Marketing vs. Advertising vs. PR
Transcript of Marketing vs. Advertising vs. PR
Marketing vs. Advertising vs. PRBy Zaneta Johnson
Marketing
Marketing
• Is a form of communication between you and your customers with the goal of selling your product or service to them• Coca cola built a story of marketing behind their share a drink campaign
Advertising“Attention you pay for”
Advertising
• The activity or profession of producing advertisements for commercial products or services.
• Gatorade has a few advertisements that catch the eye of buyers. Their creative artwork is worth paying got display.
Public Relation“Attention you pray for”
Public Relation
• The activity or job of providing information about a particular person or organization to the public so that people will regard that person or organization in a favorable way
• L’Oreal is a great example because they have show all of their PR campaigns on their main site as shareable content.
The End!All three of these methodologies
work together to build a companies brand. They work together and
build off of each other in the End.