Martin Leduc Developer Martin’s Marine Engineering Page –...
Transcript of Martin Leduc Developer Martin’s Marine Engineering Page –...
Mari-Tech 2012 Exhibition and Conference – Re-birth of the Marine Technical Community
T-1002-G – Blue Riband – Refit of a marine engineering career
Martin Leduc
Developer Martin’s Marine Engineering Page – www.dieselduck.net
Biography Martin Leduc has been a professional mariner since completing a Marine Engineering Apprenticeship in 1999, at Vancouver’s BCIT Marine Campus, in concert with the BC Ministry of Highways. He’s worked primarily on ferries in British Columbia, Coast Guard vessels in the Pacific Region, large passenger ships in Alaska and the Caribbean. He is currently in his fourth year, working as Chief Engineer of an articulate tug and barge unit (ATB), moving clean petroleum products in the St Lawrence and Great Lakes area. Most marine engineering professionals, especially in Canada, know him by his moniker, dieselduck, which is also the web site address of Martin’s Marine Engineering Page. His hobby, online since 1999, is a website that offers a great deal of resources for the new or seasoned marine engineer, and general commercial ship enthusiasts. The website garners over 35,000 visits from all parts of the world, every month. Born in Montreal, schooled in the United States, he speaks fluently in French or English. He currently resides with his wife of ten years in Nanaimo, on Vancouver Island; together, they have three young boys, ages 6, 4, and 2. Description The presentation breaks all your guidelines about “branding and commercialization” of the presentation, but it is done as a way to illustrate a point. The aim of the presentation is to introduce Blue Riband to all levels of experienced Marine Engineers, and solicit a discussion, with the ultimate goal to achieve real world, implementable solutions, in a timely fashion. Blue Riband is a name given to a project that looks at various problems with the maritime industry's human capital supply. The major issues are well known, but there are also other far greater implications of our long and continued inaction. The project focusses on a fictional entity called Blue Riband, set in 2020. Blue Riband is a not for profit, employee cooperative, providing marine engineering services to the shipping community. Its overarching goal is high quality in service, and by default, sustainability on numerous aspects of the profession. Blue Riband takes a holistic approach to the shipping industry’s major problem, human resources at sea and ashore, and aims to make the profession more dynamic and adaptable, with the aim of becoming a standard for other nations.
Mari-Tech 2012 Exhibition and Conference – Re-birth of the Marine Technical Community
Yes, it is a grand scheme, but we’ve been hearing about dire predictions for over 15 years, about shortages of shipping professionals. These predictions are now upon us, and causing damage to our industry, yet, we have not heard of any viable solution that truly addresses the problems in the short, or long term. This shortage causes long term issues which have far greater implications than just filling sea-goings roles. The presentation’s aim is to present real solutions that are workable, but more importantly, a starting point for action. www.blueriband.ca
Refit of a Marine Engineering career
Blue Riband
Presentation Outline
� Introduction• About the presenter
• Observations of the industry
� About Blue Riband• What is Blue Riband
• Who we serve
• How we serve
• Solutions for Clients
• Plan for the Future
• Licensing Authority
• Solutions for Partners
• Quality above all
� Conclusion • Aims
• Benefits to business
• Expansion of activities
� Open Discussion
A Marine Engineer
� 1992 Heavy Duty Mechanic Certificate, Camosun College
� 1994 Diesel Marine Mechanic Certificate, Camosun College
� 1995-1999 Marine Engineering Apprentice
Pacific Marine Training Institute (BCIT Marine Campus)
BC Ministry of Transportation and Highways
Marine Branch (Ian Smart, Director)
A Marine Engineer
� Nov 1999 –Transport Canada Fourth Class Certificate
Canadian Coast Guard, working as oiler primarily, later as engineer
� Sept 2002 – Transport Canada Third Class Certificate
� April 2003 – Start Disney Cruise Line, 4th Engineer
� June 2004 – Start Royal Caribbean Cruise Line, 2nd Engineer
A Marine Engineer
� Sept 2006 - Work with Coast Guard, Fishing, as engineer
� March 2007 – Start “steady” work with SMIT, as 1st and Chief
� Oct 2008 – Start with VShips Canada, on ATB, as Chief
A Marine Engineer
� Participating Member of CIMarE since 1998
� Married for 10 years, three boys - 6, 4, and 2
� Modest house, two practical, 20 year old vehicles
� Passionate about my work
� www.dieselduck.net, started in 1999, 36,000+ visits/month
Observations - Benefits
� Stimulating work environment
� Satisfying work
� Enjoy the camaraderie
� Pride in being productive
� Importance in team, ship and overall industry
� Good pay (now)
� Good time off (work life balance)
� No work taken home
� Travel and adventure, to some extent
� Steady work, when you can get it
Observations - Issues
� Dysfunctional, antiquated and prohibitive licensing system
� Job market inconsistent
� Fragmented policies and enforcement
� Lack of experienced people / seafarers ashore making decisions
� Varying standards
� HR people are lost in the maritime world
� Most office staff, “owners” are lost in maritime world
� Lack of training
� Lack of relevant skills
� Protection of incompetence
� Tough career path from get go !
Observations - Issues
� Short term thinking
� Lack of foresight and planning for the future
� Plenty of money in system, plenty wasted
� Us versus them, me versus you
� “Young engineers are ignorant and think they know it all” attitude
� Old ships – increase workload, environmental footprint
� Owners unable to compete without cutting corners
� Dangerous and uncomfortable work environment
� Inconsistent hiring practices and messages
� Resistance to change
Observations - Results
� Shortage of qualified, licensed engineers
� Frustrated workforce
� Fragmented workforce and varying standards
� Difficult industry to work in
� Not appealing or welcoming to new engineers
� Family unfriendly
� Leaves the industry, very least, not committed
� High turnover
� Unsafe ships
� Costly in money, time, and safety
� Expensive for ship operators
Observations - Results
Blue Riband is a not for profit employee
cooperative, focused on quality in the delivery of
services to all aspect of sea-going marine
engineering.
A hybrid of “best practices” from…
Large shipping enterprise, crewing agency, Union,
Transport Canada, Class, International Shipping
Industry, Pilots Association, CIMarE, Class, & other
professional bodies – Doctors, PEng, Technologist.
Blue Riband is the nautical “award” given to
the fastest passenger ship, crossing the
Atlantic Ocean. First awarded in 1838.
To be fast, a ship has to be engineered to be
technologically superior. The work to achieve
the Blue Riband was / is primarily done by
the engineers and technologists, sailing and
ashore. Holding the Blue Riband demands a
great deal of expertise, foresight and
dedication.
What’s in a name
Who we servePartners
Informed, trained and vetted.
Quality focused and productive.
Willing partner in the success of
the client’s enterprise and the
cooperative now, and in the
future.
Ship Owner / Manager
Un coerced participant in the
program. Focused on growing
their business model.
Transport Canada, IMO, Class
An important part in quality
control and oversight.
How we serve
Specialized workforce that only a professional body can deliver
Quality focused. Internal and competing business interest kept
at bay by fact our “product” is singularly focused – high quality
human capital.
Long term mentality. Ships are major capital investments, that
need competent and steady expertise, to maintain optimal
performance from machinery and its personnel.
Strong partners in an enterprise’s success
Total Shipboard Engineering Crew Solution
Blue Riband provide Marine Engineering professionals, for
their client vessel’s shipboard operational needs.
Benefits to ship operators for this arrangement include...
� Consistent, predictable costs and services
� Skilled and motivated workforce
� Future engineering supply management and development
� Reduced bureaucracy and office staff costs
� Reduced training cost
Shore side technical support
Blue Riband provides Marine Engineering professionals for
short term shore side technical needs.
For instance
� Capital project support
� Accident investigation
� Technical procedures development
� Special training objectives and training facilities
� Clients have access to strong expertise base, for audits and
assessments of technical processes
Current Clients
� Canada Steamship Line – Great Lakes bulker
� BC Ferries – Passenger Ferries
� Atlantic Towing – Tug and Offshore
� SMIT Marine Canada - Tugs
� Oceanex – General Cargo
� Marine Atlantic – Passenger Ferries
� Algoma – Great Lakes Bulker and Tankers
Clients – BC Ferries
Blue Riband provides all necessary engineering officers for the Spirit of Vancouver
Island, at any time. The SOVI is just one vessels under contract.
The officers are familiarized to that class of vessel, and are competent in its systems,
on top of having being vetted for regulatory conformity.
BC Ferries no longer needs to manage their pay and benefits. They no longer have to
recruit engineers, a time consuming and specialized task, or to manage training
requirements, required or optional.
They can focus on their customer’s needs, and achieve their business goals, knowing
that their capital investments, are well looked after by competent personnel.
Engineering Cadets are the future,
yesterday, today, and tomorrow.
Young engineer ought to be sailing, and be
in position of authority onboard, as soon as
competence is achieved and demonstrated.
Engineers must progress through all the
ranks at a steady rate.
More experienced engineers, need to be
mentors, and focusing on shore side
operations, not necessarily sailing.
Ship owners need the expertise to make
sound decisions, from experienced seagoing
engineers, not MBA and accountants.
A modern Marine Engineering career
� We have incentives and legislated
motivation for ship operators to provide
training berths aboard Canadian fleets
� Established working relationships with
deep sea companies “Engineering Farming”
� Provide oversight and support to training
centers and engineering schools
� Embrace information sharing
� Established mentoring program
� Positive outlook on integration of foreign
trained engineers – Immigration liaison
support
� Networking with training and licensing
authorities world wide
� Participating in regulatory input such as
IMO Expert Working Groups, Transport
Canada (CMAC, etc.), Class, etc.
� Annual skills upgrading for Partners
� Blue Riband operates its own training
center, “one stop shop” with on site
accommodations
� Active in establishing and disseminating
“Best Practices”
Blue Riband champions Marine Engineering
and seafaring causes
� Equitable income tax scheme for Canadian
foreign going seafarers
� Active recognition of seafarer rights such as
Shore Leave, Communication access, etc.
� Outreach to seafarer welfare organizations
� Industry wide strategic government
policies
� Active Transport Canada role in regulation
enforcement
� Support for positive industry initiatives
Blue Riband is the sole authority delegated by the Government of Canada,
Minister of Transport, to examine and certify Marine Engineers across
Canada, according to its international obligations and standards.
Complete modernizing of Canada engineering examination and
licensing system was undertaken, independently verified by Class.
� To accepted IMO standards
� Consistent with leading seafaring nations
� Designed for positive success
� Real objectives, not “pie in the sky” ideals
� Streamlined for users
� Clear and predictable path
License Structure
No re-invention of the
wheel. Same license
structure that is common
worldwide, and have all
grown accustom to.
Standardized License Examination Process
Applicable to all license levels.
Tangible benefits for Blue Riband
partners
� Daily pay rate
� Day for day, month on
month off rotation
� Full suite of benefits from a self
funded plan
� Life insurance
� Defined contribution retirement
plan
� Paid travel – door to door
� Paid training and upgrading
� Legal protection and license
insurance
Non monetary benefits for
Blue Riband partners
� Sustainable, family friendly
career
� Participation in your future
� Clear career path
� Vetted ships
� Change ships without changing
companies
� Job outlook predictable
� Surrounded by professional
peers
� Progressive and positive
atmosphere
� Decreased anxiety, less stress,
� Better life quality
Who can be a partner
• New engineering cadets
• Immigrant engineers
• Licensed engineers
• Naval Engineers
• Related Experience
professionals
How to become a
Blue Riband Partner
1. Application
• Certification Assessment
• Experience Assessment
• Reference Checks
2. Interview for suitability
• English skills
• Technology skills
• Free form discussion
3. Simulator “Stress Test” for
seagoing positions
4. Probationary Period for 6
months
5. Junior Partner for one year
6. Full Partner
Consistent quality is the objective.
Quality means that work is performed
in varying conditions, by various
people, but results will be consistent
and can be planned on.
Having a process to plan and evaluate
tasks with efficiencies in mind, but to
gauge these against long term goals of
sustainability, under the overarching
umbrella of safely carrying out tasks.
Predictable results in every action
taken.
Fact based decision making principals
� ABC – Above and Beyond Compliance
� Continuous training and upgrading is
the cornerstone – give people the
confidence through education.
� Challenging the status quo and inviting
innovating ideas.
� Testing by pushing people out of their
comfort zones where practical
(simulator / sandbox).
� Strong and inclusive decision making
process.
� Transparency
� Active oversight, intrinsically built into
the processes.
� Third party oversight
Blue Riband is ISO 9001:2008 standards
certified.
The purpose is not only in attaining
certification to satisfy clients, but to the
fundamental commitment of Blue
Riband to constant improvements in the
delivery of services to our clients,
stakeholders and partners.
Decision making process is open,
transparent, and inclusive of the
stakeholders.
Three partners minimum involved
in procedural, standards setting,
and disciplinary decision.
Additional votes is provided to
stake holder, such as Transport
Canada, Class or other Quality
Assurance representative.
Additional votes is provided to
clients representative.
BRight Idea Program
An internal Blue Riband success program that solicits, analyses, and
champions new ideas, brought forth by any Partners, to improve the Quality
and Efficiency of Blue Riband.
A group of Partners meet monthly, to discuss new ideas and suggestions, and
present course of action on operational implementation.
Blue Riband improves its services, Blue Riband contributing Partner rewarded
with cash or other tangible benefit. Success !
Ultimate aim
� To improve the Marine Engineering profession by making it a credible and sustainable career choice from the start of a career.
� To modernize licensing standards and remove careers roadblocks.
� To get Marine Engineers in control of their profession.
� To increase training and match it to actual needs = increase quality
� To pool resources from ship operators in order to assure them a reliable supply of trained Marine Engineers, at sea and on shore, licensed to modern worldwide standards, far into the future.
Benefits to business models
� Stabilizing affect on the transient tendencies of the workforce
� Increased supply of experienced technical personal ashore
� Stabilizing affect on wages at sea and ashore
� Equalizing of “western” expertise representation at IMO
� Younger workforce at sea
� Sustainable career path for technical people
� Predictable cadet intake, matching more realistic needs rather than
marketer’s predictions
� Increased technology transfer into Canadian industry from “deep sea”
Benefits to business models
By consequence
� More adaption of technology
� Increased safety and reliability
� Increased production
� Decreased environmental footprint
� Increased export of Canadian expertise
� Better work / life balance – quality of life
� Peace and harmony…
Exportable Model
The goal is to make Blue Riband a model - a standard in itself -
exportable to different countries.
�Australia with similar
challenges potential adoptee of
model, possibly South Africa,
Venezuela.
�Countries with important
maritime needs, but suffering
from fractured maritime policies.
www.blueriband.ca
Blue RibandMore, online…
Introducing Blue Riband – Refit of a Marine Engineering Career
T-1002
Refit of a Marine Engineering career
Blue Riband
Presentation Outline
Introduction • About the presenter • Observations of the industry
About Blue Riband • What is Blue Riband • Who we serve • How we serve
• Solutions for Clients • Plan for the Future • Licensing Authority • Solutions for Partners • Quality above all
Conclusion • Aims • Benefits to business • Expansion of activities
Open Discussion
A Marine Engineer
1992 Heavy Duty Mechanic Certificate, Camosun College 1994 Diesel Marine Mechanic Certificate, Camosun College 1995-1999 Marine Engineering Apprentice
Pacific Marine Training Institute (BCIT Marine Campus) BC Ministry of Transportation and Highways Marine Branch (Ian Smart, Director)
A Marine Engineer
Nov 1999 –Transport Canada Fourth Class Certificate Canadian Coast Guard, working as oiler primarily, later as engineer
Sept 2002 – Transport Canada Third Class Certificate April 2003 – Start Disney Cruise Line, 4th Engineer June 2004 – Start Royal Caribbean Cruise Line, 2nd Engineer
A Marine Engineer
Sept 2006 - Work with Coast Guard, Fishing, as engineer March 2007 – Start “steady” work with SMIT, as 1st and Chief Oct 2008 – Start with VShips Canada, on ATB, as Chief
A Marine Engineer
Participating Member of CIMarE since 1998 Married for 10 years, three boys - 6, 4, and 2 Modest house, two practical, 20 year old vehicles Passionate about my work www.dieselduck.net, started in 1999, 36,000+ visits/month
Observations - Benefits
Stimulating work environment Satisfying work Enjoy the camaraderie Pride in being productive Importance in team, ship and overall industry Good pay (now) Good time off (work life balance) No work taken home Travel and adventure, to some extent Steady work, when you can get it
Observations - Issues
Dysfunctional, antiquated and prohibitive licensing system Job market inconsistent Fragmented policies and enforcement Lack of experienced people / seafarers ashore making decisions Varying standards HR people are lost in the maritime world Most office staff, “owners” are lost in maritime world Lack of training Lack of relevant skills Protection of incompetence Tough career path from get go !
Observations - Issues
Short term thinking Lack of foresight and planning for the future Plenty of money in system, plenty wasted Us versus them, me versus you “Young engineers are ignorant and think they know it all” attitude Old ships – increase workload, environmental footprint Owners unable to compete without cutting corners Dangerous and uncomfortable work environment Inconsistent hiring practices and messages Resistance to change
Observations - Results
Shortage of qualified, licensed engineers Frustrated workforce Fragmented workforce and varying standards Difficult industry to work in Not appealing or welcoming to new engineers Family unfriendly Leaves the industry, very least, not committed High turnover Unsafe ships Costly in money, time, and safety Expensive for ship operators
Observations - Results
Blue Riband is a not for profit employee cooperative, focused on quality in the delivery of services to all aspect of sea-going marine engineering.
A hybrid of “best practices” from… Large shipping enterprise, crewing agency, Union, Transport Canada, Class, International Shipping Industry, Pilots Association, CIMarE, Class, & other professional bodies – Doctors, PEng, Technologist.
Blue Riband is the nautical “award” given to the fastest passenger ship, crossing the Atlantic Ocean. First awarded in 1838. To be fast, a ship has to be engineered to be technologically superior. The work to achieve the Blue Riband was / is primarily done by the engineers and technologists, sailing and ashore. Holding the Blue Riband demands a great deal of expertise, foresight and dedication.
What’s in a name
Who we serve Partners Informed, trained and vetted. Quality focused and productive. Willing partner in the success of the client’s enterprise and the cooperative now, and in the future.
Ship Owner / Manager Un coerced participant in the program. Focused on growing their business model.
Transport Canada, IMO, Class An important part in quality control and oversight.
How we serve
Specialized workforce that only a professional body can deliver Quality focused. Internal and competing business interest kept at bay by fact our “product” is singularly focused – high quality human capital. Long term mentality. Ships are major capital investments, that need competent and steady expertise, to maintain optimal performance from machinery and its personnel. Strong partners in an enterprise’s success
Total Shipboard Engineering Crew Solution Blue Riband provide Marine Engineering professionals, for their client vessel’s shipboard operational needs. Benefits to ship operators for this arrangement include... Consistent, predictable costs and services Skilled and motivated workforce Future engineering supply management and development Reduced bureaucracy and office staff costs Reduced training cost
Shore side technical support Blue Riband provides Marine Engineering professionals for short term shore side technical needs. For instance Capital project support Accident investigation Technical procedures development Special training objectives and training facilities Clients have access to strong expertise base, for audits and
assessments of technical processes
Current Clients Canada Steamship Line – Great Lakes bulker BC Ferries – Passenger Ferries Atlantic Towing – Tug and Offshore SMIT Marine Canada - Tugs Oceanex – General Cargo Marine Atlantic – Passenger Ferries Algoma – Great Lakes Bulker and Tankers
Clients – BC Ferries Blue Riband provides all necessary engineering officers for the Spirit of Vancouver Island, at any time. The SOVI is just one vessels under contract. The officers are familiarized to that class of vessel, and are competent in its systems, on top of having being vetted for regulatory conformity. BC Ferries no longer needs to manage their pay and benefits. They no longer have to recruit engineers, a time consuming and specialized task, or to manage training requirements, required or optional. They can focus on their customer’s needs, and achieve their business goals, knowing that their capital investments, are well looked after by competent personnel.
Engineering Cadets are the future, yesterday, today, and tomorrow. Young engineer ought to be sailing, and be in position of authority onboard, as soon as competence is achieved and demonstrated. Engineers must progress through all the ranks at a steady rate. More experienced engineers, need to be mentors, and focusing on shore side operations, not necessarily sailing. Ship owners need the expertise to make sound decisions, from experienced seagoing engineers, not MBA and accountants.
A modern Marine Engineering career
We have incentives and legislated motivation for ship operators to provide training berths aboard Canadian fleets
Established working relationships with
deep sea companies “Engineering Farming” Provide oversight and support to training
centers and engineering schools
Embrace information sharing Established mentoring program Positive outlook on integration of foreign
trained engineers – Immigration liaison support
Networking with training and licensing authorities world wide
Participating in regulatory input such as
IMO Expert Working Groups, Transport Canada (CMAC, etc.), Class, etc.
Annual skills upgrading for Partners Blue Riband operates its own training
center, “one stop shop” with on site accommodations
Active in establishing and disseminating
“Best Practices”
Blue Riband champions Marine Engineering and seafaring causes Equitable income tax scheme for Canadian
foreign going seafarers Active recognition of seafarer rights such as
Shore Leave, Communication access, etc. Outreach to seafarer welfare organizations Industry wide strategic government
policies Active Transport Canada role in regulation
enforcement Support for positive industry initiatives
Blue Riband is the sole authority delegated by the Government of Canada, Minister of Transport, to examine and certify Marine Engineers across Canada, according to its international obligations and standards.
Complete modernizing of Canada engineering examination and licensing system was undertaken, independently verified by Class. To accepted IMO standards Consistent with leading seafaring nations
Designed for positive success
Real objectives, not “pie in the sky” ideals
Streamlined for users
Clear and predictable path
License Structure No re-invention of the wheel. Same license structure that is common worldwide, and have all grown accustom to.
Standardized License Examination Process Applicable to all license levels.
Tangible benefits for Blue Riband partners Daily pay rate Day for day, month on
month off rotation Full suite of benefits from a self
funded plan Life insurance Defined contribution retirement
plan Paid travel – door to door Paid training and upgrading Legal protection and license
insurance
Non monetary benefits for Blue Riband partners Sustainable, family friendly
career Participation in your future Clear career path Vetted ships Change ships without changing
companies Job outlook predictable Surrounded by professional
peers Progressive and positive
atmosphere Decreased anxiety, less stress, Better life quality
Who can be a partner • New engineering cadets • Immigrant engineers • Licensed engineers • Naval Engineers • Related Experience
professionals
How to become a Blue Riband Partner 1. Application
• Certification Assessment • Experience Assessment • Reference Checks
2. Interview for suitability • English skills • Technology skills • Free form discussion
3. Simulator “Stress Test” for seagoing positions
4. Probationary Period for 6 months
5. Junior Partner for one year 6. Full Partner
Consistent quality is the objective. Quality means that work is performed in varying conditions, by various people, but results will be consistent and can be planned on. Having a process to plan and evaluate tasks with efficiencies in mind, but to gauge these against long term goals of sustainability, under the overarching umbrella of safely carrying out tasks. Predictable results in every action taken. Fact based decision making principals
ABC – Above and Beyond Compliance Continuous training and upgrading is
the cornerstone – give people the confidence through education.
Challenging the status quo and inviting innovating ideas.
Testing by pushing people out of their comfort zones where practical (simulator / sandbox).
Strong and inclusive decision making process.
Transparency Active oversight, intrinsically built into
the processes. Third party oversight
Blue Riband is ISO 9001:2008 standards certified. The purpose is not only in attaining certification to satisfy clients, but to the fundamental commitment of Blue Riband to constant improvements in the delivery of services to our clients, stakeholders and partners.
Decision making process is open, transparent, and inclusive of the stakeholders. Three partners minimum involved in procedural, standards setting, and disciplinary decision. Additional votes is provided to stake holder, such as Transport Canada, Class or other Quality Assurance representative. Additional votes is provided to clients representative.
BRight Idea Program An internal Blue Riband success program that solicits, analyses, and champions new ideas, brought forth by any Partners, to improve the Quality and Efficiency of Blue Riband. A group of Partners meet monthly, to discuss new ideas and suggestions, and present course of action on operational implementation. Blue Riband improves its services, Blue Riband contributing Partner rewarded with cash or other tangible benefit. Success !
Ultimate aim
To improve the Marine Engineering profession by making it a credible and sustainable career choice from the start of a career.
To modernize licensing standards and remove careers roadblocks.
To get Marine Engineers in control of their profession.
To increase training and match it to actual needs = increase quality
To pool resources from ship operators in order to assure them a reliable supply of trained Marine Engineers, at sea and on shore, licensed to modern worldwide standards, far into the future.
Benefits to business models
Stabilizing affect on the transient tendencies of the workforce Increased supply of experienced technical personal ashore Stabilizing affect on wages at sea and ashore Equalizing of “western” expertise representation at IMO Younger workforce at sea Sustainable career path for technical people Predictable cadet intake, matching more realistic needs rather than
marketer’s predictions Increased technology transfer into Canadian industry from “deep sea”
Benefits to business models
By consequence More adaption of technology Increased safety and reliability Increased production Decreased environmental footprint Increased export of Canadian expertise Better work / life balance – quality of life Peace and harmony…
Exportable Model
The goal is to make Blue Riband a model - a standard in itself - exportable to different countries.
Australia with similar challenges potential adoptee of model, possibly South Africa, Venezuela.
Countries with important maritime needs, but suffering from fractured maritime policies.
www.blueriband.ca
Blue Riband More, online…
Issues with this concept
• Legallese • Bureaucracy • Cost / Seed money • Spearheading organization • Maritime community adoption • Deck side concern • Job of Unions, Government and Companies
Single biggest issue to concept
Selling a Marine Engineering career
Current reality of Marine Engineering career
A modern Marine Engineering career
Character of Marine Engineers
• Love beer • Are “frugal” • Engineers are self
confident people • Make do, and adapt easily • Work independently • Work out of the “limelight” • Tenacious and passionate • Creative
= Problems
Moving forward
• Spread the word • Interest from community • Identify champion organization • High level discussion with Transport Canada • Investigate interest from Ship-owners • Where do Unions stand on this • ?