Maximize your Memory with Mind-Maximize your Memory with Mind-MaxMax

Jay P. Vanden Heuvel Ph.D.Jay P. Vanden Heuvel Ph.D.

Jay P. Vanden Heuvel Ph.D.Jay P. Vanden Heuvel Ph.D.Green BayGreen Bay, , WiscWisc..

• Univ. Wisc. Oshkosh College Of Nursing• A.D. Surgical Technology• Mgmt. Medical Underwriting, Instrt. for Medical

Terminology, Human Body Health & Disease & A/P in Insurance Industry.

• A.D. Customer Service, H.I.A.A., I.C.S.• Faculty: Fox Valley School of Massage & Blue Sky

School of Massage.

Jay P. Vanden Heuvel Ph.D.Jay P. Vanden Heuvel Ph.D.Green BayGreen Bay, , WiscWisc..

• B.S. & M.S. in Natural Health (Alabama)• PhD. in Holistic Health (England)• PhD. Traditional Naturopathy (Alabama)• A.R.C.B., AAeD, C.F.T. (N.Y.)• Board Cert. Holistic Health Practitioner• 17 yrs. private practice, over 16,000 clients• Lecturer (U.S., China, Israel, Mexico, Canada, U.K.)• Lectured to over 100,000• Author “Life is a Teeter-Totter”, 9 DVD’s, and over

100 published articles, TV and Radio.

What’s What’s InIn Your mind? Your mind?

• 100 billion neurons (nerve cells), trillions of more cells (glial) that support the neurons.

• More connections than stars in the universe!• Brain is only 2% of body weight but uses 30% of all

calories consumed on a daily basis.• You are cognitive, by what you eat!• The brain is about being “cognitive”.

Cognitive FunctionCognitive Function

• Defined as: “State of consciousness (alert, orientated), memory, and attention span”.

• Our brains become less cognitive as we age, but when does the decline actually start?– Age 45

• Add in toxins, stress, poor lifestyle choices, genetics, and it can start even earlier.

• Can be assessed by MSE – Mental Status Exam.

Mental Status ExamMental Status Exam• Standard test by health care

professionals to measure a person’s overall mental health.

• Awareness & thinking depend upon organized thoughts.

• Experience, emotions, and processes all take place in different parts of the brain (“Change your brain, change your life” Dr. Daniel Amen M.D.).

• Confusion: is the first sign something is wrong.

SignsSigns

• Not being self aware – a personal sense• Cannot maintain a logical sequence of thoughts.• Not being able to pay attention.• Disoriented.• In a word “Confusion” – this is nothing more than a loss

of connections between brain cells.

SynapsisSynapsis

• A firing between neurons. Like a spark plug in an engine. If the gap is hindered, so is the spark.

• We lose 5-10% of synapsis from age 20-90 yrs. of age. Stop this and you improve memory.

• Poor lifestyle choices, environmental toxins, and stress, contribute to degeneration of synapsis. What else?

FearFear: Your Mind in Danger?: Your Mind in Danger?• Fear creates connections that go to the subconscious. Further

destroying our cognitive ability…replace with faith!• Plenty to be afraid of, or is it your mind? We respond to things

easily called to mind. Let’s discuss a few items we fear and don’t….

• Cancer – We fear painful and/or prolonged outcomes.• Smoking – We know it will kill us, but it doesn’t mean we’ll stop

doing it.• Money – Research shows that touching money helps alleviate

pain!• Hugs – Releases oxytocin in brain; “love” hormone that quiets

anxiety.• Air Travel - Last year 30,000 Americans died in car crashes. Zero

in commercial air travel.• Many tangible and intangibles with time can destroy our

cognitive ability.

The Brain Can Change PositivelyThe Brain Can Change PositivelyWith Every Thing You ChangeWith Every Thing You Change

• It adapts and is influenced by everything we do (so, do healthier things).

• Will respond to positive lifestyle changes, stress reduction (i.e. fear vs. faith), emotional healing (flower essences), reduction of environmental influence, and the right supplements.

• The goal is to “restore” what we lose with age so we don’t degenerate. Wouldn't you rather re-generate? Let’s look at a real life case.

8/25/088/25/08

2/6/092/6/09

What Was Done…What Was Done…• Stress reduction - Flower Essences• Diet: Lean proteins & complex carbohydrates.• Supplement: High Omega 3’s, Super Trio, Brain Protex, SAM-E,

Nattozimes.• Reduction of Excitotoxins: (MSG, nutra-sweet, etc.) Vitamin E

w Selenium critical to blocking excitotoxins.• Thinking positive thoughts. (Pessimism can lead to an

increase in harmful stress hormones).• Exercise the brain. (crossword puzzles, reading, new language,

calculus)• Calm your consciousness. (prayer and meditation)

Losing Ourselves by Losing Our Minds.Losing Ourselves by Losing Our Minds.

• 13.4 million Americans will have mild memory problems associated with aging by 2050!

• Aging can rob us of cognitive ability, memory loss, confusion, and well, your mind.

• A 65 year old has a 10% chance. Climbs with age. • 15 million take care of a loved one. Adds $202B in

unpaid healthcare. • Baby boomers (60-80) will add $627 billion from

memory loss to Medicare costs.• What about the psychological price tag?

Age and Memory Age and Memory

• Some forgetfulness is normal.

• However, blood flow to the brain becomes less robust, losing brain cells.

• Diminished production of neuro-chemicals (acetylcholine).

• Less efficient cell-to-cell communication.

So What Are Some SupplementsSo What Are Some SupplementsTo “Concentrate” On?To “Concentrate” On?

Welcome to MIND-MAX!Welcome to MIND-MAX!

Mind-Max™Mind-Max™

NSP is the first Direct-Selling company to market Magnesium L-Threonate

Supports Brain Function– Memory & Concentration

Perfect Combination– Magnesium L-threonate– Gotu Kola– Ginkgo Biloba– Bacopa Leaf

Magnesium (Mg) - the Brain MineralMagnesium (Mg) - the Brain Mineral

• It has long been known that magnesium, in concert with calcium, plays an important role in propagating nerve signals between cells.

• Magnesium is used by the body to create an electrical potential which is required for normal release of neurotransmitters across nerve synapses.

Magnesium BoostsMagnesium BoostsBrain FunctionBrain Function

• “Findings suggest elevating brain magnesium content …a useful strategy to enhance cognitive abilities” – Guosong Liu, Tsinghua University Beijing China

• “Half of all industrialized countries are magnesium deficient, contributing to age dependent memory decline…”

• Issue: High magnesium supplementation is difficult, due to a strong laxative effect.

““Magtein (MgT)” to the Rescue!Magtein (MgT)” to the Rescue!

• Magnesium is not well absorbed by nervous tissues. More specifically, it is poorly transferred across the blood brain barrier. However…there is Magtein!

• Magtein or Magnesium L-threonate (MgT) has been shown in scientific studies to increase brain magnesium levels and subsequently increase cognitive performance.

• Studies repeated with both young and old participants. In both cases cognitive function was increased while taking Magtein (magnesium L-threonate). This represents the most current research on food supplements in supporting brain health and function.

Magtein (MgT) and NSPMagtein (MgT) and NSP

• We are the first direct sales company that has this compound!

• It is in our new Mind Max. This helps insure we get the magnesium where it needs to be, in the brain!

• Less is more! MgT works by combining Magnesium with an amino acid (L-Threonate). This allows it to cross the blood brain barrier without having to do heavy doses of straight magnesium.

• Developed at M.I.T.• The supporting herbs to this are remarkable as well.

Gotu KolaGotu Kola

• “Brain Food” as it is known by many Herbalists.

• Benefits for brain fatigue, enhance memory, nervous system tonic, anti-aging, and longevity!

• From the Island of Sri Lanka.

Gingko BilobaGingko Biloba

• The tree of life! Even the leaf signature resembles a “brain”.

• Over 50 double-blind clinical studies show reduces impaired blood flow to the brain.

• “Helps mental function and short-term memory loss”. – American Journal of Natural Medicine 1997

Bacopa Monneri (Water Hyssop)Bacopa Monneri (Water Hyssop)

• Bacopa extract benefits to health were known in India several thousand years ago. There, it is known as "brahmi", a brain tonic. It is used to improve memory and learning problems, as well as concentration.

• Bacopa monnieri plays a dual role in boosting memory and fighting stress.

Mind-Max™Mind-Max™• Mind-Max (90 capsules)• Stock Num. 3134-4• Direct Cost- $29.95• QV 29.95• Retail - $44.95

• Retail Trial Packs (20 packs)– 6 capsules/pack

• Stock Num. 5458-1• Direct cost- $19.95• QV- 5.0• Retail - $30.00

Other NSP Supporting Cast Members Other NSP Supporting Cast Members

• Dulse liquid - (Iodine) well documented iodine deficiency affects cognitive function.

• Lemon oil – known to cross the blood brain barrier easily!

• Sage – sage is for “age” (Thymol/Eugenol boost cognitive function) - Psychology Today 2/09

ConclusionConclusion

• Use your brain to the Max with Mind max!• Let’s face it, we all want to remain “Cognitive”• No one wants to be “confused”.• It’s a snap, I mean “Synap” (synapsis).• You can change your brain and change your life with

Mind-Max.• Thank you for your attendance.