Marketing report

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SMS Marketing SMS marketing is the newest form of advertising used by companies to brand and promote their products and services to existing or potential customers via mobile phone. SMS has become an effective alternative to traditional sources of advertising due to the high level of mobile phone ownership in India. SMS marketing has higher conversion rates than conventional media such as TV, Radio and print 1 in 3 Urban Indian acts in some manner over the SMS by forwarding or enquiring about it 25% of Indians have participated in some sort of SMS contest Why Marketing through Bulk SMS Service? SMS is an effective marketing tool. A lot of businesses are seeing results in the form of sales conversions from bulk SMS marketing that they have not seen from any other sources of promotions.Whether you are a large, or small to medium sized business, sending SMS/text messages or global SMS marketing can greatly benefit by to your customers in India and abroad. Bulk SMS is a cheap mode of mass communication

Transcript of Marketing report

Page 1: Marketing report

SMS Marketing

SMS marketing is the newest form of advertising used by companies to brand and promote

their products and services to existing or potential customers via mobile phone. SMS has

become an effective alternative to traditional sources of advertising due to the high level of

mobile phone ownership in India.

SMS marketing has higher conversion rates than conventional media such as TV, Radio

and print

1 in 3 Urban Indian acts in some manner over the SMS by forwarding or enquiring about

it

25% of Indians have participated in some sort of SMS contest

Why Marketing through Bulk SMS Service?

SMS is an effective marketing tool. A lot of businesses are seeing results in the form of

sales conversions from bulk SMS marketing that they have not seen from any other

sources of promotions.Whether you are a large, or small to medium sized business,

sending SMS/text messages or global SMS marketing can greatly benefit by to your

customers in India and abroad. Bulk SMS is a cheap mode of mass communication

SMS Solutions

Our SMS gateway API and sophisticated text message marketing software guarantee

you not only the cheap SMS rates but also the “real” benefits of SMS mobile marketing.

Counted among the best SMS marketing companies in India and the trusted SMS

reseller in Bangalore, India we make sure the right information reaches the right people

at the right time.

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Choose Valueleaf For Bulk SMS Services

Our powerful bulk SMS messaging solutions are suitable for businesses from all

industries and any size. Whether it be a SME, corporate company, government

department, educational institutions or non-profit organization our range of solutions

are developed with the needs of all businesses in mind. See Valueleaf Email and SMS

Solutions for Industries.

We understand that SMS marketing needn’t be a text blast with those annoying

promotional SMS. As a bulk text messaging software for mobile marketing company, we

focus on capitalizing on the intimacy of a cell phone to truly tap the potential of SMS

advertising as a means to converse and connect with the customer while offering them

value.

Valueleaf Services is India Pvt. Ltd business operating since 2006. We are DMA and ISO

9001:2008 certified which means that our clients have the greatest possible coverage,

quality and reliability with the services.

Sending cheap bulk SMS can promote your business and help you reach your customers

anywhere, anytime. Fill our quick enquiry form to Contact Valueleaf today and know in

details about our SMS packages.

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Email Marketing:

Email marketing is an extremely cost-effective way to communicate with prospective and

existing customers. The key objective of email marketing for most businesses is to create

“brand awareness”. Other major benefits of email marketing include new customer acquisition

and customer retention.

Quick Email Marketing Statistics

An average Indian marketer allots 6% of the total marketing budget to email marketing

An average of two out of every three brands undertake email marketing

71% of businesses plan email campaigns on a weekly, monthly and quarterly basis

Advantages of Email Marketing

Targeted email marketing campaign allows for quick and easy connection with clients. Targeted

email marketing has definite advantages over other traditional forms of marketing such as

sending direct postal mails or telesales. The major benefits of email marketing include:

1. Generate Repeat Sales

Getting new customers is hard work – it’s also really expensive.In fact, it can be up to eight to

ten times more expensive to acquire a new customer than to sell to an existing one. To acquire

new customers, you have to factor in the cost of advertising, educating and selling to them.

Keeping in touch with customers on a regular basis via sending e-mail allows you to generate

repeat sales which can be up to four times more profitable than the initial purchase. A good

email marketing campaign will increase the frequency of repeat purchases from your existing

customers.

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2. Up-sell and Cross-sell

When appropriate, online email campaigns provide a great opportunity for you to up-sell and

cross-sell your products and services. For e.g. if you run a website that sells tennis gear,

someone purchasing a new tennis racket might also be interested in tennis balls and other

accessories.

By using our email marketing services, it’s easy to create a series of email messages (called

‘Auto-Responders’) that will automatically follow-up with offers on tennis balls, tennis shoes,

tennis clothes and so on. This basic technique by itself can easily add an extra 30% to your

average order value and is used by almost all major companies online.

3. Drive Offline Purchases

Surprisingly, email marketing is often a catalyst for web users to go and make a purchase

offline. As per a survey, 59% of email users said that they have made a purchase offline after

receiving an email promotion. Sometimes a user will find something they want online but they

need it straight away and can’t afford to wait for delivery. Other times, the product might need

to be demonstrated (like a treadmill) and they want to see, touch and feel the item.

If you run a conventional offline business you can use email marketing to drive foot traffic

through your door.

4. Cost-Effective Marketing

Email marketing is a lot cheaper marketing channel as against sending direct mails to clients.

This is not to say its free email marketing. But rather, email marketing is cost-effective because

of its mass reach through mailing groups, easy and accurate tracking, and chiefly because email

improves ROI.

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5. Email Marketing ROI

The end game in mind for every marketer anywhere in the world is the ROI. DMA has

constantly stated highest ROI on email marketing. Email marketing is a winner here because of

its ability to use reporting data to precisely track and measure results.

Unlike traditional direct mails, the effectiveness of online email marketing can be calculated on

categories such Inbox Deliverability, conversion or sales and open rates.

It doesn’t matter what type of business or industry you’re in, email marketing can have a

positive impact on your sales in more ways than one. Valueleaf offers the best email marketing

solutions in India. To reap the benefits of email marketing for your business Contact Valueleaf

Today.

Phone: 080 4359 5960Email: [email protected]: http://www.valueleaf.com