Market research

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MARKET RESEA RC H MUSIC MAGAZINE

Transcript of Market research

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MARKET RESEARCH

M U S I C M

AG A Z I NE

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TOP MUSIC MAGAZINESQ MagazineNMEWe <3 PopMOJOKerrangRolling StoneMixmagDeep House Amsterdam

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LOGOS OF MAGAZINES

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EXAMPLES OF FRONT COVERS

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TOP HOUSE ARTISTSOliver HeldensTchamiAviciiCalvin HarrisRobin SchulzDuke DumontKygoPhilip GeorgeEDXDon Diablo

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BILLBOARD

The worlds premier music publication. It has been running since 1894. It began as a weekly for billposting and advertising business. Its popular music charts have evolved into a primary source of information on trends in music. It has a background of people of all genders and jobs but with an interest for music.

Billboard is an American company and the magazine isn’t sold in the UK

Publisher: Prometheus Global MediaIt is a New York City based media company

that was formed in 2009. The company also makes The Hollywood Reporter and Adweek.

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NME

NME (New Musical Express) is released weekly and has been running since 1949. Its readers are 74% male and 26% female with a median age of 23.

The publisher is: Time Inc. UKFounded in 1968, it has a large portfolio,

selling 350 million copies each year.

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WE <3 POPA monthly magazine for pop loving teenagers.They give away free gifts such as lipstick,

have interviews, fashion tips, posters and pop quizzes.

It is aimed at girls aged between 13-16.Publisher: Egmont PublisherCommunity readers: 135,000Make a lot kids books like Go Girl and Frozen.

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MOJOMojo is an educator, a living archive

and a trusted source of musical excellence. Mojo is loved by its readers, the music industry, and by musicians alike, because it engages them on the subject they love the most.

First published on 15th October 1993Editor: Phil AlexanderPublisher: BauerIt’s a large European-based media

company with its headquarters in Hamburg, Germany. The previous publishers were Emap but Bauer took over in 2008.