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MasdarMasterclass NewUrbanism EcoDistricts 5nov09b
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Transcript of MasdarMasterclass NewUrbanism EcoDistricts 5nov09b
Better choices for the commons?
IBM’s Global Innovation Outlook and “smarter” approach
Congress for the New Urbanism, PTR Summit – November 5th, 2009
Stan Curtis, IBM PLM Services, Smart Cities Research
What does this mean for cities and planners?
• Goal: Provide a framework to improve community development (service science)
• Approach: Applying IBM’s Global Innovation Outlook (open innovation)
• Outcomes: Configurable building-blocks…better choices! (re-districting, re-pricing)
Abstract With Moore’s Law driving technology and embedding change in our business practices globally, what does this mean for cities, what does this mean for cities, transportation plans and policy innovations?
Mr. Curtis will share his insights from recent projects in China, India, with Intel, CH2M and IBM’s Innovation Centre in Dublin.
• Berkeley, MIT• P&G, Raytheon• Accenture, IBM
Background (bias):
“Smarter Planet” - a test plan for your region?
• “Heard the one about 600,000 Chinese Engineers?” Washington Post 21may06
• “Planning for ‘Megaregions’ in the United States.” Dewar, Epstein; Journal of Planning nov07
• Nobel-prize! - “An Inconvenient Truth” Al Gore; Nobel Prize 12oct07
Plan for “Mega-regions”
- “Governing the Commons” Elinore Ostrom; Nobel Prize 12oct09
Better choices?Better choices?
Economics!Economics!
Smarter? … more in commonSmarter? … more in common
Gordon Moore's original graph from 1965
“Global Innovation Outlook” - what’s wrong with this picture?
• Ramping global supply-chains …1B cars, … 4B cellphones• Green Tech jobs? … solar panels, wind turbines, and batteries? • What about my hometown? … global and local trade skills?
Kurzweil – Law of Accelerating Returns
IBM GIO 2004
Q: the next 1B?Q: the next 1B?
Malthus – “Limits to growth”?
“Smart Growth” – what’s wrong with this picture?
• “Shovel-ready” roads, bridges ... and cash-for-clunkers? (commodity-jobs)
• “Smarter” product bundling is re-framing business services. (iPod, iPhone)
• “Smarter” Services (search) are re-framing market pricing. (Craigslist, Google)
0
100
50
Agriculture:Value from harvesting nature
20501850 1900 1950 20001800
% o
f T
ota
l Re
ven
ue
Services:Value from enhancing the capabilities of tasks that one organization beneficially performs for others
Goods:Value from
making products
0
100
50
Agriculture:Value from harvesting nature
20501850 1900 1950 20001800
% o
f T
ota
l Re
ven
ue
Services:Value from enhancing the capabilities of tasks that one organization beneficially performs for others
Goods:Value from
making products
0
100
50
Agriculture:Value from harvesting nature
20501850 1900 1950 20001800
% o
f T
ota
l Re
ven
ue
Services:Value from enhancing the capabilities of tasks that one organization beneficially performs for others
Goods:Value from
making products
0
100
50
Agriculture:Value from harvesting nature
20501850 1900 1950 20001800
% o
f T
ota
l Re
ven
ue
Services:Value from enhancing the capabilities of tasks that one organization beneficially performs for others
Goods:Value from
making products
Q: “shovel-ready” in my home town?Q: “shovel-ready” in my home town?
flexible, demand-mgmt …just-in-time?
“Smarter Services” - what’s missing?
www.globalsmartenergy.com
http://www.economist.com/opinion/displaystory.cfm?story_id=14505519
The power of mobile money Economist 24sep09
Why cities? Power Law: T >B >S >PWhy cities? Power Law: T >B >S >P
- Micro lending and payment- Market supply and delivery- Equal opportunity for women- Health, education, safety- Tourism, shopping, gaming
“village phone” operator, Uganda
Better Choices?Better Choices?
“inconvenient truth?” …pricing!
Global Eco-system? … local innovation!GLOBAL: Today’s “collision” of ecosystems is recognized as the most important shortcoming each industry must correct.GLOBAL: Today’s “collision” of ecosystems is recognized as the most important shortcoming each industry must correct.
LOCAL: New solutions that meet the needs of the marketplace can only be achieved through this type of collaboration.
City-Success?
INDUSTRY Eco-systems:• Automotive• Energy• Consumer Electronics• Telecommunications• Government/Transportation
“the last-mile problem”!
Global (regional) planning: IBM’s approach?
•248 thought leaders •178 organizations •33 countries
• IBM works with global experts on regional Economic Development plans.• “Triple-Bottomline?” Policy innovation is key!
City Success – reconfiguring block by block
GIFT, Bangalore International Airport, Silicon Valley - CA, International
Financial Services Centre – Dublin
A geographic area with a specific industry or technology focus enabled by economic incentives to attract foreign enterprises, increase trade, or serve a local/regional economic or administrative significance.(Aerotropoli, SEZ, Technology Parks, Centers of Commerce or Education)
Specialized City/Hub 5
Road user charging system (Copenhagen), Automated Driverless
Metro (Sao Paolo), City-wide Electricity Grid (Moscow)
A single system within an urban area that captures and manages data to enable increased efficiency and real-time decision making (transportation, communications, energy, security, water/waste systems, etc.)
Urban Infrastructure (Single smart system)
4
Ave Maria University (Naples, FL), CityStars Cairo (Cisco), University of
Southern California - Enterprise Buildings Integrator (EBI) system
(Honeywell)
A localized geographic area designed to serve a specific purpose to a larger community (retail, business, residential, entertainment, education). These areas consist of complex integrated services, governance and management systems.
Neighborhood/ Complex/Campus/
Resort3
Shanghai St. Regis (IBM), The Verve (Toronto), Bank of America Tower
(New York)
Intelligent buildings successfully merge building management and IT systems, they converge data, voice, and video with security, HVAC, lighting, and other electronic controls on a single network platform; A building is “green” if it meets certain environmental and conservation measures
Intelligent/Green Buildings2
Disneyland Innoventions Dream Home (Microsoft, HP, Life| ware, Taylor
Morrison), Solaire (New York), Duke Smart Home Program
A home equipped to remotely monitor, control or program a variety of home systems of varying complexity (appliances, entertainment, lighting, environmental control, security, communications, etc.).
Home Automation/ Smart Home
1
EXAMPLESDEFINITIONSEGMENT
GIFT, Bangalore International Airport, Silicon Valley - CA, International
Financial Services Centre – Dublin
A geographic area with a specific industry or technology focus enabled by economic incentives to attract foreign enterprises, increase trade, or serve a local/regional economic or administrative significance.(Aerotropoli, SEZ, Technology Parks, Centers of Commerce or Education)
Specialized City/Hub 5
Road user charging system (Copenhagen), Automated Driverless
Metro (Sao Paolo), City-wide Electricity Grid (Moscow)
A single system within an urban area that captures and manages data to enable increased efficiency and real-time decision making (transportation, communications, energy, security, water/waste systems, etc.)
Urban Infrastructure (Single smart system)
4
Ave Maria University (Naples, FL), CityStars Cairo (Cisco), University of
Southern California - Enterprise Buildings Integrator (EBI) system
(Honeywell)
A localized geographic area designed to serve a specific purpose to a larger community (retail, business, residential, entertainment, education). These areas consist of complex integrated services, governance and management systems.
Neighborhood/ Complex/Campus/
Resort3
Shanghai St. Regis (IBM), The Verve (Toronto), Bank of America Tower
(New York)
Intelligent buildings successfully merge building management and IT systems, they converge data, voice, and video with security, HVAC, lighting, and other electronic controls on a single network platform; A building is “green” if it meets certain environmental and conservation measures
Intelligent/Green Buildings2
Disneyland Innoventions Dream Home (Microsoft, HP, Life| ware, Taylor
Morrison), Solaire (New York), Duke Smart Home Program
A home equipped to remotely monitor, control or program a variety of home systems of varying complexity (appliances, entertainment, lighting, environmental control, security, communications, etc.).
Home Automation/ Smart Home
1
EXAMPLESDEFINITIONSEGMENT
Pan European Oil Pipeline, Global Digital Cities Network, Trans-European
Transport Networks (TEN-T)
A system of roads, water supply, power grids, or telecommunications that spans two or more countries to facilitate the trade of goods or services between countries or regions.
International/Global Infrastructure
10
Denmark’s Rejsekort system, China’s national rail system, Portugal’s Via Verde Toll System, India’s Golden
Quadrilateral
Within a country, the system of roads, water supply, power grids, telecommunications, etc. that facilitates the production of goods, services and overall economic growth. National infrastructure may also include associated information systems and social services such as education, public safety and medical care.
National Infrastructure9
Boston-New York-Washington, London-Leeds-Manchester-Liverpool-Birmingham, Greater Tokyo, Hong
Kong-Shenzhen-Guangdong
An integrated set of cities and their surrounding suburban areas, competing on a global scale, linked together via social, economic and transportation systems.
Mega-Urban Region8
New York City, Mexico City, Tokyo, Seoul, Mumbai, Cairo
Usually defined as a metropolitan area with a total population in excess of 10 million. Megacities are characterized by rapid growth, new forms of spatial density of population, formal and informal economics, as well as poverty, crime, and high levels of social fragmentation. A megacity can be a single metropolitan area or two or more metropolitan areas that converge upon one another.
Megacity(Multiple smart systems)
7
Dallas-Fort Worth-Arlington, London Commuter Belt, Lisbon Metropolitan
Area
An extended urban area that also includes peripheral areas (suburbs) with close economic and social ties to the urban area. Populations and commerce easily flow within this area are linked though complex transport and communications systems. These areas can vary in population and geographic area.
City/Metropolitan Area(Multiple smart systems)
6
Pan European Oil Pipeline, Global Digital Cities Network, Trans-European
Transport Networks (TEN-T)
A system of roads, water supply, power grids, or telecommunications that spans two or more countries to facilitate the trade of goods or services between countries or regions.
International/Global Infrastructure
10
Denmark’s Rejsekort system, China’s national rail system, Portugal’s Via Verde Toll System, India’s Golden
Quadrilateral
Within a country, the system of roads, water supply, power grids, telecommunications, etc. that facilitates the production of goods, services and overall economic growth. National infrastructure may also include associated information systems and social services such as education, public safety and medical care.
National Infrastructure9
Boston-New York-Washington, London-Leeds-Manchester-Liverpool-Birmingham, Greater Tokyo, Hong
Kong-Shenzhen-Guangdong
An integrated set of cities and their surrounding suburban areas, competing on a global scale, linked together via social, economic and transportation systems.
Mega-Urban Region8
New York City, Mexico City, Tokyo, Seoul, Mumbai, Cairo
Usually defined as a metropolitan area with a total population in excess of 10 million. Megacities are characterized by rapid growth, new forms of spatial density of population, formal and informal economics, as well as poverty, crime, and high levels of social fragmentation. A megacity can be a single metropolitan area or two or more metropolitan areas that converge upon one another.
Megacity(Multiple smart systems)
7
Dallas-Fort Worth-Arlington, London Commuter Belt, Lisbon Metropolitan
Area
An extended urban area that also includes peripheral areas (suburbs) with close economic and social ties to the urban area. Populations and commerce easily flow within this area are linked though complex transport and communications systems. These areas can vary in population and geographic area.
City/Metropolitan Area(Multiple smart systems)
6
A software framework, in computer programming, is an abstraction in which common code providing generic functionality can be selectively overridden or specialized by user code providing specific functionality. Frameworks are a special case of software libraries in that they are reusable abstractions of code wrapped in a well-defined API, yet they contain some key distinguishing features that separate them from normal libraries.
A software framework, in computer programming, is an abstraction in which common code providing generic functionality can be selectively overridden or specialized by user code providing specific functionality. Frameworks are a special case of software libraries in that they are reusable abstractions of code wrapped in a well-defined API, yet they contain some key distinguishing features that separate them from normal libraries. http://en.wikipedia.org/wiki/Software_framework
Developing a Platform: Carrier-grade LinuxIBM – Integrated Product Development (IPD)
Market planning and portfolio management
Product development and launch
Linux: Open Source Development Lab (OSDL)The right investments in development across brands and products tied to ROI, strategic direction, and risk
Efficiency in the total product lifecycle from concept to marketplace including people, process, and technology
Integrated product management pipeline
Product development pipeline
Profit
Satisfiedcustomers
– Customer buying behavior
– Product objectives
– Business strategy
– R&D roadmap
Understandthemarketplace
Define themarketsegment
Analyzethe portfolio
Createmarketsegmentstrategy
Develop and optimizemarketsegment plans
Manage market segmentand assess performance
– Project management data– Segment performance data
Marketinformation
Customerfeedback
Competitorinformation
Technologytrends
Currentproductportfolio
Conceive Define Develop Manu-facture
Launch Managelifecycle
Profit
Satisfiedcustomers
– Customer buying behavior
– Product objectives
– Business strategy
– R&D roadmap
Understandthemarketplace
Define themarketsegment
Analyzethe portfolio
Createmarketsegmentstrategy
Develop and optimizemarketsegment plans
Manage market segmentand assess performance
– Project management data– Segment performance data
Marketinformation
Customerfeedback
Competitorinformation
Technologytrends
Currentproductportfolio
Conceive Define Develop Manu-facture
Launch Managelifecycle
Program Mgmt – OSDL.org
Platforms • Data Center• Desktop• Carrier Grade• Embedded
Management• 7 founders• 70 members• 6 global-ctrs
““Governing the COMMONS”Governing the COMMONS”
““the FUNNEL”the FUNNEL”
Building Blocks – Platform mgmt
Applying lessons learned to city development
It will SCALE!It will SCALE!
Governing the COMMONSGoverning the COMMONS
IBM “Smart Cities” – Portland 3plays, 3 pilots
3 utilities
3 design innovations
Public Safety, Unified Comm
Smart Grid
Intelligent Transit
Au
to/H
eavy
En
erg
y/B
uild
ing
s
Aer
o/C
om
m
GOVT funds
DOT
DOE
DHS
11
22
33
11
22
33
IBM/CH2M – Smart alliance
Hybrid-powertrain + Fleet-mgmt
Gen-kits + Building-mgmt
Unified-Comm + Security-mgmt
POLICY INNOVATION – PDX Commons, CEO4Cities
SCALABLE SERVICES – Transit, SmartGrid, Safety
MASDAR – Green City.Mgmt Integration Framework
(local)
(global)
Better choices: ZipCar, Enterprise, U-Haul
ZipCar: car-share, pay-per-useZipCar: car-share, pay-per-use
NOT more-cars … better services!
Component models make an Eco District
Experts: - Portland + Oregon Sustainability Institute- Portland + Metro- EcoTrust + Pearl District
Whole systems: configuration mgmt with CH2M Hill
Bid
Or
Neg
otia
te,
& A
war
d
Design Team (Engrs./Archs.)
Construction Team (Cms./Gcs./Scs)
Owner Team (May Include Users/Operators)
Operations Team (Users/Operators)
Pre
limin
ary
Pla
nnin
g &
F
undi
ng
Pro
ject
D
efin
ition
P
acka
ge
Con
cept
ual/
S
chem
atic
D
esig
n
Des
ign
Dev
elop
men
t
Con
trac
t D
ocum
ents
En
d of
S
ervi
ce L
ife
Dec
isio
n
Ass
essm
ent
& O
bjec
tives
S
etti
ng
Ope
rati
on/
Mai
nten
ance
/M
anag
emen
t
Con
stru
ctio
n P
lann
ing
Ex
ecut
ion
Sta
rt–U
p
Procurement
Problems Needs
Opportunities
Decommission Deconstruct Rehabilitate
Retrofit Recover Restore Replace
Remediate
Primary Lead
Active Participation
Primary Lead
Primary Lead
Possible Active Participation
Primary Lead
Possible Active Participation
Possible Active Participation
Design/Build or Integrated E/P/C
Planning Phase
Design Phase
Construction Phase
Operation Phase
Vendors/Suppliers TeamPossible Active Participation
Commissioning
External PartiesPossible Active Participation Whole System Design? – Building Info Mgmt (BIM)!
Smarter City framework? …Open standards! 1. configurable Bill-of-Material 2. requirements based models 3. compliance, certification testing
Smarter City framework? …Open standards! 1. configurable Bill-of-Material 2. requirements based models 3. compliance, certification testing
Green Building – SMART framework? the greenest building? ... the one NOT built!
http://www.environmentalleader.com/2009/04/07/the-greenest-building-is-the-one-you-don%e2%80%99t-build/
Consider that 95 percent of our building stock remains static year to year, and that most existing buildings are startlingly inefficient in their energy use, and you’ll understand the immense green opportunity presented by existing buildings; they offer the single-greatest opportunity to improve energy efficiency and improve profits across an organization
Why Energy-service …companies?
How to? …eco-partners, …step-by-step!
Why Energy Mgmt? Business model? … services solutions!
JOBS!JOBS!
Better choices!Better choices!
Open Home.Area.Network - Berkeley/Stanford NIST/EPRI IEEE 802.154 … PeoplePower SmartGrid-stimulus proposal
People Power: my community!
GreenSentry(whole house
electricity meter)
GreenEgg(fridge monitor)
GreenPup(2-plug 110V)
PeoplePowerServers
PersonalWeb Portal
GreenPump(monitor + hub)
PowerMeter
Electric TerminatorPower Console
Mobile Device
Internet
Fridge orMicrowave
GreenField (6-plug 110V)Lamp, TV, VCR, Radio, Toaster
GreenStat(thermostat)
GreenDog(1-plug 240V)
Dryer,Oven
GreenHeat(hot waterpipe)
GreenVent(HVAC vent)
Step by step - like Weight Watchers!
http://www.scientificamerican.com/article.cfm?id=the-greenhouse-hamburger&print=true
Most of us are aware that our cars, our coal-generated electric power and even our cement factories adversely affect the environment. Until recently, however, the foods we eat had gotten a pass in the discussion. Yet according to a 2006 report by the United Nations Food and Agriculture Organization (FAO), our diets and, specifically, the meat in them cause more greenhouse gases carbon dioxide (CO2), methane, nitrous oxide, and the like to spew into the atmosphere than either transportation or industry.
The FAO report found that current production levels of meat meat contribute betweenbetween 14 and 22 percent14 and 22 percent of the 36 billion tons of "CO2-equivalent" greenhouse gases the world produces every year. It turns out that producing half a pound of hamburger for someone's lunch a patty of meat the size of two decks of cards releases as much greenhouse gas into the atmosphere as driving a 3,000-pound car nearly 10 miles.
Most of us are aware that our cars, our coal-generated electric power and even our cement factories adversely affect the environment. Until recently, however, the foods we eat had gotten a pass in the discussion. Yet according to a 2006 report by the United Nations Food and Agriculture Organization (FAO), our diets and, specifically, the meat in them cause more greenhouse gases carbon dioxide (CO2), methane, nitrous oxide, and the like to spew into the atmosphere than either transportation or industry.
The FAO report found that current production levels of meat meat contribute betweenbetween 14 and 22 percent14 and 22 percent of the 36 billion tons of "CO2-equivalent" greenhouse gases the world produces every year. It turns out that producing half a pound of hamburger for someone's lunch a patty of meat the size of two decks of cards releases as much greenhouse gas into the atmosphere as driving a 3,000-pound car nearly 10 miles.
Smarter Cities? … community networks!
http://senseable.mit.edu/nyte/visuals.html
http://www.zinio.com/pages/Seedmagazine/Feb-09/355120772/pg-27
http://pages.stern.nyu.edu/~xgabaix/papers/zipf.pdfhttp://en.wikipedia.org/wiki/Power_law
Power Law: “80/20” Rule• Ciy-Population (Zipf)• Wealth (Pareto)• Firmsize (Gibrat)
Pareto: 80% of wealth, 20% of pop.
http://en.wikipedia.org/wiki/Scale-free_network
Cities: economic “hubs”
Think globally, act locally
• Flat World• Open Innovation • Wiki-nomics
• Regional Innovation Initiatives (RII)• Digital Community collaboration• Sustainable development (TOD)
• Eco district zoning• Condo, car share• SmartGrid cell services
Global challenges:
Regional solutions:
Personal choices:
Ex: “Small Steps…”
• Open Innovation (IBM wiki) • City Success! (CEOSforCities)
• Cascadia (Seltzer.06)
• Intel World Ahead• Dublin Innovation Centre• Endurance.net
• GOSCON – Deb&Stuart• Masdar – Colin&Mogge• PeoplePower – John&Gene
3 Papers:
3 Partners:
3 Pilots:
• If you’re not part of the solution… ?If you’re not part of the solution… ?• Keep it simple! Keep it simple! (Be cheerful)(Be cheerful)
References
• IBM “Global Innovation Outlook” C.Harrison, M.Fleming
• “Portland: Green Dividend” Ceos4cities, J.Cortright
• “Better Places” Israel, Denmark, Hawaii
• “Gridwise” PNNL- PGE, IBM
• “Smart Garage” Google, IBM
• “The US Inter-operability Problem”National InterOp, IBM
• “Smart Planet” IBM, CH2M
• MIT SENSEable-city Real Time Copenhagen 2008