company Addresses:

FBS&CO@GMAIL.COM

WWW.FBS.COM.PK

ADRESS: DADABHOY INSTITUTE OF HIGHER EDUCATION

GULSHAN_E_HADEED KARACHI BIN QASIM PAKISTAN

PH NO#+92 1347127753

PROJECT PRESENTED BY:

Miss Sadia Noor (BBA)

Miss Fozia kiran (BBA)

Miss Barkha Duseja (BBA)

SUBMIT TO: SIR ADIL

To be perceived as the provider of

the most delicious, convenient and

healthy grab and go alternatives in

Karachi.

To provide a healthy, tasty and refreshing

experience with air 100% natural Dates

milkshake and smoothies to take away. To

serve and satisfy the nutrition need of

health conscious consumer though the

high quality of our products. We

contribute to make Karachi a healthier

city.

Date palm, Phoenix dactylifera L., is one of the oldest fruit trees in the world and is mentioned in the Qur'an and Bible.

a) Saturated fat 0 g 0%

b) Cholesterol 0 mg 0%

c) Sodium 2 mg 0%

d) Potassium 656 mg 18%

e) Total Carbohydrate 75 g 25%

f) Total Carbohydrate 75 g 32%

g) Protein 2.4 g 4%

There are many varieties of date palm cultivated. ‘Amir Hajj’, ‘Saidy’, 'Khadrawy' and 'Medjool' is some of the important varieties that are popular for their superior quality.

Dates are sweet, delicious fruits from the tropical oasis,

brimming with much-needed minerals and energy to help you

stay fit and healthy.

Fresh dates compose of soft, easily digestible flesh and

simple sugars like fructose and dextrose.

The fruit is rich in dietary fiber.

They are moderate sources of vitamin-A.

It helps improve the digestive system.

It also helps in improving eye sight and helps in curing night

blindness as well.

Cures abdominal cancer.

It does not have any side effect on the body.

Completely natural as well as it works better than medicine.

In food and beverage market there are

many renowned companies having their

juice product.

Acme juice

Frooto juice

Pram juice

Frutica juice

Shezan juice

Slice juice

BUSINESS DISCREPTION

Our business name is FBS Dates Milkshake and we have different varieties in dates milkshake as well as dates sweets also. Our FBS Dates Milkshake Bar is located in different parts of Karachi city.

Because Dates milkshake is for every one. Children, young

people as well as aged people.

Dates milkshake is also providing the totally fresh juice.

People are very much conscious about their health and

mostly people are like the fresh food rather than, soda

carbonated drink.

It will be also favorable for children and healthy conscious

people.

Became as the new juice shop in the Pakistan.

Increased the customer satisfaction though the good quality of

product.

Turn in profit from the first year of operation.

The creation of unique, innovation and healthy product that will

differentiate smoothly juice from local juice shops.

To exceed 6 million in annual sales by the third year of plan

implementation.

WHAT SHALL WE DO IF WE FAIL. ?

A lot of thought process has been involved in undertaking

this project. We are by His Grace extremely confident of

success.

However success and failure are an integral part of every

walk of life. We are fighters and shall do all that is

required to make a success of the project.

We shall, undertake improvements, to accommodate our

clientele.

We are very thankful to Almighty Allah who has all the powers in the world and who also give us power to perform the assigned task, which otherwise we can't perform.

We are great full to Hazrat Muhammad (S.A.W.W) who remains an example in every aspect of life.

We are also very thankful to our parents. We are very thankful to our honorable instructor Sir. Adil for providing us with such an opportunity to explore the practical aspects of the Marketing that refined our theoretical concepts and would help us in the practical field.

We are especially thankful to our class fellows who help us from every aspect.

In conclusion to our report we can safely say that this is a

unique project that has not been attempted on a

commercial basis before.

It shall in addition to offering employment opportunities in

increasing financial activity offer export potential.

Presently dates are being exported in natural form. We

intend to add value and earn more foreign exchange. Make

people healthier and provide an alternative source of

nourishment.

This project n product shall change the outlook of the end

user towards buying wholesome n enriched nourishment

product at affordable prices.