Marketing Technology
description
Transcript of Marketing Technology
![Page 1: Marketing Technology](https://reader035.fdocuments.in/reader035/viewer/2022070404/56813c03550346895da56a4d/html5/thumbnails/1.jpg)
Marketing Technology
Kelompok 11
Belrin Chrissandi 1501196216
Gunarto 1501210082
Pendi 1501210164
Suhendri 1501208834
Winly 1501193492
![Page 2: Marketing Technology](https://reader035.fdocuments.in/reader035/viewer/2022070404/56813c03550346895da56a4d/html5/thumbnails/2.jpg)
![Page 3: Marketing Technology](https://reader035.fdocuments.in/reader035/viewer/2022070404/56813c03550346895da56a4d/html5/thumbnails/3.jpg)
![Page 4: Marketing Technology](https://reader035.fdocuments.in/reader035/viewer/2022070404/56813c03550346895da56a4d/html5/thumbnails/4.jpg)
![Page 5: Marketing Technology](https://reader035.fdocuments.in/reader035/viewer/2022070404/56813c03550346895da56a4d/html5/thumbnails/5.jpg)
Should Your Company Have a Chief Marketing Technologist?
![Page 6: Marketing Technology](https://reader035.fdocuments.in/reader035/viewer/2022070404/56813c03550346895da56a4d/html5/thumbnails/6.jpg)
Should Your Company Have a Chief Marketing Technologist?
![Page 7: Marketing Technology](https://reader035.fdocuments.in/reader035/viewer/2022070404/56813c03550346895da56a4d/html5/thumbnails/7.jpg)
Should Your Company Have a Chief Marketing Technologist?
![Page 8: Marketing Technology](https://reader035.fdocuments.in/reader035/viewer/2022070404/56813c03550346895da56a4d/html5/thumbnails/8.jpg)
Where do you find marketing technologists ?
![Page 9: Marketing Technology](https://reader035.fdocuments.in/reader035/viewer/2022070404/56813c03550346895da56a4d/html5/thumbnails/9.jpg)
![Page 10: Marketing Technology](https://reader035.fdocuments.in/reader035/viewer/2022070404/56813c03550346895da56a4d/html5/thumbnails/10.jpg)
* Customers * Technology is always a means and not a goal* Understand the role and value of Technology* Always be aware of the future* Never forget the 4 P’s
Key Thoughts
![Page 11: Marketing Technology](https://reader035.fdocuments.in/reader035/viewer/2022070404/56813c03550346895da56a4d/html5/thumbnails/11.jpg)
![Page 12: Marketing Technology](https://reader035.fdocuments.in/reader035/viewer/2022070404/56813c03550346895da56a4d/html5/thumbnails/12.jpg)
HOW TO BE A MARKETING TECHNOLOGIST
MUST HAVE A DEPTH OF …TECHNOLOGICAL EXPMARKETING EXPMANAGEMENT EXP
![Page 13: Marketing Technology](https://reader035.fdocuments.in/reader035/viewer/2022070404/56813c03550346895da56a4d/html5/thumbnails/13.jpg)
WHAT A MARKETING TECHNOLOGIST MUST DO
ADVICE
OPERATIONS
EDUCATION
![Page 14: Marketing Technology](https://reader035.fdocuments.in/reader035/viewer/2022070404/56813c03550346895da56a4d/html5/thumbnails/14.jpg)
When is Marketing Technology Needed?
Promoting Product
Discount
Periodic Selling
![Page 15: Marketing Technology](https://reader035.fdocuments.in/reader035/viewer/2022070404/56813c03550346895da56a4d/html5/thumbnails/15.jpg)
Example of Marketing Technology
Augmented Reality
Facebook Hanger
Virtual Footwear (Nikeid)
![Page 16: Marketing Technology](https://reader035.fdocuments.in/reader035/viewer/2022070404/56813c03550346895da56a4d/html5/thumbnails/16.jpg)
Types of Marketing
Viral Marketing
Seasonal Marketing
Email Marketing
Direct Marketing
![Page 17: Marketing Technology](https://reader035.fdocuments.in/reader035/viewer/2022070404/56813c03550346895da56a4d/html5/thumbnails/17.jpg)
Thank you
![Page 18: Marketing Technology](https://reader035.fdocuments.in/reader035/viewer/2022070404/56813c03550346895da56a4d/html5/thumbnails/18.jpg)
Sumberhttp://www.getelastic.com/chief-marketing-technology-officer/http://chiefmartec.com/2010/04/rise-of-the-marketing-technologist/http://www.slideshare.net/sjbrinker/rise-of-the-marketing-technologisthttp://contentmarketinginstitute.com/2013/06/brand-marketing-needs-chief-marketing-technologist/http://mashable.com/2010/10/19/chief-marketing-technologist/