Inform ~ Educate ~ Motivate. 1)Language Inform ~ Educate ~ Motivate 2)Stay Positive.
Marketing tools. New web sites About the new web sites Purpose -Increase brand awareness -Educate...
-
Upload
edwina-perry -
Category
Documents
-
view
212 -
download
0
Transcript of Marketing tools. New web sites About the new web sites Purpose -Increase brand awareness -Educate...
About the new web sites
Purpose- Increase brand awareness- Educate the target group
1. Why hearing products?2. In which situations?3. How does it work?
Target groupsPrimary End users and
relativesSecondary Professionals
About the new web sites
Available domains
• Com, se, us, de, dk and no• Extranet for distributors (.com, se, dk,
de, no)
New features…
Extranet - How to register
1. Go to http://www.comfortaudio.com/register-user/
2. Fill out the password: comfort123
3. Fill out the form and click Register.
4. An auto generated password will be send to your e-mail.
Use this password to login on http://www.comfortaudio.com/extranet/
On-going and recent activities
• Roll-out of Comfort Digisystem Receiver DT10
• Two prestige awards – Best New Product at
AudiologyNow!– Swedish Embedded Award
• Articles and PR in magazines• Newsletters
Marketing and sales support material
Market segment Material AvailableProduct launch Receiver DT10 Roll-out sales material available to order (extranet)
Next step sales support kit March-April
School Trifolder (eng) available to order
New “brochure” March
At Work New “brochure” June
CI and bone-anchored HA Trifolders – school & work (eng) available to order
Compatibility overview Available (extranet)
Technical information and sales material
successively during 2012