May ‘19 - Happen · May ‘19 Innovation in action: the insider’s guide to the insights and...

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www.happen.com May ‘19 Innovation in action: the insider’s guide to the insights and ideas impacting your world. Spotted by the people who make Happen, happen.

Transcript of May ‘19 - Happen · May ‘19 Innovation in action: the insider’s guide to the insights and...

Page 1: May ‘19 - Happen · May ‘19 Innovation in action: the insider’s guide to the insights and ideas impacting your world. Spotted by the people who make Happen, happen. Source ...

www.happen.com

May ‘19

Innovation in action: the insider’s guide

to the insights and ideas impacting your

world. Spotted by the people who make

Happen, happen.

Page 2: May ‘19 - Happen · May ‘19 Innovation in action: the insider’s guide to the insights and ideas impacting your world. Spotted by the people who make Happen, happen. Source ...

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May 2019 Edition

This month, personalisation is made more equal. From Gatwick’s

mobile assistants for the visually impaired to skincare products

that work with women’s cycles, more brands are focussing on

inclusivity, accessibility and tailor-made for all.

Automation is also enabling tailor-made to happen faster - Creator’s

robo chef in San Francisco slices and dices every element of your

burger before your eyes, and crafts it to your bite. Elsewhere we’re

seeing veganism go mainstream with materials like orange peel

transformed into garments at H&M, and the beef-free Impossible

Whopper coming to Burger King.

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Adidas

100% recyclable trainers

The sports brand has engineered its

Futurecraft.Loop running shoe from one

material and no glue, making it easy to

recycle. When a consumer has worn the

shoe out they can return it to Adidas to

be washed, ground down to pellets and

melted into new shoe parts. The model

will be rolled out in major cities before

wider distribution in 2021.

http://bit.ly/2Wei0sl

Image: Adidas

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Gatwick

Digital accessibility assistants

The airport is making its accessibility

measures fit for the modern age, with a

free 24-7 guide a phone call away. Blind

and visually impaired passengers can

use their phone’s camera to allow the

helper to guide them, read flight

information or help them find their

baggage. Easyjet is funding the six-

month trial, which works via Gatwick’s

own app.

http://bit.ly/2XYCHJ9

Image: Unsplash

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Trim-It

South London’s Uber for barbers

The on-demand economy just moved

into the male grooming sector. The

startup’s drivers double up as barbers -

consumers book a slot in-app, then hop

in the back of one of Trim-It’s van for a

cut. 24-year-old founder Darren

Tenkorang grew up visiting Afro-

Caribbean barber shops, and wanted to

give young black millenials that same

skill level but with added convenience

and speed.

https://bbc.in/2vrX0Tn

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Fever-Tree + Caffè Nero

Espresso cocktails go alcohol-free

The espresso martini has some

competition in a non-alcoholic alternative

from Fever-Tree and Caffè Nero. The

collaboration will see Fever-Tree Indian

Tonic Water or Fever-Tree

Mediterranean Tonic Water and Ginger

Syrup poured over ice and topped with a

double shot of espresso, bringing some

excitement and drama back to the coffee

shop setting.

http://bit.ly/2J4Eicd

Image: Unsplash

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Royal Mail

Zero-emission delivery

Royal Mail has surprised Stratford,

Cambridge and Sutton Coldfield

residents with the trial of its e-trike - a

zero-emission, semi-solar-powered

pedal vehicle. Given two million people

in London are living with illegal air

pollution according to data gathered by

the London Atmospheric Emission

Inventory, it’s a welcome change.

http://bit.ly/2WgZUWO

Image: Royal Mail

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H&M

Vegan clothing goes mainstream

The Swedish fashion retailer is adding

vegan pineapple leather and orange silk

to its Conscious Collection, under the

moniker Conscious Exclusive. The line

includes animal print cowboy boots

made using pineapple leaf waste

(Pinatex), and dresses crafted from a

silk substitute made from orange peel.

The sustainability measures prove the

circular economy is possible at the

highest production levels.

http://bit.ly/2WaVAbC

Image: H&M

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Mattel

Pictionary just got harder

AR is enabling factory workers to carry

out repairs and fix potentially

catastrophic faults with minimal

expertise. It is also transforming the way

we play Pictionary. Mattel’s Pictionary

Air requires players to draw in the air

with a light-up stick, with the image only

visible in an app. The approach is

designed to increase offline interactions

through play, and looks ridiculously fun.

https://cnet.co/2DH73Z2

Image: Mattel

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Diageo

Popular beers go plastic-free

The brand is completely removing

plastic packaging from its suite of beers,

including Guinness, Harp, Rockshore

and Smithwick. Plastic rings and shrink

wrap will be exchanged for 100%

recyclable and biodegradable cardboard

in the UK and Ireland, with other

markets following suit in 2020. The

result? An annual reduction in plastic-

use of 400 tonnes.

http://bit.ly/2vwcxSa

Image: Unsplash

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BrewDog

Hot desking with a cold brew

This unusual motto is the impetus

behind the launch of craft beer company

BrewDog’s remote working initiative. Six

of its pubs in London, Sheffield and

Edinburgh will be kitted out with printers,

pens and paper, and for £7 a punter can

also enjoy unlimited coffee and a pint of

punk IPA. How this - and the

establishments’ noon opening hours -

will impact productivity, remains to be

seen.

http://bit.ly/2V61uOH

Image: Unsplash

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Choose Water

Paper trumps plastic

An Edinburgh startup is set to launch a

plastic-free, biodegradable water bottle

that promises to break down in a matter

of months. The alloy cap is fairly

standard, but the bottle itself is made

from recycled paper and lined using

sustainably-sourced, natural materials.

The company is taking its ethically-

minded ethos a step further by funneling

funds from every sale to the charity

Water for Africa.

http://bit.ly/2IPaZv3

Image: Choose Water

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Coca-Cola

Caffeine competition steps up

The soft drink giant will launch Coca-

Cola Energy in Spain and Hungary later

this year. It’s pushing the naturally-

derived contents of the drinks - including

80mg of caffeine, guarana extracts and

B vitamins - as part of a wider effort to

broaden its remit in a health-conscious

market. A zero calorie and sugar-free

version will launch alongside it.

http://bit.ly/2IUfG6S

Image: Coca-Cola

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Weetabix

High-fibre, low-fat muffins

Weetabix is expanding its to-go

breakfast products with a cereal-muffin

hybrid collaboration with Kara. Rich in

fibre and low in saturated fat and salt,

the muffins come in apricot and oat or

apple and raisin varieties. The company

is hoping to build on the success of its

On The Go drinks range, which is the

number one breakfast drink in the UK.

http://bit.ly/2IONItf

Image: Weetabix

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Babybel

Classic snack gets an upgrade

Babybel has launched a string cheese-

style snack that comes in a spiral shape,

ready to be unfurled by tiny hands.

Babybel Mini Rolls (Spirolls in the UK)

have a similar format to fruit rolls, but

are made with the same cheese

Babybel’s classic brand uses. The

company is targeting Gen Z and their

parents by using convenient and

nostalgia-inducing formats.

http://bit.ly/2GMxVYw

Image: Babybel

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Burger King

Plant-based patties

The unthinkable has happened: plant-

based meals are coming to the fast-food

burger chain. The ubiquitous Whopper

will get a meat-free cousin in the

Impossible Whopper, a patty made from

soy protein, potato, coconut and

sunflower oil and heme, and devised by

neuroscientists to look, taste and feel

like real beef. The high-fibre alternative

will be rolled out in the US this year.

http://bit.ly/2J40hAd

Image: Burger King

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Heinz + Creme Egg

A pairing for the ages? Unlikely

Heinz launched a Cadbury Creme

mayonnaise in time for Easter, and it’s

safe to say any child delivered this by

the Easter bunny would have been

somewhat confused. Responses to the

limited run have been mixed, with many

not knowing what to do with the blend of

mayonnaise, mustard, Cadbury creme

egg filling and chocolate chunks. Either

way, Heinz, have made up for the

confusion in headlines.

http://bit.ly/2LhHMuO

Image: Heinz

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Creator

Robo-chef helps staff re-engage

A fully automated burger experience

launched in San Francisco last year - for

$6 a meal. Slated as the ultimate kitchen

tool, slicing and dicing is carried out

fresh to order for each customer. The

restaurant shows how workers can

actually benefit from future automation.

All Creator employees get 5% time,

meaning they can spend this time doing

whatever they like, from reading to

learning online.

http://bit.ly/2VETxzp

Image: Unsplash

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Café X

Robo coffee to go

Automation is increasing at every level

of the service industry - with popular

chains enabling everything from

payment to pre-ordering in-app.

Removing almost all need to speak to a

human, Café X in San Francisco goes a

step further. A giant robot arm mixes

drinks, with orders made via kiosks. The

stands are designed for high-traffic

places, with plans to open more in

airports and commercial buildings.

http://bit.ly/2LdESr1

Image: Café X

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Dirty Lemon

Skin smoothing smoothie

Taking ingredient transparency to the

next level, Dirty Lemon distills

everyone’s favourite buzzwords into

drinkable form. On the roster are

tumeric, charcoal, collagen and now

retinol - a vitamin A-based anti-ageing

serum typically applied straight to the

skin. Given retinol creams often cause

inflammation to the skin, the drink could

prove a runaway success.

http://bit.ly/2vvFGww

Image: Dirty Lemon

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Amareta

Personal care gets personalised

Hormone fluctuations frequently cause

monthly skin flare-ups for women. And

the impact of pregnancy, breastfeeding

and menopause can be much greater.

Amareta has designed its skincare

range specifically to work in-tune with

these changes in a woman’s cycle and

lifetime.

http://bit.ly/2DE93kY

Image: Amareta

Page 22: May ‘19 - Happen · May ‘19 Innovation in action: the insider’s guide to the insights and ideas impacting your world. Spotted by the people who make Happen, happen. Source ...

See you next month!

www.happen.com

Image © Team Lab Planets

[email protected]

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