Master Unified Communications Specialization -...
Transcript of Master Unified Communications Specialization -...
Cisco Confidential C97-729526-00 © 2013 Cisco and/or its affiliates. All rights reserved. 1
Master Unified Communications Specialization
C97-729526-00 © 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 2 C97-729526-00 © 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 2
Agenda
• Master Specialization Overview
• Collaboration Strategy
• Program Benefits
• Program Requirements
• Engagement and Resources
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Master Specialized Partners Master Unified Communications Partner
The Master Unified Communications
Specialization is for partners who have in-depth
technology skills. These partners have also
demonstrated customer success in more
sophisticated, value-added Cisco® Unified
Communications solutions. Areas encompass:
• Sales
• Deployment
• Services
Partners can achieve a Master Unified
Communications Specialization regardless of
certification level.
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Master – Highest in Cisco Specialization Portfolio
Routing / Switching
Small and Midsize
Business Specialization Foundation
Security
Content Security
Wireless LAN
Unified Fabric
Unified Computing
IP NGN
Borderless Network
Collaboration
Entry Express Advanced Master
Tech
no
log
y
Arc
hit
ec
ture
Data Center
Collaboration
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Specialization Structure
Master
Based on Cisco®
architectures and
technologies
Validation of partner
capabilities through
onsite audit and
demonstration
Advanced
Based on Cisco
architectures and
technologies
Consists of required
courses and exams
for AMs, SEs,
and FEs
Express
Based on Cisco
mid-market
solutions
Consists of required
courses and exams
for AMs, SEs,
and FEs
Entry
Focused on small
business
solutions
Consists of required
courses and exams
for AMs and
engineers
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Master UC Partners Deliver a Consistent Experience Anywhere, with Any Content, on Any Device
Environments
Platform Services
Delivery Model
Experience
Remotely Office In transit Home
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Meeting Customer Expectations with Master Specialized Partners
Basic
Enhanced
Advanced Master UC Partners Live Here
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Small Business Express
Collaboration
Advanced
Collaboration
Architecture
Master UC
• Master UC logo
• 3% VIP incremental
incentive
• Specialization plaque,
certificate
• Premier event
participation
• Featured in success
stories
• Targeted Master branding
campaign
• GTM support
• Assets for demand gen
• Recognized in Cisco
Partner Locator
• Participation in channel
incentive programs
• Access to sales
promotions and bundles
• Assessments and demos
• Demand generation
• Competitive information
• Counts toward Select
• VIP Express
• Cisco® supported
branding campaigns
• Recognized in Cisco
Partner Locator
• Specialization certificate
• Access to sales
promotions and bundles
• Assessments and demos
• Demand generation
• Competitive information
• Counts toward Premier
• VIP Express for broad
range of collaboration
products
• Cisco supported branding
campaigns
• Recognized in Cisco
Partner Locator
• Specialization certificate
• Participation in channel
incentive programs
• Access to sales
promotions and bundles
• Demand generation
• Competitive information
• Counts toward Premier,
Silver, or Gold
Certification
• VIP for complete range of
collaboration products
• Cisco supported branding
campaigns
• Recognized in Cisco
Partner Locator
• Specialization certificate
• Participation in channel
incentive programs
• Access to sales
promotions and bundles
• Assessments and demos
• Demand generation
• Competitive information
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Master Unified Communications Specialization Requirements
Onsite Audit Demonstration of
Knowledge and Capabilities
Audit of Internal
Partner Processes Prerequisites
Cisco® Advanced Collaboration
Architecture
Or
Advanced Unified
Communications Specialization
1 CCIE Voice or CCIE
Collaboration
1 project management
professional
5 customer references
Completed online application
(CSApp)
Audit of partner process that
covers the entire sales lifecycle:
Prepare, Plan, Design,
Implement, Operate, and
Optimize, using ITIL as the
common taxonomy
Specific requirements are detailed
in the Master UC track of the
Cisco Channel Partner Program
Audit and Policies Document:
www.cisco.com/go/audit
Knowledge and Capabilities on:
1) Customer engagement and
sales (solving customer
problems)
2) Call control and endpoints
3) Messaging
4) Applications
5) Video and conferencing
Specific requirements are outlined
in the Master Unified
Communications Demonstration
Scenario and Guidelines
Document:
www.cisco.com/go/audit
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What My Partner Can Expect in Audit Scheduling and Process Partner application enrollment process
2. Partner accesses the
Certification and
Specialization
Application (CSApp)
website.
3. Partner completes online
application and agrees to
the program terms and
conditions.
4. Certification program
manager is notified of the
partner application
submission.
5. Certification program manager reviews application and
responds to partner within five business days of submission.
6. Certification program manager authorizes audit. Partner
information is sent to a third-party auditing firm.
7. Auditing firm contacts partner and
account team to schedule the audit.
8. Onsite audit occurs.
9. Auditor provides audit summary, including
actionable items, to partner within 24 hours of
audit completion.
10. Auditor submits full audit report to the
certification program manager within five
business days of audit completion.
11. Auditor report is reviewed by certification program
manager within 20 days of receipt; auditor confirms
actionable items have been completed.
12. After action items are
addressed (if applicable)
the certification program
manager sends approval
notification to the partner.
Assess
Apply
Audit
Approve
1. Partner works with
account team to
determine if MUC
fits your business
model.
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Learn More About Specializations
Partner Central Websites:
www.cisco.com/go/specializations
www.cisco.com/go/masteruc Presentation, At-a-Glance, FAQ
www.cisco.com/go/uc
www.cisco.com/go/partnerlogos
www.cisco.com/go/vip Presentation, VIP 22 Rules, Partner Playbook, FAQ
www.cisco.com/go/skus VIP 22 Eligible SKUs
Cisco WebEx® Social Sites:
http://iwe.cisco.com/web/specializations/master
Audit Requirements for Masters
http://www.cisco.com/go/audit
Cisco Channel Program Audit and Policies Document
Online Application Process
http://www.cisco.com/go/csapp