Marketing with NTENT

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www.ntent.com I @withntent I 877.861.2230 Marketing with NTENT CONTEXT ALWAYS MATTERS

description

Launch more effective and efficient multi-channel marketing campaigns with greater relevance when you market with NTENT. Whether your goal is to generate awareness, drive traffic or boost engagement - we’ve got you covered!

Transcript of Marketing with NTENT

Page 1: Marketing with NTENT

www.ntent.com I @withntent I 877.861.2230Marketing with NTENT

CONTEXT ALWAYS MATTERS

Page 2: Marketing with NTENT

www.ntent.com I @withntent I 877.861.2230 1

INTRODUCING MARKETING WITH NTENT™Whether your goal is to drive traffic, generate leads or sales - we’ve got you covered with unique and exclusives ad placements

and unparalleled targeting precision across multiple channels.

NTENT™ uses semantic and page level contextual analysis to target your ads based on users known interests, positioning your

business alongside the most relevant content.

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EXCLUSIVE PLACEMENTS ON PREMIUM PARTNER SITES

158 Million

Unique Users2 Billion Page

Views3 Billion Ad

Impressions

17% 25-34 18% 45-54

18% 35-44 21% 55-69

39% Male

61% Female

18% $40-59k HHI

25% $60k+ HHI

35% $100k+ HHI

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**ComScore June 2014

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SEARCHConsumers use search engines to navigate to content

they want. Organic traffic accounts for up to 64% of

website traffic.*

ENGAGEAlign your brand with consumer’s intent-driven search

interest.

DISCOVERNTENTLink™ ads are selected and

served based on the contextual

relationships between publisher and

advertiser content.

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*“310 Million Visits: Nearly Half of All Web Site Traffic Comes From Natural Search.” Conductor Blog. June 2013.

NTENTLINK™ POSITIONS YOU WHERE IT MATTERS MOST

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We use semantic technology to go beyond keywords, understanding context and concepts to provide unparalleled targeting

relevance.

250 x 125 pixels

40 characters of

text

300 x 300 pixels

140 characters of text

140 x 140 pixels

140 characters of

text

NTENTLink™ Ads

In a matter of seconds, a full semantic analysis is

conducted and the most relevant ads are targeted

based on concept ranking and page relevance.

When a user visits a publisher page, where

the NTENT™ widget is integrated, our

technology analyzes the content of the

publisher page in real-time.

NTENT’s technology analyzes advertiser

landing pages and ad creative to extract

relevant concepts, ranking them according

to relevance.

THREE LAYERS OF ANALYSIS

Advertiser Landing Page Publisher Landing Page Semantic Ad Matching

SEMANTIC TARGETING TRUMPS KEYWORDS

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Our dedicated account management team works with you to create a campaign that meets your unique goals. We’ll handle

everything from ad creation to optimization.

VALUABLE TARGETING INSIGHTS & TRANSPARENCY

Set Campaign

Goals

Select Target

VerticalsAccess Editorial

Insights

Track

Campaigns

Review Campaign

Metrics

Receive Full

Transparency

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FEATURES AND BENEFITS

Exclusive Placements

On Premium Sites

Semantic Targeting

Technology

No Keyword

Bidding

Dynamic and Geographic

TargetingIn-House Production

ServicesCross-Channel

Promotion

Dedicated Account

Management

Transparency and

Insights

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Page 8: Marketing with NTENT

www.ntent.com I @withntent I 877.861.2230

Matt Patterson

Owner

Iron Brew Coffee

Matt Miller

Director of Marketing

Manchester Farms

With NTENT™, our site visits have increased from 1 to 2 visits per

day to over 30 to 40 visits per day! NTENT’s flat rate pricing has

saved us both time by omitting the hassle of having to choose

keywords. Without a doubt, we prefer NTENT™ over Google

Adwords.”

NTENT™ delivered more unique visitors to my site than any other

vendor. In fact, NTENT™, outperformed all of the other search

vendors by 14%! I am very pleased with the traffic generated, easy to

use self-service portal and knowledgeable customer service

representatives.”

We were initially cautious about using another online marketing

vendor. However, our investment with NTENT™ has continued to be

profitable: ad placements are more relevant and sales are up!”

Diana Shaban

Co-Owner and CEO

Wine Barrels for You

SEE WHAT OUR CLIENTS ARE SAYING

http://www.ntent.com/case-studies/

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#contextmatters

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