bangalore ♦♦ Ahmedabad Ahmedabad
McDonald’s Kite Festival
Publication: Lokmat Edition: Mumbai
Date: 09.01.10 Page: 05
TORQUE COMMUNICATIONS PVT. LTD.♦♦ Delhi Delhi ♦♦ Mumbai Mumbai ♦♦ Bangalore Bangalore ♦♦ Ahmedabad Ahmedabad
Celebrate kite festival with McDonald’s
Publication: Indore Samachar Edition: Indore
Date: 10.01.10 Page: 10
TORQUE COMMUNICATIONS PVT. LTD.♦♦ Delhi Delhi ♦♦ Mumbai Mumbai ♦♦ Bangalore Bangalore ♦♦ Ahmedabad Ahmedabad
Kite meal offer at McDonald’s
Publication: Navshakti Edition: Mumbai
Date: 11.01.10 Page: 03
TORQUE COMMUNICATIONS PVT. LTD.♦♦ Delhi Delhi ♦♦ Mumbai Mumbai ♦♦ Bangalore Bangalore ♦♦ Ahmedabad Ahmedabad
Publication: Sakal – Mumbai Today Edition: Mumbai
Date: 11.01.10 Page: 04
TORQUE COMMUNICATIONS PVT. LTD.♦♦ Delhi Delhi ♦♦ Mumbai Mumbai ♦♦ Bangalore Bangalore ♦♦ Ahmedabad Ahmedabad
McDonald’s Kite Meal Offer
Publication: Sakal Edition: Pune
Date: 11.01.10 Page: 09
TORQUE COMMUNICATIONS PVT. LTD.♦♦ Delhi Delhi ♦♦ Mumbai Mumbai ♦♦ Bangalore Bangalore ♦♦ Ahmedabad Ahmedabad
Celebrate the kite festival with McDonald’s
Publication: Pratinidhi Patra Edition: Surat
Date: 11.01.10 Page: 07
TORQUE COMMUNICATIONS PVT. LTD.♦♦ Delhi Delhi ♦♦ Mumbai Mumbai ♦♦ Bangalore Bangalore ♦♦ Ahmedabad Ahmedabad
McDonald’s launched kite meals to celebrate this Makarsankranti
Publication: Surat Samasya Saptahik Edition: Surat
Date: 11.01.10 Page: 02
Publication: Upbhogta Samachar Edition: Surat
Date: January 11 – 17, 2010 Page: 03
TORQUE COMMUNICATIONS PVT. LTD.♦♦ Delhi Delhi ♦♦ Mumbai Mumbai ♦♦ Bangalore Bangalore ♦♦ Ahmedabad Ahmedabad
McDonald’s launched kite meals to celebrate this Makarsankranti
Publication: Awantika Edition: Indore
Date: 11.01.10 Page: 05
TORQUE COMMUNICATIONS PVT. LTD.♦♦ Delhi Delhi ♦♦ Mumbai Mumbai ♦♦ Bangalore Bangalore ♦♦ Ahmedabad Ahmedabad
Celebrate kite festival with McDonald’s
Publication: Dainik Apani Duniya Edition: Indore
Date: 11.01.10 Page: 05
TORQUE COMMUNICATIONS PVT. LTD.♦♦ Delhi Delhi ♦♦ Mumbai Mumbai ♦♦ Bangalore Bangalore ♦♦ Ahmedabad Ahmedabad
McDonald’s presents kite meal this Makarsankranti
TORQUE COMMUNICATIONS PVT. LTD.♦♦ Delhi Delhi ♦♦ Mumbai Mumbai ♦♦ Bangalore Bangalore ♦♦ Ahmedabad Ahmedabad
McDonald’s presents kite meal this Makarsankranti
Publication: Insaff Ka Prayas Edition: Indore
Date: 12.01.10 Page: 03
TORQUE COMMUNICATIONS PVT. LTD.♦♦ Delhi Delhi ♦♦ Mumbai Mumbai ♦♦ Bangalore Bangalore ♦♦ Ahmedabad Ahmedabad
McDonald’s introduces ‘Kite Meals’
Publication: Visalandhra Edition: Hyderabad
Date: 12.01.10 Page: 04
TORQUE COMMUNICATIONS PVT. LTD.♦♦ Delhi Delhi ♦♦ Mumbai Mumbai ♦♦ Bangalore Bangalore ♦♦ Ahmedabad Ahmedabad
McDonald’s launched kite meals to celebrate this Makarsankranti
Publication: Navnirman Edition: Surat
Date: 12.01.10 Page: 08
TORQUE COMMUNICATIONS PVT. LTD.♦♦ Delhi Delhi ♦♦ Mumbai Mumbai ♦♦ Bangalore Bangalore ♦♦ Ahmedabad Ahmedabad
McDonald’s offer kite meal
Publication: Agnibaan Edition: Indore
Date: 12.01.10 Page: 13
TORQUE COMMUNICATIONS PVT. LTD.♦♦ Delhi Delhi ♦♦ Mumbai Mumbai ♦♦ Bangalore Bangalore ♦♦ Ahmedabad Ahmedabad
Kite meals in McDonald’s
Publication: Raj Express Edition: Indore
Date: 12.01.10 Page: 13
TORQUE COMMUNICATIONS PVT. LTD.♦♦ Delhi Delhi ♦♦ Mumbai Mumbai ♦♦ Bangalore Bangalore ♦♦ Ahmedabad Ahmedabad
Celebrate the kite festival with McDonald’s
Publication: Atal Sawera Edition: Surat
Date: 13.01.10 Page: 03
TORQUE COMMUNICATIONS PVT. LTD.♦♦ Delhi Delhi ♦♦ Mumbai Mumbai ♦♦ Bangalore Bangalore ♦♦ Ahmedabad Ahmedabad
McDonald’s launched kite meal
Publication: Aadijati Sandesh Edition: Surat
Date: January 13 – 19, 2010 Page: 05
TORQUE COMMUNICATIONS PVT. LTD.♦♦ Delhi Delhi ♦♦ Mumbai Mumbai ♦♦ Bangalore Bangalore ♦♦ Ahmedabad Ahmedabad
Kite meals in McDonald’s
Publication: Navbharat Edition: Indore
Date: 13.01.10 Page: 09
TORQUE COMMUNICATIONS PVT. LTD.♦♦ Delhi Delhi ♦♦ Mumbai Mumbai ♦♦ Bangalore Bangalore ♦♦ Ahmedabad Ahmedabad
McDonald’s offer kite meals
Publication: BPN Times Edition: Indore
Date: 13.01.10 Page: 09
TORQUE COMMUNICATIONS PVT. LTD.♦♦ Delhi Delhi ♦♦ Mumbai Mumbai ♦♦ Bangalore Bangalore ♦♦ Ahmedabad Ahmedabad
McDonald’s kite meal promotion
Publication: News Today Edition: Indore
Date: 13.01.10 Page: 08
TORQUE COMMUNICATIONS PVT. LTD.♦♦ Delhi Delhi ♦♦ Mumbai Mumbai ♦♦ Bangalore Bangalore ♦♦ Ahmedabad Ahmedabad
Kites with Happy meal
Publication: Prabhat Kiran Edition: Indore
Date: 13.01.10 Page: 06
TORQUE COMMUNICATIONS PVT. LTD.♦♦ Delhi Delhi ♦♦ Mumbai Mumbai ♦♦ Bangalore Bangalore ♦♦ Ahmedabad Ahmedabad
Celebrate kite festival with McDonald’s
Publication: Pariwarik Dastak Edition: Indore
Date: 13.01.10 Page: 04
TORQUE COMMUNICATIONS PVT. LTD.♦♦ Delhi Delhi ♦♦ Mumbai Mumbai ♦♦ Bangalore Bangalore ♦♦ Ahmedabad Ahmedabad
McDonald’s introduces Kite meals
Publication: Andhra Prabha Edition: Hyderabad
Date: 13.01.10 Page: 11
TORQUE COMMUNICATIONS PVT. LTD.♦♦ Delhi Delhi ♦♦ Mumbai Mumbai ♦♦ Bangalore Bangalore ♦♦ Ahmedabad Ahmedabad
Publication: Loksatta – Viva Edition: Mumbai
Date: 14.01.10 Page: 02
TORQUE COMMUNICATIONS PVT. LTD.♦♦ Delhi Delhi ♦♦ Mumbai Mumbai ♦♦ Bangalore Bangalore ♦♦ Ahmedabad Ahmedabad
McDonald’s launches kite meal
Publication: Jagat Darpan Weekly Edition: Surat
Date: 14.01.10 Page: 02
Publication: The Satyam Times Edition: Surat
Date: 14.01.10 Page: 02
TORQUE COMMUNICATIONS PVT. LTD.♦♦ Delhi Delhi ♦♦ Mumbai Mumbai ♦♦ Bangalore Bangalore ♦♦ Ahmedabad Ahmedabad
McDonald’s launched kite meals to celebrate this Makarsankranti
TORQUE COMMUNICATIONS PVT. LTD.♦♦ Delhi Delhi ♦♦ Mumbai Mumbai ♦♦ Bangalore Bangalore ♦♦ Ahmedabad Ahmedabad
McDonald’s presents kite meal this Makarsankranti
Publication: Choutha Sansar Edition: Indore
Date: 14.01.10 Page: 11
Publication: Sanjhalokswami Edition: Indore
Date: 14.01.10 Page: 09
TORQUE COMMUNICATIONS PVT. LTD.♦♦ Delhi Delhi ♦♦ Mumbai Mumbai ♦♦ Bangalore Bangalore ♦♦ Ahmedabad Ahmedabad
Celebrate kite festival with McDonald’s
TORQUE COMMUNICATIONS PVT. LTD.♦♦ Delhi Delhi ♦♦ Mumbai Mumbai ♦♦ Bangalore Bangalore ♦♦ Ahmedabad Ahmedabad
Kits on Sankranti
Publication: Indore City Edition: Indore
Date: 14.01.10 Page: 09
TORQUE COMMUNICATIONS PVT. LTD.♦♦ Delhi Delhi ♦♦ Mumbai Mumbai ♦♦ Bangalore Bangalore ♦♦ Ahmedabad Ahmedabad
Publication: The New Indian Express Edition: Hyderabad
Date: 14.01.10 Page: 02
TORQUE COMMUNICATIONS PVT. LTD.♦♦ Delhi Delhi ♦♦ Mumbai Mumbai ♦♦ Bangalore Bangalore ♦♦ Ahmedabad Ahmedabad
Publication: HT Live Edition: Indore
Date: 15.01.10 Page: 03