Need gapYOUR MOBILE STRATEGY?

Have you taken the age-old banner, and simply repurposed

it on your mobile inventory?

Are these mobile banners facing a chronic problem of

‘Banner Blindness’, ‘Accidental clicks’ and ‘Low CPM’?

Are these mobile banners tapping the full ‘sensory’ power of

the mobile device – utilizing features like touch, location, motion,

orientation, and various environmental conditions?

Does your mobile ad solution enable brands to speak to your

audiences impactfully?

For Publishers

Ideologies

Mobile First – Tap into the complete power of Mobile

User First – User initiated advertising

Creative Play – Reviving creative aesthetics in mobile advertising

Breaking Banner Boundaries – Going beyond IAB sizes

Initiator

Initiator is a small 120X100 px Ad Unit, appears when users engage with content

Prominent & adequately placed close button

Impactor

• The Impactor is a full screen,100% user initiated and immersive ad experience for a brand to tell its story

Features

High Impact Visually engaging and 100% Viewable

(avoids banner blindness) mobile ad unit

Controlled ExposureThe ad unit appears limited times to a user

to avoid over-exposure and annoyance

Get More Give LessUses 20% less* real estate and is

expected to yield 4x revenue

Responsive DesignThe ad-unit displays attractively across

cross screen devices

*Compared to 320 x 50 banner

The New Ad Science

User

Engagement

Insights

Page

Context

User

Brand

Preference

Browsing

Behaviour

Controlled

Ad

Exposure

Adapts Ad Serving

at a user level

Implementation

Can be deployed from your ad server

For India IP Addresses only

Supports mobile & tablet web

Applicable on mobile optimized sites

JS Code

App version coming soon

Demo - http://www.triptriangle.com (Please view the link on your mobile)

Thank You