Marketing 334 Consumer Behavior Chapter 8 Perception.

27
Marketing 334 Consumer Behavior Chapter 8 Perception

Transcript of Marketing 334 Consumer Behavior Chapter 8 Perception.

Page 1: Marketing 334 Consumer Behavior Chapter 8 Perception.

Marketing 334Consumer Behavior

Chapter 8Perception

Page 2: Marketing 334 Consumer Behavior Chapter 8 Perception.

The Nature of PerceptionThe Nature of Perception

Page 3: Marketing 334 Consumer Behavior Chapter 8 Perception.
Page 4: Marketing 334 Consumer Behavior Chapter 8 Perception.
Page 5: Marketing 334 Consumer Behavior Chapter 8 Perception.
Page 6: Marketing 334 Consumer Behavior Chapter 8 Perception.
Page 7: Marketing 334 Consumer Behavior Chapter 8 Perception.
Page 8: Marketing 334 Consumer Behavior Chapter 8 Perception.
Page 9: Marketing 334 Consumer Behavior Chapter 8 Perception.
Page 10: Marketing 334 Consumer Behavior Chapter 8 Perception.
Page 11: Marketing 334 Consumer Behavior Chapter 8 Perception.
Page 12: Marketing 334 Consumer Behavior Chapter 8 Perception.
Page 13: Marketing 334 Consumer Behavior Chapter 8 Perception.
Page 14: Marketing 334 Consumer Behavior Chapter 8 Perception.
Page 15: Marketing 334 Consumer Behavior Chapter 8 Perception.
Page 16: Marketing 334 Consumer Behavior Chapter 8 Perception.
Page 17: Marketing 334 Consumer Behavior Chapter 8 Perception.
Page 18: Marketing 334 Consumer Behavior Chapter 8 Perception.
Page 19: Marketing 334 Consumer Behavior Chapter 8 Perception.
Page 20: Marketing 334 Consumer Behavior Chapter 8 Perception.
Page 21: Marketing 334 Consumer Behavior Chapter 8 Perception.
Page 22: Marketing 334 Consumer Behavior Chapter 8 Perception.
Page 23: Marketing 334 Consumer Behavior Chapter 8 Perception.
Page 24: Marketing 334 Consumer Behavior Chapter 8 Perception.
Page 25: Marketing 334 Consumer Behavior Chapter 8 Perception.
Page 26: Marketing 334 Consumer Behavior Chapter 8 Perception.
Page 27: Marketing 334 Consumer Behavior Chapter 8 Perception.