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Markov chains-Brand Switching- laptop brands in mauritius -
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Transcript of Markov chains-Brand Switching- laptop brands in mauritius -
-MARKOV CHAINS- STUDY OF LAPTOP
BRANDSIN MAURITIUS
PRESENTED BY:
C.VELVINDRON – 111295/V.SEELOCHUN – 101391/J.DINASSING - 111007
1
Step 1 : Research
We had to find out Which brandsWERE
POPULARIN MAURITIUS
We ASKED AROUND…
AND FOUND OUT!
And the lucky winners were….
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Step 2 : Conducting our
survey
OUR TOPIC IS : STUDY OF LAPTOP BRANDS IN “MAURITIUS”
BUT MAURITIUS IS HUGE!!!
POPULATION: 1,286,051 Source: World Bank
We needed to restrict ourselves!!
LAPTOP BRANDS IN “MAURITIUS”
50
University Students
From UTM
THUS, For our survey : WE SELECTED:
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Step 3 : Collecting data
We opted for an online survey system
AND WE SHARED THE SURVEY WITH OUR UTM FRIENDS
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Step 4 : Analysing the data
WE started to analyse the data from the survey…
We found out that
all those laptop brands were BEING used!
We had to SORT the data…
TO PRODUCE SOMETHING GREAT!
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Step 5 : The Results
TOP 3 laptop brands USED
And if they had to switch from one brand to another?
42%
10%
32%
16%
Future Choice Of Laptop Brands
Dell Acer Toshiba
Other
What about THE FUTURE OF the brands?
Contrast betweenMarket share / PROGRESSION
And why do they switch?
35%
19%9%
10%
16%
11%
User Requirements
Performance Price
Size Cost of Maintenance
Battery Lifetime Additional Features
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Step 6 : Summary/Conclusion
1.Most Favourite Brand : Dell
2. Least Favourite Brand: Acer
3. TOP Reasons TO switch: - Performance - Cost - Battery lifetime
4. Rising brand: TOSHIBA
Thank you for your attention! Questions?