Marketing I Do Or I Dont

9
I Do or I Don’t

description

Creating and following through on your marketing plan is essential to yoursuccess. Make sure you\'re on the right track!

Transcript of Marketing I Do Or I Dont

I Do or I Don’t

A marketing strategy combines organized efforts related to a business goal by:◦ identifying the company’s marketing goals

◦ explaining how they will be achieved

◦ has measureable results

◦ specifies a timeframe for each effort

A sales pitch takes on one idea without consideration of the effects on the whole and hopes for the best ROI.

Marketing strategies are interconnected methods of focusing a company on a course of action which can lead to increased sales and dominance of a targeted market niche.

Business

Networking

Social

Media

Brand

Awareness

If you believe you have a product that everyone needs and wants, you are too elusive for anyone to want what you have.

If you can’t list your prospects by name chances are they don’t know your name either.

Burger King doesn’t sell a better burger than McDonalds, they just know how to market it.◦ McDonalds = Best known fast food burger

◦ Burger King = Have it your way

◦ Wendy’s = Hot & fresh

92% of Americans use multiple sources for news on a typical day

75% of online news is forwarded

50% of Americans rely on people they know to tell them what information is important

37% actively interact and share online

400 Million Users

½ Log in daily for 55 minutes

2nd Most trafficked site behind Google

#1 Photo sharing site in world

YOU

Blog

Facebook

LinkedIn

Website

YouTube

Twitter

34% of bloggers post opinions about products & brands

78% of consumers trust peer recommendations

Identifies you as a expert

Ever changing and gives a reason to return

60 Million Users

1.9 billion pages viewed/month

1 New user/second & ½ outside US

Strategic business partnerships

Qualified Connections

24 Million Users

50 Million Tweets/day

88% Small businesses

73% using less than 3 months

35+ Age group

Google Owned

1 Billion videos served each day

12.2 Billion viewed in the US/month

Only 16% uploaded per week

Exec presentations, training, marketing videos

Your business is open 24/7, 365

Reach a global market, everyone buys

Consumers get information online

A tool for gathering data and selling

Business

Networking

• Event

Coordination

• Referral Programs

• Sales Campaigns

Brand

Awareness

• Newsletters

• Brochures

• Logo Design

Social

Media

• Web Writing

• Online Training

• Strategies

Sheryl Theisen

413.454.2198

www.hyperstrandmktg.com

[email protected]