March Monthly Theme

Tractor Delivery

March 2013

2March 2013

2013 Powerama

Most Sears Lawn & Garden sales associates are attending one of the many Powerama sessions available across the country between February and April.

This event provides sales associates with a comprehensive, targeted and interactive learning opportunity focused on Lawn & Garden products, a big portion of which will be on Tractors.

Delivery expectations are included and is shown on the next slide.

3March 2013

Tractor Delivery

4March 2013

Tractors for 2013

• There have been no significant changes to tractors for 2013.

• Some new models have been added to the lineup, but no changes to tractor handling and capabilities.

• Tractor delivery guidelines remain the same as last year.

5March 2013

Zero Turn Rider – Key Features

6March 2013

Zero Turn Rider – Key Features

7March 2013

Lawn Tractor – Key Features

8March 2013

Rear Engine Rider – Key Features

9March 2013

Tractor Product Categories

Best

Better

Good

More Features, Benefits & Innovations

Fewer Features, Benefits & Innovations

Delivery teams should be familiar with the following color structure that was introduced last year for lawn & garden.

10March 2013

Tractor Attachments• Sears offers a wide variety of tractor attachments, providing

customers with a Total Solution to meet their lawn and garden needs.

• Most attachments will be deluxed at the MDO when ordered with a tractor for delivery.

• Review the 2013 Tractor Attachment List available on the Carrier Website.

11March 2013

Tractors

• Tractors are a solution for those who want to minimize the time and effort spent mowing and maintaining their property. • Besides getting lawn care done faster and easier, a tractor is also a versatile vehicle for gardening, hauling, snow removal, & more. • Customer also buy a tractor for style. • Sears has the largest selection of tractors from the No. 1 brand in Lawn & Garden. • Sears offers:

•Craftsman•Husqvarna

• The next few slides proved a review of different tractor types.

12March 2013

Lawn Tractors & Yard Tractors

Lawn Tractors (LT) – Ideal for lawns up to 2 acres with flat surfaces and few obstacles

Yard Tractors (YT) – Ideal for yards one acre or larger and can be used on any terrain.

13March 2013

Garden Tractors and Zero Turn Tractors

Garden Tractors (GT) – Will do everything the yard tractor will do, as well as ground engaging jobs such as tilling and cultivating.

Zero Turn (ZT) Tractors – Ideal for large yards or yards with obstacles such as trees and flower beds. Not recommended for uneven terrain.

14March 2013

Rear-Engine Riders

Craftsman Rear-Engine Rider – Ideal for lawns under one acre, the 28” deck fits through most gates.

Craftsman RER-1000 Rear-Engine Rider – Versatile, nimble lawn machine with a 30” deck, easier to maneuver and can go where regular tractors can’t.