Marketing automation...done right!
Transcript of Marketing automation...done right!
MARKETING AUTOMATION…DOING IT RIGHT
What if you can drive sales automatically without even lifting a finger?
In the past, we thought this was impossible
Or it would have costed us upwards of $50,000/year
Because of Enterprise Tools like these can be costly…
Or perhaps, it was very complex
Complex with such marketing funnels…
But before I explain marketing automation in real simple terms for you, let me show you some benefits of marketing
automation
Cosabella drove 336% ROI with AI marketing automation
http://www.campaignasia.com/article/this-lingerie-brand-replaced-its-agency-with-ai-and-will-never-go-back/434696
MyRepublic has become one of the world’s leanest telco thanks to marketing automation
Anastasia Dates has increased conversions by up to 600%
https://albert.ai/anastasia-dates/
So let's get into it.
It costs less than $50 to start marketing automation.
Using these tools….
And it's easy to start!
Here’s an example of a marketing automation funnel…
Customer
Customer
Email List
Signs up
Customer
Email List
Signs up
Email #1
Receives this
Customer
Email List
Signs up
Email #1
Receives this
Offer #1
Decides to buy?
Customer
Email List
Signs up
Email #1
Receives this
Offer #1
Decides to buy?
Yes No
Customer
Email List
Signs up
Email #1
Receives this
Offer #1
Decides to buy?
Yes No
Email #2
Downsell offer
Ok, that’s easy… what else?
Marketing Automation includes….
Landing Pages are mini websites to collect your audience’s data so that you can stay in touch with them
Building Landing Pages
Sending out emails require a lot of effort. Most people don’t automate it. And this means it’s an opportunity for you to
outsmart your competitors
Email marketing
It used to take a whole agency to manage your advertisements for you. Today, an automation tool can do it for you for a fraction of the cost, and more effectively too
Advertisement Management
You can now quantitatively define how qualified your lead is. No more having your sales team to “second guess” anymore
Lead Scoring
You have a few of products/services to offer. How would you know if Tom prefers X over Y? A tool can find that out
for you without even asking.
Lead Segmentation
No time to create content to engage your audiences? Time to automate it, so you’ll never have to worry about it again.
Social media
Yes, you’ll need a person to manage your customers. But as your customer pool grows, no longer will you need to scale
your customer service team.
Customer Relationship Management
What is a business without being able to forecast the future? Using your existing data, an automation tool can help solve
that problem for you
Marketing predictions
…And a whole lot more
If you’d like to get some automation templates, I’ve got some ready-made funnels