Mazovian Unit for Implementation of EU Programmes is an institution set up by the Parliament of the...
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Transcript of Mazovian Unit for Implementation of EU Programmes is an institution set up by the Parliament of the...
Mazovian Unit for Implementation of EU Programmes is an institution set up by the Parliament of the Mazowieckie Voivodeship in order to assure efficiency and correctness of EU funds implementation during the programming period
2007 – 2013. Mazovian Unit for Implementation of EU Programmes is responsible for the implementation of the regional component of the Human Capital
Operational Programme (HC OP), which is coo-financed by the European Social Fund (ESF).
• EUROBUS - mobile information and education centre in Mazovia.• EUROBUS in 2008 and 2009 it visited more then 23 boroughs in Mazovia villages and cities.• Every time:
– Numerous individual consultations concerning the EU programmes took place.– Information points were visited by several hundred of people of whom
all received promotional and informational materials– Logo of the two EU programmes (HC OP) has become visible
and recognisable by several thousand of people.
EUROBUS has visited local events devoted to the subject of EU integration or which were crucial for the region. All of them were organised by local authorities.
The campaign has become a tremendous opportunity for promotion of the EU programme thanks to the involvement of employees of the Mazovian Unit for Implementation of EU Programmes, openness of the local authorities and support from the Board of the Mazowieckie Voivodeship.
Promoting the program Promoting the program by visualisation of the logoby visualisation of the logo
30.05.2009 Ostrowia Mazowiecka30.05.2009 Ostrowia Mazowiecka
30.05.2009 Ostrowia Mazowiecka30.05.2009 Ostrowia Mazowiecka
Informing and distribution Informing and distribution of program materialsof program materials
individual cosultationsindividual cosultations
30.05.2009 Ostrowia Mazowiecka30.05.2009 Ostrowia Mazowiecka
All kind of weather All kind of weather conditions were good conditions were good for promoting HC OPfor promoting HC OP
30.05.2009 Ostrowia Mazowiecka30.05.2009 Ostrowia Mazowiecka
30.05.2009 Sokołów Podlaski 30.05.2009 Sokołów Podlaski
Character of the EUROBUS campaign: educational, promotional and informational. It was realised through: 1. EDUCATION, that is general presentation of information about the programmes (interactive character – short, individual consultations). 2. PROMOTION, that is an increase in recognition of the EU Funds’ logos.3. INFORMATION, that is an exposure of contact details of the Mazovian Unit for Implementation of EU Programme and its local offices.
Promotional and informational materials preparedespecially for EUROBUS 2008
Promotional and informational materials preparedespecially for EUROBUS 2008
Promotional and informational materials preparedespecially for EUROBUS 2008
Frequently Asked Questions:
setting up of new businesses, self-employment, support for unemployed(HC OP 6.1, 6.2)
setting up of nurseries (HC OP 9.1.1).
The aim of the campaign was to create a coherent and positive image of the European Social Fund (ESF) in
Mazovia, in order to assure the effectiveness of EU Funds’ implementation in the Mazowieckie Voivodship.
1. Increased awareness of inhabitants of Mazovia (on regional and local level) concerning the function of the EU Funds (ESF);
2. Popularisation of the positive effects of EU Programmes implementation process and EU integration;
3. Support for potential beneficiaries through professional information, motivation, consultation and trainings;
4. Showing potential beneficiaries the possibilities of acquisition of EU financial assistance;
5. Demonstrating potential beneficiaries how to apply for the EU financial assistance.
Effects of actions undertaken during the campaign:
Thank you very much for your attention
Mazovian Unit for Implementation of EU Programmes
Jagiellońska 74, 03-301 Warszawa
www.mazowia.eu
INFORMATION 0 801 101 101