Social Media UniverseLourdes Mathieu

Social MediaWho uses social media?

• What makes people use it?• How do companies take advantage of it?

Social Media in the Corporate World

• What is Social media• Benefits• IT industries• Opportunities• Conclusion• Bibliography

What is social media• Portal of communication• A privilege to share to the world• A place to start growing and spreading• Opportunities waiting to happen• Networking advantages with people

Why Ford uses social media• New customers get to see a live social blog right in the

home page.• It encourages new customers• Asks for customers opinions• Allows customers to share their stories and photos• Happy Customer = more customers

Benefits• Increase sales• Customer awareness• Improves brand• Personal connection• Increase customers

Social Media & IT industries• Most companies have a social media account• Increases customer service satisfaction• Everyone has a chance to grow, from small

business to huge international corporations.• Costumers connect to brands through social

media.

Opportunities• Companies can see what people’s interests are• Companies reputation grows• Recommendations from people to others • Can see what competitors are up to and what their

customers are looking for.• Easy Marketing

Conclusion• Social media helps companies expand• Once people know about their products they will

do the promoting and sharing and that will save the company money

• Social media keeps the work connected and informed about everything and anything

Bibliography• Savits, E. (2012) 5 way social media will change the waay

you work in 2013. Retrieved from• http://www.forbes.com/sites/ciocentral/2012/12/11/5-ways-

social-media-will-change-the-way-you-work-in-2013/• Arrandilla, R. (2012) A history you will love: How online

social networking began. Retrieved from http://www.1stwebdesigner.com/design/history-social-networking/

• Bennet, S. (2013) How social media helps small business grow. Retrieved from

• http://www.mediabistro.com/alltwitter/social-media-small-business-growth_b52932