Reinhardt University McCamish School of Business - 67

MCCAMISH SCHOOL OF BUSINESSDonald D. Wilson,Ph.D, Interim DeanOffice: Tarpley 306Telephone: 770-720-5953 Fax: 770-720-5602Email: ddw@reinhardt.eduWebsite: http://www.reinhardt.edu/mccamish

MissionThe McCamish School of Business endeavors to pro-vide a comprehensive business education to studentsin a variety of business programs, in accordance withthe established objectives of Reinhardt University.An appreciation of learning and of serving others isfostered in the McCamish School of Business, asstudents are prepared for a diverse world in whichthey may join large multinational corporations, man-age and/or own a small business, or pursue graduateeducation. Emphasis is placed upon professionalpreparation, within the context of the liberal arts tra-dition of preparing the whole person for a diversity ofroles in life.

Objectives• Critical Thinking, Analytical and Problem-

Solving Skills - analyze business situations usinginformation and logic to make recommendationsfor problem solving and decision making.

• Interpersonal, Teamwork, Leadership, andCommunications Skills - use team building andcollaborative behaviors in the accomplishment ofgroup tasks and will communicate effectively theproblem alternatives considered, a recommendedsolution, and an implementation strategy in oral,written and electronic form.

• Ethical Issues and Responsibilities - recognizeand analyze ethical dilemmas and propose reso-lutions for practical business solutions.

• Functional Business Knowledge - apply foun-dation business knowledge and skills to developcompetent decisions within each

• Business discipline - management, marketing,accounting and information systems.

• Awareness of Global and Multicultural Issues- develop awareness and analyze global and mul-ticultural issues as they relate to business.

• Technology Skills - effectively use current tech-nology for business applications.

AssessmentSuccess in achieving the objectives in the BusinessAdministration major will be measured in the follow-ing ways:• Completion of each course in the major with a

grade of C or better• Completion of major area exam• Completion of an exit survey

Special Features andActivities• Sigma Beta Delta - International Honor Society

for Business, Management and Administration• Eaglefund - students can manage actual invest-

ments• Business community - opportunities for intern-

I

ships and class-sponsored service learning expe-riences in real businesses

• Students in Free Enterprise (SIFE) - A na-tionally recognized student organization that en-gages the student members in community basedbusiness, management, and marketing relatedprojects leading to participation in regional andnational competitions.

Degree ProgramsMcCamish School of Business offers the Bachelor ofScience degree in Business Administration, with thefollowing concentrations:

68 • McCamish School of Business

• Accounting• General Business• ~anagement• Marketing

These degree programs are offered on ReinhardtUniversity extended sites.

The McCamish School of Business also provides aBachelor of Arts in Organizational Management andLeadership with a Public Safety Leadership (PSL)options; and a Bachelor of Arts in General BusinessStudies.

A Master of Business Administration (~.B.A.) isoffered at the North Fulton Center and in Woodstock.

Faculty• Joanne Adeogun, D.B.A.• Walter H. Beck Sr., M.B.A.• Tina Boosel, ~.B.A• Bob Fain, ~.S.• Katherine E. Hyatt, D.B.A.• Howard L. Reese Jr., Ph.D., c.P.A.• Donald D. Wilson Jr., Ph.D., Interim Dean and

Program Coordinator of Organizational Leader-ship

• John S. Yelvington, D.B.A., C.P.A., ProgramCoordinator of Business Administration

Accounting ConcentrationDesc:riptionThe accounting concentration provides the concep-tual foundation and basic skills to begin a career in anaccounting practice. Accounting provides the infor-mation necessary to help business owners, managersand employees interpret operating results, take ap-propriate action from an operating perspective andplan for the future.

General BusinessConcentrationDesc:riptionThe general business concentration provides studentsa broad curriculum in accounting, economics,finance, information systems, management and mar-

Undergraduate Academic Catalog

keting. Students have the flexibility to tailor theirstudy to a specific area of interest.

ManagementConcentrationDescriptionThe management concentration equips students tocommunicate successfully, think creatively and adaptto the uncertainties of business fluctuations to meetthe challenges of a complex and global business envi-ronment. Students study how organizations andpeople interact; how to lead, motivate and manage acompany's organizational resources; and how tomake sound management decisions.

Marketing ConcentrationDescriptionThe marketing concentration prepares students forcareers as sales and marketing professionals. Studentsstudy domestic and global demand patterns, pricing,promotions, consumer and market research, profes-sional selling, electronic marketing methods, andmarketing strategy.

General Business StudiesProgram DescriptionThe Bachelor of Arts in General Business Studies(GBS) degree completion program has been designedfor mid-career, working professionals, executives,administrators, managers and business own-ers/entrepreneurs with a minimum of two years ofcollege course work in general education and busi-ness administration or related discipline (72 semestercredits). Course work within the degree programincludes business essentials, communications andculture, strategic marketing, human resource man-agement, economics and forecasting, accounting andfinance, ethical and legal issues, and special topics inbusiness administration.

Reinhardt University

Organizational Manage-ment & LeadershipProgram Description

The Reinhardt Advantage Program in OrganizationalManagement & Leadership is 48-semester hour de-gree completion program. It produces graduates whopossess the needed skills and theoretical backgroundto be effective in leadership related positions in cor-porate and non profit governmental organizationalenvironments impacted by the dynamics of social,cultural and market place changes. (Degree not of-fered on the Main Campus.)

This interdisciplinary degree also provides the appro-priate background for those students wishing to at-tend graduate programs in leadership, business, pub-lic administration and other social science disciplines.

Public Safety Leadership Option inOrganizational Leadership

This degree completion program is specifically de-signed for law enforcement, fire department, andemergency medical professionals seeking a degreecompletion program in leadership. It combines corecourses in organizational leadership with coursesspecifically designed for this target audience.

McCamish School of Business - 69

Admission requirements

General Admission Requirements for the Bachelor ofArts in Organizational Management & Leadershipdegree program and in General Business Studies in-clude the following:

1. A minimum of two years full or part-time equiv-alent work experience.

2. A minimum of60 semester credit hours of trans-fer credit from an accredited institution, profes-sionally recognized college or university, or acombination of college credit and credit earnedthrough national testing programs (a maximumof72 credit hours can transfer into this program).

3. A cumulative grade point average of2.5 on a 4.0scale of all attempted collegiate work. An appli-cant that does not meet the 2.5 G.P.A. require-ment may be admitted on a probationary basisfor one semester.

4. English, Math and Communications require a Cor better.

5. Course work with grades of D will be acceptedfor transfer credit providing the applicant has ob-tained an associate or bachelor degree.

6. A maximum of 3 semester credit hours for phys-ical education activity courses will be acceptedfor transfer credit.

7. Official transcripts from all institutions attended.

70. McCamish School of Business Undergraduate Academic Catalog

Bachelor of Science in Business AdministrationConcentrations: Accounting - General Business - Management - Marketing

The Bachelor of Science in Business Administration (B.S.B.A) is designed for students who want to major in busi-ness and concentrate in accounting, entrepreneurship, general business, or management. These concentrations pre-pare students for various positions in companies of all sizes and for graduate school. Each separate concentrationprovides more specific preparation, dependent upon students' career aspirations.

CoursesGeneral Education Curriculum100-200 Business Core

BUS 150 Basic Computer ApplicationsBUS 201 Principles of Accounting I (Financial)BUS 202 Principles of Accounting II (Managerial)BUS 205 Principles of Economics (Micro)BUS 206 Principles of Economics (Macro)BUS 290 Legal and Ethical Environment of Business

300-400 Business CoreBUS 300 Business CommunicationBUS 301 Principles of ManagementBUS 302 Principles of MarketingBUS 303 Principles of FinanceBUS 305 Personal FinanceBUS 330 Statistics for Business Problem-SolvingBUS 340 Advanced Computer ApplicationsBUS 460 Strategic Management

Tota! Credits Required48-49

18

24

ConcentrationNote: Select one ofthefollowingfive (5) concentrations. Each option requires 30 semester credits.All General Electives must be approved by a McCamish School of Business advisor.

30

Total Semester Credits Required in Degree 120-121

Accounting (Concentration)Accounting consists of a coherent sequence of accounting courses that provide the conceptual foundation and basicskills to begin a career in an accounting practice or to use as an appropriate background for such related careers asentrepreneurship, financial services, computer science, management, industrial engineering, law and others. Thisprogram will permit students to work in public, business, government and nonprofit organizations. Main campusday only.

BUS 371 Financial Accounting IBUS 372 Financial Accounting IIBUS 373 Financial Accounting IIIBUS 378 Accounting Information SystemBUS 471 Cost AccountingBUS 474 Income Tax Accounting for IndividualsBUS 477 AuditingBUS 478 Advanced Accounting

General ElectivesSemester Credits for Accounting

630

Reinhardt University McCamish School of Business - 71

General Business (Concentration)The general option is designed primarily for students aspiring to a career in management and marketing in govern-ment, international and nonprofit organizations.Courses Total Credits

Required

Select seven (7) Reinhardt University BUS courses AND/OR seven (7) BUS courses transferred from other post-secondary institution(s). Also, credit by experiential learning can be used. (With approval of a McCamish School ofBusiness advisor.) 21

Business Electives - These 9 hours may be business and/or non-business, with approval of advisor.Semester Credits for General Business

930

Management (Concentration)The Management concentration prepares the student to meet expectations of the new millennium in terms of thecompetitive global marketplace.

Required Management coursesBUS 307 Organizational BehaviorBUS 407 International BusinessBUS 422 Human Resource ManagementBUS 453 Business Research

12

Management ElectivesBUS 310 Topics in Management Info SystemsBUS 404 Creativity and ChangeBUS 400 E-CommerceBUS 420 Work Team Design and DevelopmentBUS 430 Managing the Global WorkforceBUS 441 Business Logistics and OperationsBUS 445 Sales ManagementBUS 447 Services MarketingBUS 451 Marketing Management

General ElectivesSemester Credits for Management

9

930

Marketing (Concentration)Required Marketing Courses

BUS 452 Buyer BehaviorBUS 453 Business ResearchBUS 400 E-MarketingBUS 451 Marketing Management

Marketing ElectivesBUS 445 Sales ManagementBUS 446 PersonallProfessional SellingBUS 447 Services MarketingBUS 441 Business Logistics/OperationsBUS 407 International BusinessCOM 311 Public Relations PracticesCOM 312 Advertising Principles

General ElectivesSemester Credits for Marketing

12

9

930

72. McCamish School of Business Undergraduate Academic Catalog

Bachelor of Arts in General Business StudiesCourses

General Education Entrance Competencies

EnglishSpeech CommunicationMath 100 or higherScienceSocial ScienceHumanitiesGeneral Education Electives from any of the above categoriesComputer ApplicationsFree Electives

Major Required Courses

GBS 310 Business EssentialsOML 320 Communication and CultureOML 330 Human Resource ManagementGBS 330 Strategic MarketingGBS 420 Economics and ForecastingGBS 430 Accounting and FinanceOML 430 Ethics, Values and the LawOML 440 Special Topics in Organizational Management and Leadership

Total Semester Credits for the Degree

Total CreditsRequired

72

6333666336

486666

6666

120

*While enrolled in GBS, OML, or PSL courses, students cannot take additional courses during the first semester,and only with approval of the Program Coordinator and/or Dean in subsequent semesters.

Reinhardt University McCamish School of Business - 73

Bachelor of Arts in Organizational Management &Leadership (B.A.)

General Education Competencies Core and Electives requirements for entry into the Bachelor of Arts in Organiza-tional Management & Leadership include:

Courses Total CreditsRequired

72General Education Entrance CompetenciesEnglishSpeech CommunicationsMath 100 or higherScienceSocial ScienceHumanitiesGeneral Education Electives from any ofthe above categoriesComputer ApplicationsFree Electives

63336663

36

Major Required CoursesOML 300 Applied Research Methods in Managerial Leadership 6OML 310 Foundations of Managerial Leadership Behavior 6OML 320 Personal and Organizational Communications 6OML 330 Human Resource Management and Leadership 6OML 400 Non-Profit Organization Management & Leadership 6OML 410 Leadership Issues in Public and Community Relations 6OML 420 Leadership Issues in Ethics, Values, and the Law 6OML 440 Special Topics in Business Organization Management & Leadership 6

48

Total Semester Credits Required in Degree 120

*While enrolled in GBS, OML, or PSL courses, students cannot take additional courses during the first semester,and only with approval ofthe Program Coordinator and/or Dean in subsequent semesters.

74. McCamish School of Business Undergraduate Academic Catalog

Bachelor of Arts in Organizational Management &.Leadership (B.A.)Public Safety Leadership (PSL) Option

General Education Competencies Core and Electives requirements for entry into the Bachelor of Arts in Organiza-tional Management & Leadership include:

Courses Total CreditsRequired

72General Education Entrance CompetenciesEnglishSpeech CommunicationsMath 100 or higherScienceSocial ScienceHumanitiesGeneral Education Electives from any of the above categoriesComputer ApplicationsFree Electives

63336663

36

Major Required CoursesOML 300 Research Methods in Managerial Leadership

OML 310 Foundations of Managerial Leadership BehaviorOML 320 Personal and Organizational Communications

OML 330 Human Resource Management & Leadership

OML 400 Non-Profit Organization Management & LeadershipOML 410 Leadership Issues in Public and Community RelationsOML 420 Leadership Issues in Ethics, Values, and the Law

PSL 430 Special Topics in Public Safety Leadership

486

66

66666

Total Semester Credits Required in Degree 120

"While enrolled in GBS, OML, or PSL courses, students cannot take additional courses during the first semester,

and only with approval of the Program Coordinator and/or Dean in subsequent semesters.

Reinhardt University McCamish School of Business - 75

Business Administration MinorsTo complete a minor in the following options, a student must achieve a grade of C or better in each course.

Courses Total CreditsRequired

18Accounting Minor (Main Campus Day Only)BUS 201 Principles of Accounting I (Financial)BUS 202 Principles of Accounting II (Managerial)BUS 371 Accounting IBUS 372 Accounting IISelect two additional courses from the Accounting Concentration

Business MinorBUS 150 Basic Computer ApplicationsBUS 205 Principles of Economics (Micro)BUS 305 Issues in Personal Financial ManagementBUS 301 Principles of ManagementBUS 302 Principles of Marketing

15

Management Minor 18BUS 301 Principles of Management (for non-BUS majors; BUS majors will substitute another manage-ment concentration course)BUS 302 Principles of MarketingBUS 307 Organizational BehaviorBUS 404 Creativity and ChangeBUS 420 Work Team Design and DevelopmentBUS 430M Managing the Global Workforce

Marketing Minor 15RequiredBUS 302 Principles of Marketing (for non-BUS majors; BUS majors will substitute another marketingconcentration course)ElectivesChoose 6 hours from Required Marketing Courses (BUS 452, BUS 453, BUS 400, BUS 451)Choose 6 hours from Marketing Electives (Bus 445, BUS 446, BUS 447, BUS 441, BUS 407,COM 311, COM 312)