Mature and scalable entity partnership o gcdp tier 1

Mature and Scalable Entity Partnership

oGCDP | Tier 1

Align Supply

& Demand

More and

Faster Delivery

Better Delivery

PartnershipsHow to have the right partnerships

Plan Partnership

s

Analyse S&D and Focus

Delivery the

Partnership

Co-Delivery

Boost Partnership

s

Partnerships

Co-Delivery

How to have the right partnerships

Plan Partnership

s


Delivery the

Partnership

Our main focus is always to have an equilibrium: When Supply & Demand are equal we say it is at this stage. So the allocation of EP and TNs is more efficient, bringing us the right results and delivering the leadership we

want to create and develop among our membership.

What is Supply & Demand

Management?

Supply represents how much the market can offer (students and market opportunities, EPs and TNs),

and Demand how much the market needs.

It leverages processes diagnostics and benchmarking among LCs and other markets, scenario-based strategies and lean principles to improve operational effectiveness and efficiency.

Why Supply & Demand

Management?

Because when S&D is not aligned it means our costumer may not get our product. S&D aligment guarantee the deliver of what we promissed to our customers.

Optmizes aspects of planning to drive and improve performance. Creates foundation for growth, capacity and flexibility among segments and markets to delivery more leadership.

DefineSpecif

y

Partnerships

Analyze

Analyse past 3 years' data about your EP realized profile supplyEP Supply : Students and graduate market, backgrounds, age, grade, major, languages, work experience, etc

Analyse your previous year’s global GCDP realizations according to sub products and countriesAnalyse Global previous GCDP realizations

Analyse customer feedback of EPs realized (NPS or your own feedback system)

Analyze Your External Market

Analyze Internal AIESEC Market

Analyze Customer Feedback (NPS)

Analyze to understand

You can add to your analysis data about the external market, like trends and market behaviors in your region - it gives you

good insights. But it’s very important go deeper on your entity previous realization. It gives you accuracy and precision.

Country PartnersSubproducts

Define

Define your key country partners for each sub-product based on your realization analysis (Top 3 sub-products and top 10 countries you send the most EPs to, growth rate, global TN supply trend, entities with high growth rates, matching timeline etc.)

Take all your analysis and compare external and internal data. How are the students you can provide? How is the TNs market demand? Take a look at what internal and external have in common. Based on these analysis, define your focus sub-products.

How to define your focus

Reflect

Compare

Specify

Target Audience

Define the specific profile of your target audience based on the sub-products in cooperation with MKT/COM. Take into consideration what you can deliver based on your internal capacity for delivery as well as the global TN supply (especially the TN supply of your entity partners).

Create an ambition based in your entity organization development plan. Take in consideration the relative and absolute growth your entity needs for oGCDP and your internal capacity.Set up your term's goals for each sub-product based on all the analyses that you did before and on current global supply & demand

Goals

DefineSpecif

y

Partnerships

Analyze

Partnerships

Co-Delivery


Plan Partnership

s


Delivery the

Partnership

Set Goal RE and

KPIs

Product Informatio

n

Processes Informatio

n

Minimum Deliverabl

es

Create a Value

PartnershipsHow to Plan

Market Place

Go to the Market Place and add or edit partners in your dashboard

Key Performance Indicators (KPIs) to track:

Get ProductInformation:

# MA# TN RA# EP RA

MA time TNMA time EPNPS

Language RequiredSkills Required

EP Profile RequiredOther

Partnership Plan Details

RE Goal

MoS

Realization PeriodMatches Period

EP Ra PeriodTN Ra Period

Main LCs involved

Get Processes Information

Airport Pick UpAccommodation

EP Expectation SettingEP Lead

EP IntegrationSupport with Visa

Minimums Deliverable


Get Process Information:Create Clear Implementation Timeline and Action


Update on Market Place

All the partnership

information

Partnerships

Co-Delivery


Plan Partnership

s


Delivery the

Partnership

Attracting Visitors

Communication

Downscale to LCs

Excitement

Delivery Partnership

❖ Information about the country❖ EP Storytelling❖ Opportunities available

What to do Content Examples

❖ Highlight the entity in promotion

❖ Showcase good stories❖ Talk About it in info session and EP meetings

Attract Visitors

Showcase EP’s story in your partner entityHungary – GermanyCzech Rep. – China

Turkey - India

Poland

Highlight your partners

Promote specific project or internship from your partner entity

EPs are aware of Entity Partners and EPs want to apply for Entity Partner

Inform EP about the partnership

Make the entity and

opportunity attractive

Attracting Visitors

Communication

Downscale to LCs

Excitement

PartnershipDelivery

Clear Expectation

Setting

Bi-weekly Calls 15min

MC and NST weekly

communication

Newsletter for the partner

Be Solution Oriented

Be Honest

Communication Behaviors

NST Job Description:

• Promote EPs/TNs• Organize Matching Manias with LCVPs and EPs• Weekly contact with MCVPs involved• Select best EPs and contact them (e-mail, call, etc)• Tracking Applications and give feedbacks

NST To boost the partnership:

# EPs/TNs raised per month# EPs applying for TNs of the entity partner# EPs matched

How are the EP selection?Are everything on time?What needs to stop/continue/start?

Tracking on time

Feedback on time

The most importante is the right behaviors and

from both sides

Attracting Visitors

Communication

Downscale to LCs

Excitement

PartnershipDelivery

MaMa with

Country Partner

Make clear the value

proposition of the

Partnership

LCs Goal embed on

partnerships

Educate LCVPs

about the partnership

Give them an implementati

on plan

Recognize results on time

Downscale to LCs

Talk about it: in conferences,

webinars, newsletter,

facebook group: don’t let them

forget the partnership!

Engage your

network (also LCPs)

Delivery• Deliver to country partner by keeping to matching timeline.

• Online tracker with LCs from home and host entity and tracking partnership numbers and forms.

• EP Preparation and induction – Enough information about partner countries culture etc.

• EP LEAD designed to ensure better cultural understanding.

• Support with Visa (Understanding of process for country partners and AIESEC + Company supporting EP with the same)

Leads to faster matching time and increased matching rate

Attracting Visitors

Communication

Downscale to LCs

Excitement

PartnershipDelivery

Excitement

Create Excitement in your entity

Create a Value Proposition based on market relevance

Use the Value to motivate your network and make it

powerful

PartnershipsHow to have the right partnerships

Plan Partnership

s


Delivery the

Partnership

Co-Delivery

Boost Partnership

s

Boost Partnership

s

Scale Up Bigger

Partnerships

Invest on Tier 3 and 2

entities

Scale Up Bigger Partnerships

Grow for 5-10 partners!

Diversify

But how to manage

more partners?

Attracting Visitors

Communication

Downscale to LCs

Excitement

Print specific graphic materials to promote the entity

Attracting Visitors

Communication

Downscale to LCs

Excitement

Have Specific NST to delivery the partnership

Attracting Visitors

Communication

Downscale to LCs

Excitement

Send videos to LCVPs of Entity Partner, create skype meetings with both top LCs to connect LCVPs

Attracting Visitors

Communication

Downscale to LCs

Excitement Use the value proposition of the partnership all the time. Create a name for the partnership

Brasilombia

Attracting Visitors

Communication

Downscale to LCs

Excitement

Print specific graphic materials to promote the entity

Have Specific NST to delivery the partnership

Send videos to LCVPs of Entity Partner, create skype meetings with both top LCs to connect LCVPsUse the value proposition of the partnership all the time. Create a name for the partnership

Brasilombia

Invest on Tier 3 and 2 entities

Why to Invest?

Because you guarantee results for your entity,

what means leadership experiences for the world

Because you can just delivery exchange between

two countries, we can just grow together

Identify potential entities• Your Region• External Market • Entity Focus• Visa

CEEDers• Raise• Match• Educate

Other Ideas• Pay for TNs• Pay for Tickets• Reward &

recognition

Your Region

•Try to choose countries in your own region: normally visa and tickets prices are better, you can understand better the reality and you can contribute to the growth of your region

External Market

•Choose entities with a good potential to grow in their external market for the sector you want to create supply, look for entities open to international people from your entity

Entity Focus

•Select entities that can be committed with your entity in the program you are interested; Look for entities that will be focused on the program and supply that fits for you

Visa

•Invest on entities that are easy to get visa and that are open to your country

Common Committed

▪ Make sure both entities are committed with the CEEDership▪ Be prepare for the CEEDership (before it starts!)

➢ Home Entity: Set expectations about the host entity and make cultural preparation with the CEEDer

➢ Host Entity: Make sure this person has the right support to work and live during the CEEDership

▪ Set clear JD, KPIs and MoS and responsibilities between MCs and other people involved

▪ Weekly contact with the CEEDer and the MCs responsible to track the CEEDership and results

Expectations Setting

Clear Responsibilities Contact and Tracking

• JD: Send a CEEDer to sell and create opportunities for your EPs• KPIs: Cold calls, Meetings attended• MoS: Opportunities opened• Recommendation: Have a CEEDer for more than 8 weeks, a Sales flow can

be longer

To Create Opportunitie

s

• JD: Send a CEEDer to make matching process faster, promote opportunities to Eps and talk with TN/EP Managers

• KPIs: EPs applying to TNs, EPs being interviews• MoS: EPs MATCHs

To Match

• JD: Send a CEEDer to run trainings and educacional cycle with AIESEC members

• KPIs: People attending to the trainings• MoS: It depends• Recommendation: You add this JD with previous JDs. The CEEDer can work

on Match JD and also education JD at the same time

To Educate

Pay for TN/EP Fee

Amount for

airplane tickets

For every EP/TN matched with your

entity, you can give the EP an specific amount of money

Recognize LCs in the

entity

Create challenges for your partner’s LCs, recognize them

Pay the TN/EP Fee for the partner entity

Mature and scalable entity partnership o gcdp tier 1

Business

Transcript of Mature and scalable entity partnership o gcdp tier 1