Marketing Brief - British Science Formulations
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Transcript of Marketing Brief - British Science Formulations
The World’s First Complete Hair Growth System www.jbrstore.com
BRITISH SCIENCEFORMULATIONS®
1A Message from Dr. David KinsleyA COMPLETE PROTOCOL FOR ALL HAIR LOSS SUFFERERS
David Kingsley.Founder
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ContentsMeet Dr. Kingsley
World-renowned hair loss expert and researcher
The 3-Step SystemThe world’s first complete healthy hair
growth system
An EpidemicA look at the problem
and impact of hair loss
The Science Behind British Science
Every ingredient carefully selected
10 Things…10 marketing strengths
of the 3-Step System
TestimonialsUsers praise Dr. Kingsley’s 3-
Step System
“Having dedicated my life to hair loss treatment and research, I developed British Science Formulations® to provide my patients with a complete protocol for treating hair loss and promoting healthy hair growth. And while I originally developed the 3-Step System® for use within my trichology clinics, I want to provide all hair loss sufferers with the tools that I have been using effectively in my clinics for many years.”
The World’s First Complete Hair Growth System
2 Meet Dr. Kingsley
2
Product 3
NEW YORK’S OWN TREATS STARS AND DIGNITARIES
Dr. Kingsley Co-Founds
World Trichological Society
Kingsley Becomes Only Trichologist Inducted into Academy of Dermatology
British Science Corporation Recognized as
International Leader in Hair Loss Research
KINGSLEY EARNS
US’S FIRST, ONLY
PHD IN TRICHOLOGY
Dr. Kingsley Publishes, “The Hair Loss Cure – A Self Help Guide”
The World’s First Complete Hair Growth System
2 Meet Dr. Kingsley
2
Product 3
The World’s First Complete Hair Growth System
3 THE 3-STEP SYSTEM.
3
Halt hair loss and stimulate healthy growth Scientifically selected ingredients to feed dormant hair follicles Powerful nutrients that block the conversion of testosterone to hair-
destroying DHT Restores body and health to existing hair
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Nourish hair at the root Scientifically selected vitamin, mineral blend Vitamin B12, Folic Acid, and hair protein building Amino Acids Herb formulation including Saw Palmetto to inhibit DHT Vegetarian, soy-free, and all natural
Sooth the scalp while energizing the root Helps to neutralize irritation associated with Minoxidil Menthol and special vitamin/mineral blend stimulates the scalp Naturally exfoliates dead skin cells Supports delivery of important nutrients to the hair follicles.
The World’s First Complete Hair Growth System
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4 THE HAIR LOSS EPIDEMIC.
4company name00 this street, that town(504) 555-5555
56 million Americans suffer from hair loss
The World’s First Complete Hair Growth System
By age 50, 85% of men are experiencing hair loss
60% of hair loss sufferers would choose hair over friends, money
Nearly half of all hair loss sufferers would trade their life savings for hair!
5The Science Behind British Science.
5company name00 this street, that town(504) 555-5555
FDA approved Minoxidil® to regrow lost
hair
DHT is blocked at the root
3-stage delivery of important
nutrients to the root and follicle
The World’s First Complete Hair Growth System
Topical application of hair-feeding
nutrients
Mentholated scalp mask neutralizes
irritation associated with Minoxidil
6 TESTIMONIALS.
6
Visit HairAndScalp.com for patient testimonials
The World’s First Complete Hair Growth System
6 10 THINGS.
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Marketing Strengths1.No Greater Authority
on Hair Loss than Dr. Kingsley
2.QVC launch working for Spring, 2017
3.First Complete Multi-Stage Strategy
4.Built-in management of Minoxidil side effects
5.Complements Minoxidil for Minoxidil users
6.Complements existing hair growth shampoos, conditioners
7.Focus to Natural Ingredients
8.Products in clinical use since 2010
9.Sold as kit or product-by-product for cost savings and to promote sales
10.Access to hundreds of testimonialsThe World’s First Complete Hair Growth
System
7 CONTACT US.
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INFOJBR Store is proud to have been appointed as the manufacturer’s representative for British Science Corporation for Florida, Latin America and the Caribbean. For more information, visit our website www.jbrstore.com , or email us at [email protected]
The World’s First Complete Hair Growth System