Maruti Suzuki a brief PPT assignment

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Transcript of Maruti Suzuki a brief PPT assignment

Abhinesh KumarAkhilesh Kumar Dubey

Navneet JingarPritam Mala Arya

Sapan MittalSaurabh Tomar

MARUTI SUZUKI

Maruti Udyog Limited (MUL) : established in February 1981, though the actual production commenced in 1983 with the Maruti 800, based on Suzuki alto kei.

Maruti Udyog Limited was renamed as Maruti Suzuki India Limited. (17 Sept. 2007,)

The company's headquarters are located at “Plot no.1 Nelson Mandela Road, Vasant Kunj, New Delhi-110070. It has two plants for Manufacturing facility:-

Gurgaon Manufacturing facility

Manesar Manufacturing facility

GURGAON PLANT

Three fully integrated manufacturing plants

Area: 300 Acres

Manufacturing Capacity: 7,00,000 Vehicle annually (each 3 plant)

Cars manufacturing : 800, Alto, WagonR, Estilo, Omni, Gypsy and Eeco.

MANESAR PLANT

Area: 6oo Acres

Manufacturing Capacity: 5,50,000 Vehicle annually

Cars Manufacturing: A-star, Swift, Swift Dzire, Ritz andSX4

MARUTI SUZUKI INDIA LTD.

Maruti Suzuki is India and Nepal’s leading automobile manufacturing company and the market leader in the car segment both in terms of volume of vehicles sold and revenue earned. Until recently, 18.28% of the company was owned by the Indian government and 54.2% by Suzuki of Japan. The BJP led government held an initial public offering of 25% of the company in June 2003. As of 10 May 2007 Govt. of India sold its complete share to Indian financial institutions. The Govt. of India no longer has stake in Maruti Udyog.

JOINT VENTURE

Relationship between the Government of India under the United Front (India) coalition and Suzuki Motor Corporation over the joint venture was a point of heated debate in the Indian media till Suzuki Motor Corporation gained the controlling stake. The success of the joint venture led Suzuki to increase its equity from 26% to 40% in 1987, and further to 50% in 1992. In 1982 both the venture partners had entered into an agreement to nominate their candidate for the post of Managing Director and every Managing Director will have a tenure of five years.

CARS

Manufactured locally

800 (Launched 1983), Omni (Launched 1984), Gypsy (launched 1985),

WagonR (Launched 2000), Alto (Launched 2000), Swift (Launched 2005)

Estilo (Launched 2009), SX4 (Launched 2007)

Swift DZire (Launched 2008), A-star (Launched 2008)

Ritz (Launched 2009), Eeco (Launched 2010)

Alto K10(Launched 2010)

CONTD..

Imported

Suzuki Grand Vitara, Grand Vitara (Launched 2007), Kizashi (Launched 2011)

Discontinued car models

1000 (1990–1994), Zen (1993–2006)

Esteem (1994–2008), Baleno (1999–2007)

Zen Estilo (2006–2009), Versa (2001–2010)

Grand Vitara XL7 (2003–2007)

BOARD OF DIRECTORS

Mr. Shinzo NakanishiManaging Director and the CEO

Mr. R.C. BhargavaChairman, Board of Director

Mr. OSAMU SUZUKIDirector

Mr. KENICHI AYUKAWADirector

Mr. Amal GanguliDirector

Mr. TSUNEO OHASHIDirector & Managing Executive

Ms. Pallavi Shroff

Mr. MANVINDER SINGH BANGADirector

Mr. DAVINDER SINGH BRARDirector

Mr. SHUJI OISHIDirector & Managing Executive Officer (Marketing & Sales)

HIERARCHY STRUCTURE OF ORGANIZATION

SALES & SERVICES

As of 31st March 2011 Maruti Suzuki has 933 dealerships across 666 towns and cities in all states and union territories of India. It has 2,946 service stations (inclusive of dealer workshops and Maruti Authorized Service Stations) in 1,395 towns and cities throughout India. It has 30 Express Service Stations on 30 National Highways across 1,314 cities in India.

CONTD..

FINANCIALS AND MARKET SHARE

Sales Turnover- 36299.74 (in crore)

Net Profit- 2288.64 (in crore)

Earning pr share - 79.21

Market Share- 50% (2010)

Till March, 2011 Maruti Suzuki had 44.9% of Market share.

MARKET SHARE

CONTD..

Name Revenue in Rs Crore Net Profit Margin Operating Margin

Maruti Suzuki 37,522.4 8.34% 12.74%

Tata Motors 28,738 6.96% 10.44%

Hyundai 33,46,021 2.81% 4.09%

Toyota 14,31,096 5.80% 8.64%

Mahindra & Mahindra Ltd

30,150 10.34% 11.45%

Honda 6,55,892 4.24% 7.94%

COMPETITORS ANALYSIS

Year 2011Unit Sales in Compact Segment Sales of Mid Size Sedans

Maruti Suzuki 21185 Hyundai Verna 4357Hyundai Motor Ind. 18908 Volkswagen Vento 2403

Tata Motors 8748 Maruti Suzuki sx4 2702

Ford 5608 Honda City 1828

Volkswagen 3486 Fiat Linea 845

General motors 2270

Skoda 1556

Nissan 1303

MARUTI INSURANCE

Launched in 2002 the two subsidiaries Maruti Insurance Distributors Services Pvt. Ltd and Maruti Insurance Brokers Pvt. Limited provides vehicle insurance to its customers with the help of the National Insurance Company, Bajaj Allianz, New India Assurance and Royal Sundaram.

MARUTI FINANCE

Maruti Suzuki launched Maruti Finance in January 2002. Prior to the start of this service Maruti Suzuki had started two joint ventures Citicorp Maruti and Maruti Countrywide with Citi Group and GE Countrywide respectively to assist its client in securing loan. Maruti Suzuki tied up with ABN Amro Bank, HDFC Bank, ICICI Limited, Kotak Mahindra, Standard Chartered Bank, Sundaram and SBI to start this venture including its strategic partners in car finance. Since March 2003, Maruti has sold over 12,000 vehicles through SBI-Maruti Finance. SBI-Maruti Finance is currently available in 166 cities across India.

MARUTI TRUE VALUE

Maruti True service offered by Maruti Suzuki to its customers. It is a market place for used Maruti Suzuki Vehicles. One can buy, sell or exchange used Maruti Suzuki vehicles with the help of this service in India. As of 31 March 2010 there are 341 Maruti True Value outlets.

ACCESSORIES

Maruti Suzuki started a new initiative under the brand name Maruti Genuine Accessories to offer accessories like alloy wheels, body cover, carpets, door visors, fog lamps, stereo systems, seat covers and other car care products. These products are sold through dealer outlets and authorized service stations throughout India.

MARUTI DRIVING SCHOOL

As part of its corporate social responsibility Maruti Suzuki launched the Maruti Driving School in Delhi. Later the services were extended to other cities of India as well.

EXPORTS

Angola, Benin, Djibouti, Ethiopia, Europe, Kenya, Morocco, Nepal, Srilanka, Uganda, Chile, Guatemala, Costa Rica and El Salvador are some of the markets served by Maruti Exports Ltd.

JOBS IN MARUTI SUZUKI

Maruti Suzuki hires people from all across the country for its all verticals. The process starts with a campus visit where interviews are conducted after a brief short listing method. Various tools of selection are used to search the best talent.

Assistant Manager/Dy Mgr / Mgr –

Engine Testing, Engine Design, Transmission Design, Chassis/ Suspension/ Steering/ Brakes

BIW/TRIMS/NVH, CAE Vehicle Testing, Homologation, Body Electricals, Engine Electricals, Control Spec, Communication

Body Control

EMI/EMC, HVAC, Instrument Panel / Doors / Closures / Seating System

ELIGIBILITY

Qualification: Bachelors/Master's in Mechanical/ Electrical/Electronics/ Automobile Engineering (Minimum First division in 10th, 12th & Engineering) Proficient in UG or other CAD software for design profiles.

Level to be offered : Assistant Manager/Deputy Manager/Manager as per skills and Experience.

Work Experience : 3 to 12 years

With regard to fresher's, Maruti Suzuki hires fresher's only from campus interviews and do not accept applications directly.

The management trainees without any prior work experience have a five month training period.

Campus Recruitment is done for engineers and MBA's