Maximize Linkedin

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Maximize LinkedIn Speaker: Jan Wallen LinkedIn Works! www.OnlineNetworkingExperts.com [email protected] (203) 545-6104 © Copyright 2008-2012 Jan B. Wallen. All rights reserved.

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Jan Wallen, Speaker, Author, Consultant, presents the first of a multi-part series "Maximizing Your LinkedIn and Social Media Connections."

Transcript of Maximize Linkedin

Page 1: Maximize Linkedin

Maximize LinkedIn

Speaker: Jan Wallen LinkedIn Works!www.OnlineNetworkingExperts.com

[email protected](203) 545-6104

© Copyright 2008-2012 Jan B. Wallen. All rights reserved.

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Jan Wallen

Wrote the book on LinkedIn – literally . . .

Author of Mastering LinkedIn in 7 Days or Less – New! 2012 version available at www.LinkedInWorks.com and Amazon.com

Member of Official, Invitation-only Friends of LinkedIn

Over 20 years with Fortune 500 and Big 4 firms. PricewaterhouseCoopers brought Jan in to start and manage a selling skills program for their partners and senior consultants.

Expert on LinkedIntelligence (www.LinkedIntelligence.com)

Contact: [email protected] -- (203) 545-6104www.LinkedInWorks.com www.OnlineNetworkingExperts.com

Articles: www.LinkedInWorks.com/book-articles

© Copyright 2008-2012 Jan B. Wallen. All rights reserved

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Social Media is a Game Changer -- It’s changing the way we do business

People are looking for products and services differentlyOnline firstTalking to their friends and colleaguesAsking for Recommendations

Companies are looking for Experts and checking their credentials online – work with the best

© Copyright 2008-2012 Jan B. Wallen. All rights reserved.

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The Power of LinkedIn

160+ million members connected worldwide200+ countries150+ industries

CEOs of all Fortune 500

82% are decision-makers

© Copyright 2008-2012 Jan B. Wallen. All rights reserved. .

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Real-Life Success Stories:

From Stranger to Client with 1 phone call: Account Executive

Endless Stream of Prospective Clients: Sales Presentation Expert & Corporation

More Face-to-Face Meetings that turn into clients

© Copyright 2008-2012 Jan B. Wallen. All rights reserved.

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Maximizing LinkedIn Your Networking Philosophy

QualityQuantity

Your Profile – Your Handshake

Not your resumeA sales and marketing piece & additional

websiteWhat you want everyone to know

© Copyright 2008-2012 Jan B. Wallen. All rights reserved.

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Your profile

© Copyright 2008-2012 Jan B. Wallen. All rights reserved.

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Profile Strategies – Consistent Brand

Headline = a Tagline

“PR & Publicity that Tells Your Story”

Financial Advisor: “I help business owners retire 2-3 years earlier than they thought they could”

© Copyright 2008-2012 Jan B. Wallen. All rights reserved.

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Your profile

© Copyright 2008-2012 Jan B. Wallen. All rights reserved.

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LinkedIn as a Networking Tool

Business intelligenceFind your buyerReferrals & introductions

Promote yourself, your events, your book

Timesaver Tip: Take the sales conversation offline

© Copyright 2008-2012 Jan B. Wallen. All rights reserved. .

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Connect & Build your Network

Invitations

Accept or not

Send a message – if you don’t know them

Send a message after you accept -- welcome

© Copyright 2008-2012 Jan B. Wallen. All rights reserved.

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Message when you connectReply – don’t accept yet

© Copyright 2008-2012 Jan B. Wallen. All rights reserved.

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How to Find Clients How Clients Find You -- Searches

PeopleCompaniesAdvanced searches

Search Results lists

© Copyright 2008-2012 Jan B. Wallen. All rights reserved.

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Find potential clients

© Copyright 2008-2012 Jan B. Wallen. All rights reserved.

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Search results list

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Premium Programs

© Copyright 2008-2012 Jan B. Wallen. All rights reserved.

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Premium Programs

© Copyright 2008-2012 Jan B. Wallen. All rights reserved.

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Timesaver Tips

What’s the 1 thing that will make the most difference for your business this week?

Focus on that all week

© Copyright 2008-2012 Jan B. Wallen. All rights reserved.

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Y

Your Next Steps and Action Plan

What are your Top 3 Next Steps?

What’s the 1 thing that will make the most difference for your business this week?

1. 2. 3.

www.LinkedInWorks.com [email protected]

© Copyright 2008-2012 Jan B. Wallen All rights reserved

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For the Articles - Go to:

www.LinkedInWorks.com/book-articles

Exactly what to do, step-by-step – the fast way:

Mastering LinkedIn in 7 Days or Less book

© Copyright 2008-2012 Jan B. Wallen All rights reserved.

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Your Next Steps:

More proven strategies & complimentary webinars: www.OnlineNetworkingExperts.com

Workshops, webinars, coaching available

Connect on LinkedIn: http://www.linkedin.com/in/janwallen

© Copyright 2008-2012 Jan B. Wallen. All rights reserved.

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Autographed copies here – see Jan after the meeting

www.LinkedInWorks.com

© Copyright 2008-2012 Jan B. Wallen. All rights reserved.