Marketing and Comms Manager Recruitment Pack

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Australian Indigenous Mentoring Experience Staff Recruitment Pack Marketing and Communications Manager AIME provides a structured dynamic educational program that connects volunteer university students in a one-on-one mentoring relationship with Indigenous high school kids. AIME dramatically improves the chances of Indigenous kids finishing school, and provides education and development for all people connected with the Program. The objective of AIME is to see all Indigenous kids finish school at the same rate as every Australian child.

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Recruitment information for Marketing and Communications Manager in Sydney.

Transcript of Marketing and Comms Manager Recruitment Pack

Page 1: Marketing and Comms Manager Recruitment Pack

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Australian Indigenous Mentoring Experience

Staff Recruitment Pack Marketing and Communications Manager

AIME provides a structured dynamic educational program that connects volunteer university students in a one-on-one mentoring relationship with Indigenous high school kids.

AIME dramatically improves the chances of Indigenous kids finishing school, and provides education and development for all people connected with the Program.

The objective of AIME is to see all Indigenous kids finish school at the same rate as every Australian child.

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What’s in this Pack Player Profile

Position Description

Learning and Development information

AIME Salary Structure

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Key Dates to Remember 16 May 2012 – Applications Open

4 June 2012 – Applications Close

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Player Card

You?

Marketing and Communications Manager

Profile

Value Team Role

A real social networker. This person likes to share the word and the word is success. With the skills to harness all forms of media, internal and external, they get AIME’s message across in a targeted meaningful fashion.

Understanding the power of words as well as the power of education in changing the world, this warrior of the written word keeps a sharpened pencil and a !nely tuned keyboard handy at all times.

Their ability to see the story within, and bring it out, is one of this player’s secrets. Yet secrets are not their usual M.O. The whole team knows that if they want to get the message out, to share the successes and shine the spotlight then this is the go to person.

Reporting to the Director of Communications this player is the Clark Kent to our Perry White. They source tales, write stories, publish and distribute stories via AIME’s newsletters and the publications of our stakeholders. If something is happening at AIME they are on it and they know just where and who to broadcast it from and to.

Ever been told “Don’t spend work time on facebook”? Not this person; they are AIME’s facebook and twitter champ. They excel in expanding our following and in turn the message that Indigenous = Success.

Together with the Communications Director they form the AIME Cheer Squad. They inspire the team to go hard whilst simultaneously whipping the crowd into a frenzy."

$66,000 p.a.(Super-inclusive)

+ Learning & Development Package

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Position Details !Reports to ! Communications Director!Number of staff to manage! 0!Key relationships! Director of Finance & Partnering, Creative Team, Program Team!Location of role (predominantly)! Redfern, Sydney!

Main Purpose of the Role !The role is for AIME to be able to maximise its reach and impact. With an audience in over 100 schools nationally, 9 universities, partnerships with some of Australia’s biggest and most influential employers, and a growing social media and online following, AIME has the opportunity to now look at shifting the conversation around Indigenous Australia from negativity to positivity, permanently.

The role will look at positioning AIME stories throughout our different partner groups networks, in particular schools, uni and partner publications. This role will also oversee AIME’s Facebook and Twitter accounts, and produce the AIME quarterly magazine, The AIME Beat, and the internal fortnightly newsletter, Around the Grounds. The Marketing Manager will report directly to the Communications Director and also support them where required.

Main Responsibilities

Ensuring AIME has a regular presence in our partner schools’ Newsletters

Working with our university partners to secure 2 stories a year in university publications

Implementing and updating where required AIME’s social media strategy, including running the day to day operations of AIME’s Facebook and Twitter accounts

Producing AIME’s quarterly magazine The AIME Beat

Producing AIME’s fortnightly internal newsletter Around the Grounds

Work with our Communications Director to see AIME expand it’s social media following, Friends list, and number of people nationally that are regularly touched by positive Indigenous success stories

Assist the Communications Director where required

Engage in other projects where required/ as they arise

Ability to catapult the AIME brand from its current level of success to one of the worlds most trusted and respected

household names.

To produce and manage marketing campaigns with the experience of a seasoned advertising/PR professional.

Knowledge, Skills and Experience

Tertiary Qualifications

Relevant work experience in the industry

High level communications skills

Social Media experience and understanding

Marketing Experience

An understanding of Indigenous Australia, or a proven ability to learn quickly and adapt to different environments !!

POSITION DESCRIPTION:

Marketing and Communications Manager!

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AIME is proud to offer a dynamic environment of learning and development for its staff. AIME is committed to building Australia’s future leaders – Indigenous and non-Indigenous – and providing an environment that brings all of these future leaders together to deliver the highest quality, most effective mentoring program available to Indigenous high school kids across our nation; so they can finish school at the same rate as every Australia child.

AIME Learning & Development Key Programs – Touch-points – Initiatives

1. AIME Staff Camps, AIME Quarterlies & Learning and Development Days

14 days where the whole team comes together in Sydney to touch base each quarter, to reflect, regroup and refine our skills and focus for the next stage.

At the quarterly touch-points the AIME Team attends workshops run by some of Australia’s leading organizations including Google, Coca Cola, Telstra, Origin Energy, and Indigenous and non-Indigenous leaders. Themes include: Leadership, Management, Communication, Team Synergy, Culture and many more.

2. AIME Professional Mentoring and Leadership Program

Our commitment to mentoring also extends to our staff who receive their own Professional Mentor for 5-6 months of the year. It’s a chance for AIME to connect our staff with some of Australia’s current leaders, to grow and learn from their experience, and to then feed it back into our day-to-day work.

The following, are an example of the calibre of people who have been involved as Professional Mentors with AIME: Chris Sarra (Executive Director, Stronger Smarter Institute), Adam Spencer (ABC Radio), Greg Hutchinson (Executive Partner, Bain & Company), Marion Potts (Artistic Director, Malthouse Theatre), Chris Boys (General Manager, Support Services Team, Social Ventures Australia), and many more.!

3. Study and Development Leave

Each AIME staff member will receive an extra 5 days of leave that can be directed towards the staff member’s development. It may mean that some staff choose to complete a course, others may wish to do some reading or writing, others may simply take the time to experience new perspectives through conferences or festivals. Staff simply apply for the extra leave, and then can use the pay for those 5 days of study and development leave and direct it towards something they want to do.

!4. Cultural Leave

Each staff member will also receive 3 days of cultural leave each year. Basically this was brought in to give all of our staff, Indigenous and non-Indigenous, the chance to build their connection with Indigenous Australia. For many of our Indigenous staff it's a chance to get back home, to learn language, or maybe even to go to another blackfella's country and learn from their experience. Then for our non-Indigenous staff, it's a chance to really build that connect point around what it means to be Australian, a chance to maybe volunteer for another Indigenous organisation, or head off with an Indigenous AIME staff member to their country, or attend festivals such as Garma. A strong connection to Indigenous Australia makes us all much richer in terms of our history, identity and sense of belonging as Australians !

Learning & Development Strategy 2012 - 2013 !

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Staff Wage Progression The following information should be read in conjunction with the notes that are listed on the next page

Level Qualification Guidelines Role Type Year 1 Year 2 Year 3 Year 4 Year 5

1 Yr 12 or equiv, min exp in field, or TAFE/training accredited

Project Manager (Development Stage) 40,000 41,600 43,264 44,994 46,794

2 TAFE/training qualifications, & 5+ years exp in workplace Administration 55,000 57,200 59,488 61,867 64,342

3 Uni qualified, or training & 2+ years work exp in field Program Manager 66,000 68,640 71,385 74,241 77,210

4 Uni qualified, or training & 2+ years work exp in field

Project Manager / Com & Ops Manager 68,200 70,928 73,765 76,715 79,784

5 Uni qualified, 5 years+ work experience Operations Manager 70,000 72,800 75,712 78,740 81,890

6 Uni qualified, 5 yrs + work exp or min 2 years exp in the field Senior Level Management 75,000 78,000 81,120 84,364 87,739

!This table indicates wage levels, which have been set out under broadly defined Qualification Guidelines based on a combination of educational attainment, skills levels and experience in the field. Pay-rise increments fall on each anniversary of the date you commenced work with AIME, and increase by 4% each year - this increase is above CPI.

Please note the figures quoted in the table include your Superannuation component.

It should also be noted that Management and the Board of Directors reserve the right to offer increases in salary or remuneration on a case-by-case basis and may also offer Contracts of Employment to individuals who may sit outside the listed Qualification Guidelines.!!!!!!!!!!!!!!!!!!!!!

AIME Salary Structure !

Annual Awards (All Staff) Most improved

Most Reliable

Best Team Player

Outstanding Results/Performer

Best Internal Communicator

Best External Communicator

Best Prepared

Best Relationship Builder

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Allowances (Criteria applies) Motor Vehicle 1,000

Internet 500

Phone 700

!Discounts (All Staff) Thrifty AIME Staff Deal

Fringe Benefits Tax Up to $4.5K extra tax free cash in pocket

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Training & Development (All Staff) (Jan 2012) Yr 1 Yr 2 Yr 3 Yr 4 Yr 5 Yr 6 Yr 7 Yr 8 Yr 9 Yr 10

Study & Development Leave

5 Days p.a. (does not accrue)

0 3 5 5 5 5 5 5 5 5

Staff Camps & Learning & Development

14 Days per year 12 12 12 12 12 12 12 12 12 12

Professional Mentoring 5 Days per year 5 5 5 5 5 5 5 5 5 5

Program Manager Leave (F/T Staff) (Jan 2012) Yr 1 Yr 2 Yr 3 Yr 4 Yr 5 Yr 6 Yr 7 Yr 8 Yr 9 Yr 10

Extra Study & Development Leave

5 Days p.a. (does not accrue)

0 3 5 5 5 5 5 5 5 5

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End-of-Year Bonuses (F/T Staff) 2 Year Service 2,000

4 Year Service 5,000

6 Year Service 10,000

9 Year Service 15,000

!Cultural Leave (All Staff) Cultural Leave** 3 days p.a. (does not

accrue)

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AIME reviews its salary packaging each year.

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Notes and explanations for the AIME Salary Package

AIME Salary Package

This covers details related to your earnings at AIME including wage and pay-rise increments, incentive schemes such as bonuses and awards, allowances that you may be able to apply for and discount opportunities that you can tap into. The AIME Salary Package also covers additional leave arrangements for professional development purposes, study and participation in cultural events.

Bonuses Are for full-time staff only and directly linked to years of full-time service. They are awarded at the end of each year. For part-time staff who become full-time after two or more years, your part-time hours will contribute towards your calculated service years.

Discounts All AIME staff are able to tap into the AIME Corporate discount with Thrifty, for personal use.

Annual Awards Each year there will be one Award given in each of the listed categories. Staff cannot receive more than one award in any given year. The Awards are determined by each staff member’s ratings total from their combined Staff Progress Reviews in the year. The best score wins.

Allowances Staff can access Motor Vehicle Allowance, Internet Allowance and Phone Allowance if they meet the corresponding criteria.

Cultural Leave Is for all AIME staff to attend Indigenous-learning experiences, conferences and festivals, and to build and share cultural knowledge.

Learning & Development

Study and Development Leave as outlined in the table is only available to Full-time staff and kicks in on your second year at AIME.

The 14 days for Staff Camps and Learning and Development each year are for attendance at Staff Camp in Sydney. Professional Mentoring days are for preparing and spending time with your Professional Mentor.

Program Manager Leave

For Program Managers to undertake additional training. Similar to Study and Development Leave, PMs can utilise 3 study days in their second year and 5 days for each following year. Only available to PMs after working full time for two years.

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AIME – Building Australia’s Future Leaders

AIME Salary Structure !