Marketing for Small Businesses

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Your Small Business Success Is Our Business The CSU Monterey Bay SBDC is part of the The CSU Monterey Bay SBDC and Gilroy Business Resource Coalition* Present: M M a a r r k k e e t t i i n n g g f f o o r r S S m ma a l l l l B B u u s s i i n n e e s s s s This cooperative agreement is partially funded by the U.S. Small Business Administration and the University of California, Merced. SBA's funding is not an endorsement of any products, opinions or services. SBA funded programs are extended to the public on a non-discriminatory basis. This material is based on work supported by the U.S. Small Business Administration. Any opinions, findings, conclusions and recommendations expressed on this website are those of the author(s) and do not necessarily reflect the view of the U.S. Small Business Administration (SBA). Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Date: November 18, 2011 Time: 8:00 am -10:00 am Location: SBDC @ Gilroy Gilroy Business Resource Coalition 7471 Monterey St. Gilroy, CA 95020 “Marketing is EVERYTHING you do to promote your business, from the moment you conceive of it to the point at which customers buy your product or service and begin to patronize your business on a regular basis. The key words to remember are everything and regular basis.” Jay Conrad Levinson Join Us and Learn: Who is Your Customer and How to Reach to Your Target Market Advertising Alternatives: Print, Broadcast, Direct mail, Literature & Outdoor Social Media Sites Such As Facebook, Twitter, LinkedIn, and Yelp to Help Build Better Business Relationships & More Business Contacts Using E-mail Marketing to Reach Existing Customers and Strengthen Customer Relationships Do You Have a Web Presence? Is a Website Necessary for All Small Businesses How to Market your Business at a Low or No Cost to You Key Strategies and Best Practices to Get the Most Out of Your Marketing Free Seminar! Pre-Registration is required. Event schedule is subject to change. Register online at: http://bit.ly/sbdcworkshops Or contact Veronica Munoz at (831) 675-SBDC (7232)/ [email protected] GILROY BUSINESS RESOURCE COALITION *Gilroy Business Resource Coalition is comprised of the Gilroy Economic Development Corporation, Gilroy Chamber of Commerce, Gilroy Visitors Bureau and Gilroy Downtown Business Association.

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Find out how to best implement your marketing & advertising strategies. This workshop will provide information on Social Media, Website Presence, Yelp and many low cost or free advertising options. Please come prepared to take notes-bring pen & paper.

Transcript of Marketing for Small Businesses

Page 1: Marketing for Small Businesses

Your Small Business

Success Is Our Business

The CSU Monterey Bay SBDC is part of the

The CSU Monterey Bay SBDC and Gilroy Business Resource Coalition*

Present:

MMMaaarrrkkkeeetttiiinnnggg fffooorrr SSSmmmaaallllll BBBuuusssiiinnneeessssss

This cooperative agreement is partially funded by the U.S. Small Business Administration and the University of California, Merced. SBA's funding is not an endorsement of any products, opinions or services. SBA funded programs are extended to the public on a non-discriminatory basis. This material is based on work supported by the U.S. Small Business Administration. Any opinions, findings, conclusions and recommendations expressed on this website are those of the author(s) and do not necessarily reflect the view of the U.S. Small Business Administration (SBA). Reasonable accommodations for persons with

disabilities will be made if requested at least two weeks in advance.

Date: November 18, 2011

Time: 8:00 am -10:00 am

Location: SBDC @ Gilroy Gilroy Business Resource Coalition

7471 Monterey St. Gilroy, CA 95020

“Marketing is EVERYTHING you do to promote your business, from the

moment you conceive of it to the point at which customers buy your product or service and begin to patronize your business on a regular basis.

The key words to remember are everything and regular basis.”

– Jay Conrad Levinson

Join Us and Learn:

Who is Your Customer and How to Reach to Your Target Market

Advertising Alternatives: Print, Broadcast, Direct mail, Literature &

Outdoor

Social Media Sites Such As Facebook, Twitter, LinkedIn, and Yelp to

Help Build Better Business Relationships & More Business Contacts

Using E-mail Marketing to Reach Existing Customers and Strengthen Customer Relationships

Do You Have a Web Presence? Is a Website Necessary for All Small Businesses

How to Market your Business at a Low or No Cost to You

Key Strategies and Best Practices to Get the Most Out of Your Marketing

Free Seminar!

Pre-Registration is required. Event schedule is subject to change. Register online

at: http://bit.ly/sbdcworkshops

Or contact Veronica Munoz at (831) 675-SBDC (7232)/ [email protected]

GILROY BUSINESS

RESOURCE COALITION

*Gilroy Business Resource Coalition is comprised of the Gilroy Economic Development

Corporation, Gilroy Chamber of Commerce, Gilroy Visitors Bureau and Gilroy Downtown

Business Association.