Marion Polk - Dental Marketing · PDF fileget a periodontist to join the practice but an oral...
Transcript of Marion Polk - Dental Marketing · PDF fileget a periodontist to join the practice but an oral...
October 2011
Marion Polk The Newsletter of the Marion Polk Dental Society
The Newsletter of the Marion Polk
Dental Society
“POTPOURRI OF ENDODONTICS”
By: Jennifer Frankel, DMD
MARCH 2014
Continued on page 3
Dr. Nguyen gave us a nice review on endo diagnosis
and treatment at our February meeting.
Dr. Nguyen was born in Vietnam in 1973. He then
moved to Belgium in 1982 where he attended
dental school. What he remembers from his time
in Belgium are the “Belgium” fries.
Dr. Nguyen then discovered he wanted to
mainly focus on endodontics but was unhappy with
the dental system in Belgium so he set his sights on
the United States. He attended Case Western and
received his Masters Degree in 2001. He studied
under Dr. Thomas Charles Dumsha who became
not only his mentor but a friend and colleague.
It is Dr. Dumsha that he has dedicated his office
to and thus where TCD Endodontics gets its name.
Dr. Nguyen has said that he is trying to not only
get a periodontist to join the practice but an oral
surgeon as well. This summer another endodontist
will be joining the TCD team giving Dr. Nguyen
the opportunity to spend more time in Salem.
Diagnosis is the first step when it comes to
treating a tooth endodontically. He emphasized
the importance of having both a pulpal and
radicular diagnosis. It is also important to
determine if it is a Lesion of Endodontic Origin
(LEO). He recommends taking multiple radio-
graphs at different angles to determine if the lesion
is associated with root contours. Multiple radio-
graphs are also beneficial when determining if
there is internal vs. external resorption.
If a patient presents with a sinus tract he recom-
mends using gutta percha to determine the origin
of the infection.
In determining if a tooth is cracked he recom-
mends using a tooth sleuth. Patients will typically
have pain not when they bite down but when they
release. Treatment of a tooth that is cracked is
with a crown but make sure the patient is aware
that the tooth may need root canal treatment in the
future. A temporary crown does not always allevi-
ate the symptoms of a cracked tooth so getting the
final restoration on is key. A vertical root fracture
is usually associated with a tooth that has already
had a root canal and treatment is usually extraction.
During root canal treatment you want to make
sure that you know your tooth morphology. This
will help when accessing the tooth and determining
the number of canals. When using ultrasonic tips
he recommends using magnification in the form
of loupes or a microscope. Straight line access
can be achieved using safe ended burs or gates
with a brushing motion. This will help eliminate
instrument fracture during cleaning and shaping.
Dr. Nguyen says that an apex locator is key to
determining the working length of the canal rather
than relying on radiographs. Dr. Nguyen prefers
warm vertical condensation when obturating. This
will ensure that you fill all those tiny lateral canals.
The MP Newsletter is a member publication of the American
Association of Dental Editors
MARION POLK
DENTAL SOCIETY
BOARD OF DIRECTORS
PRESIDENT
Chris Finlayson, DMD
PRESIDENT-ELECT
Vacant
VICE PRESIDENT
Vacant
PAST PRESIDENT
Bart Carter, DMD, MS
SECRETARY TREASURER
Jennifer Frankel, DMD
REPRESENTATIVE AT LARGE
Christine Woodward, DDS
REPRESENTATIVE, MARION COUNTY
Ronda Trotman Reese, DMD
REPRESENTATIVE, POLK COUNTY
Selma Moon Pierce, DDS
ADMINISTRATIVE SECRETARY
Lori Lambright
PEER REVIEW COMMITTEE-CHAIR
Stephen Hough, DDS
ADA
PH: (800) 621-8099
FAX: (312) 440-2500
Website: www.ada.org
ODA
PH: (800) 452-5628
FAX: (503) 218-2009
Email: [email protected]
Website: www.oregondental.org
MP
PH: (503) 581-9353
FAX: 503) 581-0628
Email: [email protected]
Website: www.mpdentalce.com
2020 Commercial St. SE, Salem 97302
EXECUTIVE BOARD
NOTES
The Executive Board met on Feb. 4, 2014
Minutes: From January 7th, read and approved.
Recruitment: A new member application was
received from Jeff Van Kirk and was approved.
Two former MP members submitted applications
for reinstatement and were approved. One full
permanent medical waiver was received and
granted. A retirement affidavit was received from
William Girsch.
Financial report: Nothing new to report
Speaker Schedule: Steve Deming and K. Alan
Murray have agreed to present along with Denny
Sanders of Medical Teams International,
September 9th at the Boys and Girls Club of
Salem. The topic will be overseas trips and
volunteerism. The Board is looking into a future
course on pharmacology and drug interactions.
With Roth’s meeting room closure due on April
1st due to construction, the Board has been
researching venue sites to accommodate CE
meetings through next year. Cost, location, AV
equipment and room size were all factors in pick-
ing a new location. The venue announcement
will be made by the first of April.
Bill 483 will take effect July 1st; see article in
this newsletter.
New Board members are still needed before the
June 1st term ends. There was discussion on how
to reach out to members.
Mission of Mercy Salem: The MOM project is
rapidly approaching and volunteer registration is
now open. The project will need at least 1000K
volunteers and all MP members are asked to sign
up ASAP, as the community is showing great
need. The Statesman Journal has been contacted
and is willing to do articles with photos. Several
“local celebrities” are scheduled to attend.
THE SEPTEMBER 10TH CE AT THE BOYS
Page 2 MARCH
Page 3
Dr. “Win Win” the featured speaker
of the Feb. 11, 2014 CE
Potpourri from page 1
He ended with discussing the endo dance. You must
work as a team and make sure everyone in the office has
the proper training and is aware of how you want the
office to run. Dr. Nguyen wants the general dentist to be
able to treat their patients but if they find themselves at a
point where they don’t feel comfortable he says to send
the patients his way.
MP members enjoying the
social hour.
Marion Polk Dental Society has been designated an approved PACE program Provider by the Academy of General Dentistry. This program provider’s formal CDE programs are accepted by the AGD for
membership maintenance, Fellowship, and Mastership credits. The current term of approval that has been
requested by the Oregon AGD, from National AGD on your behalf is from August 1, 2011 through July 31, 2015. Provider ID#212405
COST: $20 cash or check.
MENU: Saltimbocca chicken, bakery rolls, rice pilaf, seasonal blend vegetables, drinks and light
dessert. (Note: the no-host bar is no longer available).
RESERVATION DEADLINE: is Thursday March 6th!!!, All meals reserved and not honored will
be billed. You may cancel on or before March 6th without charge.
PARKING: Behind Roth’s, use the “hospitality door” upstairs to the Oregon Room.
RSVP: (503)581-9353 or e-mail [email protected]. You are asked to reserve with or
without a meal in order to have the proper amount of seating available.
SPONSORS: Carestream, Assured Dental Lab, DFF Dental Lab
LOCATION: Roth’s West Salem
TIME: 5:30 social hour 6PM dinner 6:45 Speaker Presents
2CE
Page 4 MARCH
STAFF HYGIENTSTS are welcome
OBJECTIVE: To be able to discuss soft tissue augmentation procedures with regards to xenograft, allograft options.
As well as autogenous sources. Techniques using Pat-Allen tech/along with materials like Emdogain™,
Gem 21, Dyna Matrix , etc.
LECTURE DESCRIPTION:
Other alternatives to the traditional “tire-patch” graft are available for todays
esthetically demanding patients. Two phased soft tissue augmentation will
be discussed as well as when to refer to a specialist for best results. Follow-
up, care and post-op recommendations will also be discussed.
TUESDAY –MARCH 11TH
“Evaluating the Need for Soft Tissue Augmentation:
Guidelines and Materials”
Sunny Drake, DMD, MS
Pre-op Post-op
Page 5
I am a born and raised Oregonian spending most of my childhood in Portland and my teenage years
in Redmond. I completed my undergraduate work at the Oregon Institute of Technology in Klamath
Falls where I also ran track and field.
In 2013, I graduated with my dental degree from Oregon Health and Science University. Upon
graduation, I was the recipient of the American Association of Oral Biology Oral Biology Award. In
addition, I was inducted into the Omicron Kappa Upsilon Dental Honor society.
In my free time, I enjoy reading, running, gardening, and watching movies. Both avid “do-it-
yourselfers,” my husband, Brett, and I have begun the challenge of renovating our home from top to
bottom. Completed projects include a bathroom remodel and the installation of a gas furnace and
fireplace.
I am excited to begin working as an associate dentist at Hunsaker Dental in both their Salem and
Aumsville offices.
AMY TREVOR, DMD
Get to Know….
Note: It was reported in the February newsletter
that Dr. Trevor was an associate of John Shurtz,
that position was temporary. Her new contact
information is Hunsaker Dental at;
1595 Commercial St. SE, Salem, OR 97302-4309
(503) 363-2536.
ATTENTION
MP MEMBERS:
The Monmouth City Council
is looking at removing
fluoride from their water
system.
Please know the ODA is here
to help with any information
or organizing assistance that
is needed. There is need of a
point of contact person for
concerned citizens that are
looking to get involved.
The Board of Dentistry
Assistance is actually from
Monmouth and brought this
to our attention.
Thank you,
Christina Swartz Bodamer
Managing Director, Public
professional Affairs, ODA.
(503) 218-2010.
Page 6 MARCH
MPDS MISSION STATEMENT
“Committed to fostering collegiality, education and
community service”
MONDAY March 17TH– Saint Patrick’s Day SUNDAY March 9th-Spring ahead Daylight savings ends
Get Your “Pot-O-Gold”
of knowledge when you
join your colleagues for
upcoming CE member-
ship Meetings!
SAVE THE DATES
2014
March 11-Roth’s
“Evaluating the need for Soft
Tissue Augmentation:
Guidelines and Materials”
Sunny Drake, DM, MS
April 3-5th-Portland
“Dentistry, Where Art &
Science Meet” Oregon Dental Conference at the
Oregon Convention Center
May 13-Salem Airport
“Infectious Diseases Risk
Management in the Dental
Setting”
Pat Preston, MS
July 10-13-Chemeketa CC
“MOM 2014 Salem”
September 5 & 6th-Bend River
House Hotel & Convention Ctr.
“House of Delegates”
Does your staff need CE credits?
CE programs that are appropriate
for staff members will be
Page 7
MP WELCOMES NEW MEMBER! Jeff Van Kirk, DMD is a 2009 graduate of Case Western Reserve University and a 2010 graduate of
Cleveland VAMC GPR program. Dr. Van Kirk recently purchased the office of Roger VanSanten at;
450 E. Washington St., Stayton, OR 97383, (503) 769-6351.
GONGRATULATIONS TO MP’s NEWEST RETIREE!
Bill Girsch, DMD retired as of February 20, 2014. Dr. Girsch has been a member of MP since 1982,
enjoy your retirement!
BOARD MEMBERS
NEEDED!!!
New Board members are need-
ed by May 13th.
MP is in need of a President
Elect and Vice President for the
upcoming year. Please contact
the MP office or one of the
current board members with
your interest.
Thank you!
VETERAN WITH IMMEDIATE DENTAL NEEDS
My name is Theresa Cheng and I am a periodontist in Issaquah, WA. I have worked to get dental help
for veterans for the past few years. I am enclosing a link about what we do in the healing of our veterans
who have been deployed.
- http://www.wsda.org/headlines/2012/9/20/dr-theresa-cheng-restoring-our-veterans.html
The reason I am writing is that an Iraq War veteran in Salem has asked me for help getting him some
dental care. He is a nice young man, going to school and working at moving forward with his life. I
hope you will pass this information out to dentists in the Salem area and hopefully someone will be a
hero and step up to provide free dental care to help this veteran.
I look forward to hearing from you at your earliest convenience. Please feel free to call me anytime on
my cell at (425) 830-6402.
Sincerely,
Theresa
Theresa Cheng DDS Issaquah Periodontics & Implants
22516 SE 64th Pl #250
Issaquah, Wa. 98027
(Note: Dr. Cheng has expressed that this young man needs to have a dental home with long term
thorough care, more than a MOM project or a Stand Down clinic can provide)-Lori
Page 8 MARCH
Senate Bill 483, Oregon’s Early Discussion and Resolution law, takes effect on July 1, 2014. The
law applies to most health care providers and facilities, including dentists, dental hygienists, and dentu-
rists. If an “adverse health care incident” occurs, defined in statute as an “unanticipated consequence
of patient care which is usually preventable, and results in death of, or serious permanent physical
injury to the patient,” the program may be activated.
The goals of the program are to allow for free and open discussions of medical/dental errors which
have lead to serious patient harm or death, and, if appropriate, to allow for fair and just settlements
without litigation.
Early Discussion and Resolution programs have been in place for many years at the University of
Michigan Health Care System and at the Stanford University Hospital system. Both hospital systems
have reported a significant decrease in the number of lawsuits filed, a decrease in liability costs, and
improvements in patient safety after initiating early discussion and resolution programs. It is hoped
that the Oregon statewide program will experience similar success.
PARTICIPATON IN THE OREGON EARLY DISCUSSION AND RESOLUTION PRO-
GRAM IS ENTIRELY VOLUNTARY FOR PROVIDERS, AND NEITHER PARTICIPATION
NOR LACK OF PARTICIPATION IN THE PROGRAM CAN BE USED AGAINST THE PRO-
VIDER IF A LAWSUIT IF ULTIMATELY FILED. If a serious adverse medical event occurs, and
if the practitioner wishes to participate in the Early Discussion and Resolution process, the practitioner
files a simple form describing the event with the Patient Safety Commission. It is anticipated that most
practitioners will obtain assistance from their liability carriers upon filing with the Early Discussion and
Resolution program. Once initiated, all conversations between the provider and patient are protected
from discovery. This means that if a lawsuit is ultimately filed, a plaintiff’s lawyer cannot ask you,
neither in deposition nor in testimony, about anything that you said to the patient while engaged in the
Early Discussion and Resolution process.
The Early Discussion and Resolution process may, or may not result in a settlement offer made on
your behalf by your liability carrier. If the patient and provider are close to, but cannot achieve settle-
ment, the Patient Safety Commission will provide a list of mediators who can assist in settlement
discussions. At closure (and not to exceed 180 days from filing unless agreed to by all involved
parties), the provider files a closure notice with the Patient Safety Commission, describing whether or
not resolution was achieved and the nature of the resolution.
It is important to note that the Oregon law also allows patients to file a notice asking providers to
participate in the Early Discussion and Resolution program. The Patient Safety Commission will notify
all involved providers about the filing. Upon receiving the notice, PROVIDERS MAY PAR-
TICPATE OR DECLINE PARTICIPATION IN THE PROCESS, WITH NO PENALTY FOR
NON -PARTICPATION.
The statute of limitations for filling a lawsuit is tolled (put on hold) during the Early Discussion and
Resolution process. A financial settlement in Early Discussion and Resolution does not preclude a
future lawsuit (unless a lien is obtained as determined by both parties in settlement negotiations).
Continued next page
“EARLY DISCUSSION AND RESOLUTION” By: Bud Pierce, MD
Page 9
OrMOM in SALEM July 10-13th at Chemeketa Community College
-Patients will be seen Friday & Saturday-
We need many different types of volunteers - dentists, assistant, hygienists, pharmacists, doctors,
students, people from the community, etc. We could use all of your help! At the 2010 OrMOM, 1244
volunteers helped 1544 patients in two days, and in 2011, we had over 1800 volunteers provide treat-
ment for over 2000 patients! There will be 100+ dental chairs in use, so we'll need to have them filled,
at all times, with dental care professionals. That leaves around 500 available positions for 'day of'
behind the scenes help (registration, routing, food service, etc.), help with actual patient care, and help
with interpretation and patient escorts. Patients will never be left alone, so we need a lot of people from
the community to help us escort the patient between departments as they are preparing for treatment.
To volunteer go to www.oregondental.org.
SERVICES PROVIDED:
Cleanings
Fillings
Root canals on front teeth in limited numbers
A limited number of partials
Extractions
Oral health education
X-rays
SERVICES NOT PROVIDED:
Full dentures
Dental implants
Root canals on molars
Crowns
Extractions of unexposed teeth/wisdom teeth
Narcotics will not be dispensed
If a future lawsuit results in and additional financial award, the money awarded in the Early Discus-
sion and Resolution settlement is subtracted from the lawsuit award.
To protect the participants of the Early Discussion and Resolution process, information reported to
the Patient Safety Commission as part of the Early Discussion and Resolution process may not be
reported to any entity including the dental board, insurance plans, health care facilities, and government
agencies. As dental errors that result in serious patient harm commonly involve errors in care systems,
and not deficient care by a “bad” provider, the Patient Safety Commission will alert the dental commu-
nity when system errrors are identified, to help prevent future errors. The alerts will be written in a way
that protects the anonymity of participants in the early discussion and resolution process.
To summarize, Early Discussion and Resolution programs have a proven track record in closed
health care systems, where they have been proven to decrease the number of lawsuits, lower liability
costs, and to improve patient safety. Oregon will attempt to replicate these results in our statewide
program. We ask that you consider voluntary participation in our Early Discussion and Resolution
program.
William “Bud” Pierce, MD, PhD, Hematology/Oncology of Salem
Co-Chair, Early Discussion and Resolution Implementation Task Force Committee
Page 10 MARCH
TOOTH TAXI OPPORTUNITY
Spread the word we are looking for a new full-time dentist for our Tooth Taxi mobile dental clinic.
We would greatly appreciate if you would help promote the announcement. If you have any questions or
know anyone who might be interested in this position, give me a call. Please visit our website to view
the PDF of the recruitment ad and a word document with information about the search.
Thank you very much for your consideration and for supporting the ODA’s charity.
Charlie LaTourette
Executive Director
The Dental Foundation of Oregon
503-594-0881 www.SmileOnOregon.org.
DFO announcement: Win a 2014 Ford Mustang and help kids on
the Tooth Taxi. Tickets only $100, and you need not be present to
win. Get your ticket now.
HOD MEMBERS NEEDED
It’s not too early to sign up for the House of Delegates,
September 5 & 6th. This year HOD will be held in Bend at
the River House Hotel and Convention Center. MP will need
8 delegates and alternates to be fully represented. Take the
family and make it a mini vaca. There are tons of great out
door activities for the whole family.
Reservations: 866 453-4480. Make sure you tell them you
are with the ODA/HOD to get your discount. Maximize Insurance Benefits for
Patients Every year, patients leave an enormous
amount of potential dental insurance benefits
on the table, unused and lost forever. What-
ever your attitude about insurers, you owe it
to your patients-and to your practice to do
what you can to help them take full ad-
vantage of available dental coverage.
Do present a covered treatment plan for
the year. Start the insurance year the right
way by presenting each insured patient with
a treatment plan that addresses their oral
health needs and makes the most of their
coverage. Whether or not the treatment pro-
posed is accepted, the patient will appreciate
the attention and concern this demonstrates.
Page 11
MOMENTS IN DENTAL HISTORY
-1909
Dr. Frederick S. McKay, a Penn Dental
Graduate of 1900, discovered the
revolutionary finding that adding
fluoride to your water supply can
strengthen your enamel. He observed
the browning and mottling effect
of too much fluoride. He was originally
an orthodontist!
Oregon Mission of Mercy Register to volunteer today!
July 11-12, 2014 (Salem,OR)
Oregon Dental Conference Dentistry: Where Science & Art Meet
April 3-5,2014 (Portland,OR)
ODA House of Delegates September 5-6 ,2014
(Bend,OR)
Deadlines for all
contributions, articles
and sponsored ads is
the15th of the prior
month.
MP members and staff
are encouraged to
submit articles, events,
trips, awards,
announcements or
photos.
NO CE COURSE INAPRIL DUE
TO ODA CONVENTION
Page 12
MARCH
MPs goal is to make this
newsletter informational
and educationally relevant
to the membership.
If there is a topic you would
like to see covered, or an
article you are dying to
write, please send your
suggestions or articles to:
mpdental-
ODA Dentists
Well-Being
24-hour Hotline
1- 503-550-0190
Confidential, caring assistance
for help in dealing with
substance abuse and addiction,
disability, litigation stress, and
mental health challenges.
contact ODA's central office at
(800) 452-5628 Ext. 108.
Classified for members To place an ad on the MP
website call (503) 581-9353
or send an email including
your information to:
PEER REVIEW
As a member dentist,
remember to suggest the
ODA’s confidential Peer
Review process to your
patients as the best alternative
to filing a complaint with the
Board and/or taking legal
action.
CLEAN SMILE TRANSFER RECORDS
Clean Smile that was located in the Walmart building on Turner
Rd. is now closed. If you have new or existing patients that are
requesting records from that office please direct all inquires to:
Advantage Dental 1-888-468-0022 and ask for Customer
service. Advantage Dental has the records and are trying to get into
the pano server and should have all information available by the
first part of March. They have agreed to email records to your
office upon request.
Thank you Lisa Paluska, office manager for Chip Paluska, for
researching this information and passing it on to the MP office.
NOTICES
Page 13
Thank you Dr. Jennifer McLeod for your service at, “Give
Kids A Smile Day” at the Boys & Girls Club of Salem! INFORMATION TO KEEP IN
YOUR OFFICE
Infectious Waste
The following businesses and
organizations may be able to help
ODA members properly dispose of
infectious/medical waste.
State of Oregon Department of
Public Health: “Infectious Waste
Questions and Answers”
Oregon Department of Environmen-
tal Quality: (503) 2239-5913.
Local Garbage haulers-many pick up
sharps and some other waste on a
different day of the week from regular
trash pick-up.
Metro: (503) 234-3000.
Sharps disposal: The following
companies are known to pick up
sharps in Oregon. Bio-Med of
Oregon, Safety-Kleen Systems, Inc.,
Stericycle, Inc
From: ODA
Page 14 MARCH
Oregon Dental Association Relief Fund
Choose 'Oregon Dental Association Relief Fund' as your Amazon Smile charity of choice, and
0.5% of eligible purchases will be donated to OrMOM. The Relief Fund is the former name
of the ODA's Charitable Activities Fund, our 501 c(3) through which we pay for OrMOM
clinics.
Make a Donation:
If you or your organization would like to help us make a
difference by making a tax-deductible contribution, please
send your donation to:
ODA Charitable Activities Fund
Attn: OrMOM, PO Box 3710, Wilsonville, OR 97070
**Be sure to include Mission of Mercy in the memo line.**
For every $1 we receive, we are able to provide $5-$7 of care.
Via Amazon Smile
Shop at AmazonSmile And Amazon will make
A donation to: Oregon Dental Association
Relief Fund
REMINDER! Dental Licenses expire on March 31st!
The Most Frequently Asked Questions Regarding Dental Codes
When it comes to the Code on Dental Procedures and Nomenclature, better known as the CDT Code,
most dentists have the same basic questions about their proper use. Common concerns include what to
do if you can’t find a code that matches your procedure, how to react if your claim gets denied and
where to go for help. Collected by the ADA’s Council on Dental Benefits Programs (CDBP), the ques-
tions (and answers) below are representative of the most-asked questions received from ADA members.
1. Why is the CDT Code updated annually?
Dental procedures continually evolve and the CDT Code provides a means to document services that
dentists are delivering. Annual updates enable the CDT Code to effectively accommodate that evolu-
tion. As a named HIPAA national standard for electronic claims transactions, the ADA is obligated to
review the CDT Code annually.
Page 15
Celebrate Dental Assistants Week March 2-8 2014
The first dental assistants were known as "Ladies in Attendance" dating back to 1885. Duties were
likely mixing dental materials and cleaning up after procedures. Malvina Cueria, recognized as the first
dental assistant in modern history was only a teen when she began her career. Her presence in the dental
office made it possible for women to have dental treatment done without their husbands' company in the
operatory, an unrecognized triumph for women's rights.
Malvina Cueria served as an American Dental Assistants Association district trustee from 1953 to 1956.
At the age of 87, she was honored by the professional organization and spoke of her experiences as a
dental assistant in the beginnings of dentistry at a convention in New Orleans in 1980. Malvina Cueria
passed away December 4, 1991 at the age of 98.
Don’t forget to take time to honor those in your office that make it possible for you “to embrace
changes in the profession”.