Masterbook of Business and Industry (MBI) EKONOMI INDUSTRI ... · Masterbook of Business and...
Transcript of Masterbook of Business and Industry (MBI) EKONOMI INDUSTRI ... · Masterbook of Business and...
Masterbook of Business and Industry (MBI)
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CHAPTER 1
CLASSFICATION OF INDUSTRIES AND PRODUCTS
CHAPTER 2
TWO SIDES OF A MARKET
EKONOMI INDUSTRI LANJUTAN
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CHAPTER 3
COMPETITIVE MARKET
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CHAPTER 4
MONOPOLY
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CHAPTER 5
BASIS OF GAME THEORY
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CHAPTER 6
DUOPOLY AND OLIGOPOLY – HOMOGENEOUS
PRODUCTS
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CHAPTER 7
DIFFERENTIATED PRODUCT MARKETS
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CHAPTER 8
CONCENTRATION, MERGERS, AND ENTRY
BARRIERS
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CHAPTER 9
RESEARCH AND DEVELOPMENT (R&D)
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CHAPTER 10
NETWORK EFFECTS, COMPATIBILITY, AND
STANDARDS
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CHAPTER 11
ADVERTISING
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CHAPTER 13
QUALITY
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CHAPTER 14
MARKETING TACTICS : BUNDLING, UPGRADING,
AND DEALERSHIPS
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