March Issue 2012

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Lemonade and lenses March 2012 three.

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March Lemonade and Lenses issue 2012

Transcript of March Issue 2012

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Lemonade and lensesMarch 2012

three.

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As we publish our third issue of Lemonade and Lenses I think it is finally starting to settle in how much this idea has grown. Only three months ago did we throw around the idea of creating an online magazine. Only seven months ago did the Cincinnati chapter have their first Lemonade and Lenses gathering at a local farm. And only nine months ago did the first thought of Lemonade and Lenses occur well before our little logo. It literally hasn't even been a year and right before my eyes, thoughts have turned to ideas, which have turned into reality. See how much can be accomplished when someone just takes that first step towards something and never looks back. Lemonade and Lenses has truly become a place to learn, share ideas and network. No matter if you are a professional, beginner, or student; we, as in every photographer who is part of our group, has created a space to accept all. To help all. To be kind to all. And to respect all. Enjoy. Read. and be Inspired. - Lexi

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Image © Elisabeth Smith.

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WELCOME NOTEfrom lexi.

CONTENTswhat's inside.

COvEr WiNNErand runner ups.

LiNda gENTrynewborn photographer.

TOp Tips fOr a suCCEssfuL NEWbOrN sEssiONarticle by daniele miljour.

Our favOriTE NEWbOrN prOpsand where you can find them.

jaxONs jOyfuL jOurNEykathleen amelia's birth photography.

NEWbOrN safETyarticle by brenna e. wood.

LiL' OWL kNiTTs rEviEWreview by jade gae.

raChEL vaNOvEN newborn photographer.

ThE busiNEss Of babiEsarticle by whitney scott.

usiNg piNTErEsT fOr MarkETiNgarticle by amy fraughton.

jadE gaOnewborn photographer.

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Images are © Jill Serrano | Sarah Cambio | Erica Harker | Sarah Cambio | Rachel Vanoven | Brittney Maxey ( photographers are listed in order of images featured above left to right)

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contents.

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LExi vOrNbErgcreative director & co-founder.

daNiELE MiLjOurtop tips for newborns photogs.

WhiTNEy sCOTTthe business of babies.

brENNa E. WOOd newborn safety.

kiMbErLy TEskE fETrOWeditor.

aMy fraughTON10 tips for marketing with pinterest.

editors.

guest writers.

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kaThLEEN aMELiaBeaufort, South Carolina.

raChEL vaNOvENIndianapolis, Indiana.

LiNda gENTryOmaha, Nebraska.

jadE gaOSydney, Australia.

Lemonade and Lenses is a monthly on-line magazine published by Lemonade and Lenses. All text is © Lemonade and Lenses 2012 unless it is otherwise stated where as it is then © to the listed artist. Reproduction with out written permission from Lemonade and Lenses or the featured artist is strictly prohibited.

CONTaCT [email protected]

lemonadeandlenses.comfacebook.com/lemonadeandlenses

featured photographers.

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Just wanted to send our a HUGE thank you to everyone who contributed to this issue, whether it was an article

or feature. This was literally our biggest issue yet, in size and content, and I couldn't have done it without these wonder

people shown above. Thank you again from the bottom of my heart.

Please know that our issues are only possible with your contributions. We love receiving e-mails from

photographers all over the world who have so much to offer and share. Please check our submissions page on our

website to see what we are looking for to fill our future issues, we do update it regularly. Click "here" to view that page.

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I am a Michigan based photographer as well as a proud wife and mother. After taking some classes

in high school when I was 16, I knew I wanted to become a professional photographer. I began assisting at

weddings and after high school I studied at Brooks Institute of Photography in Santa Barbara, California. In

2004 I opened Daniele Carol Photography and exclusively photographed weddings. After finding out that my

husband and I would be expecting our first baby in 2010, it seemed like everyone else I knew was pregnant too.

It was then that my passion was opened to a whole new world of excitement and I started on a new path with

newborn photography. I researched, practiced and attended a fantastic workshop to refine what I had already

taught myself. While developing my signature style of newborn photography I asked myself what I would

want of my child. What catches my eye and what do I find lovely? I like to blend my style, which is clean and

classic photography with a touch of personality here and there, with that of the clients so that I get something

that is truly unique for each of them.

"

march's cover contest winner Daniele Miljour.

"

I wanted to send out a huge thank you to everyone who entered our contest this month and to everyone who took

the time to vote. It was by far our largest and most exciting contest yet with over 70 beautiful entries and over 3200 votes

placed. At a few points it was even neck to neck in the poll. As we expect the contest to grow each month we are excited

to see more and more of your beautiful images being sent to our inbox. I think going through and writing e-mails back to

every one who has submitted an image is one of the highlights of my day. Just seeing how each photographer's image

represents them and their unique style truly puts a smile on my face. Again a HUGE thank you to everyone involved last

month. Now we would love to introduce our March Cover Contest winner, with over a thousand votes, Daniele Mijour.

We love being unique and allowing our readers to submit and vote on images for our issues covers! If you are

interested in submitting an image for our April cover contest you can find all the information you need below or on our

website. Each month submissions may be entered for our contest from the 1st of the month until the 7th. All images

must be sized to 8.5x11 inches tall at 100dpi and be clean, with no watermark.

All entries can be sent to [email protected] with the subject line 'Cover Contest'. Our judges will

then pick five finalists to move on to voting, which are picked based on creativity, proper lighting, focus and composition.

On the 8th our five finalists will be posted on our blog and then voting will begin. The finalist who has the most votes by

the 12th at noon EST will be the winner. Please only one entry per person.

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Image © Jennifer LaChance 2012.

runner's up

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Image © Lindsay Nickel 2012.

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Image © Heather Morrow 2012.

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Image © Elisabeth Smith 2012.

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It’s funny how when you start something you

never know where it’s going to end. Never could this

be more evident than when I started taking pictures.

It’s a journey, isn’t it? I hear this from friends who

also have an interest in photography constantly.

Three years ago, I was set with another career, in

my mid 30s, and suddenly felt the burning desire

to do this thing. Before I had our daughter, literally,

I’d changed one diaper and held a newborn baby

once. Click. Everything changed. Fast forwarding

through my photography career evolution, here I am

today. I have a studio in Omaha Nebraska where I

shoot newborns, babies, toddlers, kids and some

families mainly using studio light. I totally love it.

My studio style has evolved to be very clean and

simple. When I set up a newborn session, I make

a conscience effort to remember that the images

of their precious baby are going to be theirs for a

lifetime. I will usually include one or two prop set

ups for variety, and because it’s fun to play with new

props. But the meat of my newborn session is

focused around neutral organic colors, textures,

and the baby. These colors and textures fit nicely

into my client’s homes as well, making for some

neat art pieces. I like easy “loose” posing and, to me,

the most important part of the newborn pose is the

peaceful relaxation of the baby’s face. These poses

may not be the most exciting you’ve ever seen, but

they are by far my favorites and they are very easy on

the baby. I love it when you can palpate a sense of

peace and calm in newborn images.

Images and text are © Linda Gentry Photography 2012. To see more of Linda's beautiful work please visit her website or facebook.

"

"

Linda Gentry.

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Just like any aspect of photography it is important

to be comfortable with your subject. Being confident

handling a newborn can be the determining factor in

having a successful shoot or not. Handling a newborn is an

art all by itself. Babies are sensitive and delicate subjects. I

would not attempt newborn photography unless you are

fully comfortable being responsible for a child while he or

she is in your care for the session.

Images and text are © Daniele Miljour 2012. To see more of Daniele's beautiful work please visit her website or facebook.

Top Tips for a successful newborn session 

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PreP The ParenTs.

Open communication with the parents about how

your session will go will help them feel more comfortable

and confident with you handling their newborn child.

Let them in on all the details, from poses, props, and

positions. They might not know what to ask, so offer

up all the information you have. This helps to create an

environment that allows you to do your best work for your

clients while assuring them that their precious package is

in wonderful hands.

LIsT your Ideas & PreP your sTudIo.

I spend a good hour and a half in the studio before

parents arrive. Since I have already discussed color

scheme with the parents ahead of time, I make myself a

list of the poses, shots and props I would like to use during

the session. Prepping the studio includes turning up the

heat, pulling out props, and setting up my beanbag (I use

the Newborn Nest). A fussy baby can throw any good

photographer off so having your ideas written down will

give you something to reference, regroup and move on if

you need to.

hoT, hoT, hoT.

I make it a steamy 80 degrees in the studio. This

is probably one of the most important factors, especially

if you want to photograph the baby nude. I turn the

heat up to 80 for an hour prior to the photo session to

make sure the room is nice and toasty. I also keep a space

heater going during the entire session, though it is never

pointed directly at the baby and I never use a heating

pad or heated blanket. That creates too much heat on a

baby's delicate and sensitive skin. The combination of the

higher room temperature and the space heater works to

not only keep the baby warm but it also helps to promote

sleepiness which makes for a more posable subject.

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use a whITe noIse machIne.

I use a white noise app on my phone and I crank

it up as loud as possible. This helps block out any noises

and is a great soothing tool.

Take conTroL and LeT The BaBy seTTLe In.

Recommend to mom to bring something to

keep busy during the lengthy photo session like a book,

laptop or knitting. Understanding that she will be excited

about the beautiful photos you will be taking of her

baby, let her know she is free to relax and you’ll let her

know when you need her. After showing mom where

to sit and relax during the session, I begin undressing

and handling the baby. Babies startle easily so do not

let the babies arms and feet fly free. Always keep their

hands and feet close to the body to encourage a nice

and snug feeling.

keeP BaBy haPPy.

I ask moms to feed baby before they leave for the

studio. If it has been a long car ride I have mom nurse

right before we begin. If baby is bottle-fed I usually take

care of feeding and burping. Keep the baby’s nuk or

binky close by even if they have not taken to it much yet.

That just may be your little ticket to success. Remember

you are dealing with a newborn, so there are bound to

be "accidents". You will want some important items

on hand should one of those "accidents" occur. Warm

wipes (your studio will be warm so they will be too) and

cloth diapers for blotting up pee-pee or cleaning up

"other" messes. When adjusting baby into poses I keep

one of the soft diapers near babies’ bum, just in case…

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shhhhh…

I used to talk a lot during my sessions with

the parents. It is something I brought over with me

from doing weddings where being able to easily talk

to your subjects is key. It is different with newborn

photography. You want a peaceful and relaxed

setting for baby. Talking and other unnecessary

noises creates stimulus which distracts and possibly

even upsets baby, so speaking in hushed tones only

when it is necessary is key. I am much more focused

and quiet during a newborn session. I let mom rest

and I concentrate on baby.

PaTIence Is key.

Newborn photography is 99% about being

patient. Poses can take 20-30 minutes to get just

right. Some babies are really fidgety and keeping

them in even the simplest of poses can be difficult.

If something is not working, move on. Refer to your

list of shots, props, other poses, and keep the session

going. If you end up with a baby who is wide awake,

switch things up. Don’t be afraid to hold baby, walk

around, and soothe them by bouncing and shushing

them. If you’ve had a difficult time getting one

pose just right and you finally get it, use it wisely.

Do as much as you can do in the pose with minimal

movement of baby. Shoot different angles, shoot

your close-up detail shots, and then add small things

like a head band, hat, or an easy wrap. This will help

build your gallery for the parents if baby has been

particularly fussy and awake.

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FInaL hoT TIP.

Take a workshop from someone you

admire. This is especially true for beginners who

would like to know more about lighting, color

balance, and camera function as well as posing and

soothing techniques. If photographing newborns

is something you are serious about, find a class

and invest the money.

One last note: you will have sessions

with perfect sleepy babies, and you will have

sessions with fidgety fussy babies and you will

have messes to clean up. It all comes with the

territory of newborn photography. Remember to

be prepared and pay attention to what the baby

is responding well to. Don’t force it. Not every

baby will like every pose. Work with the baby and

you will have a much more successful session than

trying to force the baby to do something baby just

does not want to do. A few of the popular shots

you see are a composite of two or three photos

used to make one. Know which ones these are

and never attempt to do something that you’re

just not sure how to safely carry out. The baby's

safety and happiness is always most important.

"

"

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Birth photography can be very unpredictable and a

little intimidating. You only get one chance to get it right.

It can also be so exciting and emotional. Nonetheless,

I was so very excited to know that Misty wanted me to

photograph not only her maternity photos, but also the

birth of her second child, a baby boy named Jaxon. As

Misty's due date came and went, we pondered when

was Jaxon going to make his appearance. He apparently

loved it too much in his mama's belly, because a week

later Misty was schedule to be induced. After a labor of

over 24 hours, Jaxon finally came into this world. Daddy

Drew is a US Marine, and Misty is a photographer. They

are now proud parents to 2 year old Keeley and newborn

Jaxon.

Images and text are © Kathleen Amelia 2012. To see more of Kathleen's amazing work please visit her website, blog, facebook or rally point.

Jaxon's Joyful Journey.

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I am a mother and a US Marine wife. I am

a kind–hearted, fun-loving, down-to-earth, easy

going, greyhound loving, metal head, silly,

happy person that loves life and photography.

Our military is my biggest inspiration, to strive

to be better everyday - because tomorrow

is never promised. I have been very grateful

that I get to do what I love every day. I love

weddings, I love people in love, and I love

family. These are my very favorite things to

photograph. I love taking pictures for people,

and I hope to do it for the rest of my life.

"

"

because

tomorrow

is never

promised.

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Newborn Safety. When it comes to photography, there are so

many mistakes I've made, corners I've cut, props I've

tried, mistakes I've made, ideas I've expounded upon,

and mistakes I've made. You know those baby in glass

vase shots? Oh, I not only was going to try that, but

mine was going to be even more creative than those

other photogs'. Like putting cute little marbles in the

bottom and plopping a fish hat on the baby's cute head.

I'm pretty sure never was a more stupid shot thunk

up. Aside from the fact that it sounds like the absolute

worst idea in the history of photographydom, it sounds

incredibly dangerous. "But I checked the glass! I'm right

there! The baby will be in there for half a second! We have

a spotter! I'm always careful and safe!"

These are what we would call rationalizations.

It's not just the baby in the glass. There are a plethora of

unsafe concepts. There are maybe even more concepts

that are okay, but you must test out the safety before you

try them. If you are running a photography business, then

you purport to be a professional. If you are a professional,

then you make professional choices. One of the biggest

aspects of being a professional is being responsible. If I'm

a lifeguard, I don't let the kids go swimming in the pool with

no supervision and put in "safety precautions" of giving

them some water wings. That would be catastrophic. We

may not be able to put our finger on what makes that

different from putting a baby in a dangerous position, but

it's this: a professional thinks of the "what ifs." It's actually

their job. It's why they are a lifeguard and not you.

Along with training, lifeguards have taken on the

responsibility of planning for the unexpected. They have

not only planned on watching those children diligently,

but they've come prepared with life-saving devices in

case all the best efforts are not enough. The lifeguard is

thinking of the "what ifs."

It's no different with Newborn Photography. Even

if nothing detrimental ever happens to a baby when you

put him or her in a dangerous position, you've already

failed. You have decided your art is more important than

the "what ifs." Would you ever tell that to the parent? Even

if the parent is a fool and would actually let you value "art"

above the child's safety, would you tell that to the surgeon

who tries to save the baby's life after the shot didn't go as

planned?

Yes, an injury could theoretically happen with

any concept. The safest shot in the world could in some

way render an injury. A child could still get injured at the

pool even with the lifeguard's 110% effort. What's the

difference? Realism. Realistically, children who have heard

the rules, are immediately stopped if they disregard the

rules, are attentively watched, and are protected are not

going to suffer a serious injury at the pool. Realistically, a

newborn who is shot by a professional, who is trained on

how to safely take shots and who respects the potential

danger by avoiding obvious hazards is not going to get

injured. Nothing is 100%. But when you willingly choose

to take a shot that puts the newborn in a potentially

dangerous position, you have compromised your ethics

and run in the opposite direction of being a professional.

We were all new once. I still feel new. I haven't

been at this long at all. I landed in photography because

I was fairly certain I could take some better shots than the

local department store studio. And as boring as college

was, I had somehow made it to my senior year with no

plan. Besides, photography? A cash cow! I could buy a

camera for $1,000 and then charge a fortune. I'd be rich in

five minutes. I think you see where my delusion is going. I

stumbled into this industry and honestly, haven't stopped

stumbling yet.

We can't lose sight of what it's like to be new. You

salivate at every image the greats post. In your strive to

be creative, you come up with some ridiculously unsafe

concepts. Unfortunately, sometimes your creativity is

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sometimes just desperation in disguise and it leads you to

think a baby would make a cute fish. (Or maybe that was

just me.)

There's also just stupidity. There are the people

who think they can do it and it will be safe. Listen to me

here - there is no safe way to do an unsafe shot. Some

shots are not safe, no matter how many safety precautions

you put into it. There are also shots that can be safe, but

instead of going to all that trouble, you just do it the

quicker/easier way. That's the stupidity part right there.

The bottom line is that  a professional thinks of the

"what ifs."

So what now? Do I have to paralyze myself with

fear that every shot is potentially unsafe? While I'd rather

you be a little too worried about safety than not worried

enough, you don't have to cripple yourself in fear. The

most important things to take from this article are:

- some shots are not safe no matter how "safe" you are.

If you can't effectively answer reasonable "what ifs," you

don't do the shot.

- don't do a shot if you're not comfortable with it.

You're only competing with yourself, not every other

photographer.

- Go over the "what ifs" in your mind. What could be the

possible outcome if everything within reason went wrong

here?

So now for the fun part, right? I am beyond

certain that there are many more safety tips out there.

I encourage you to do your own homework. Actually,

if I could require you to do it, I totally would. What I've

included are some commonly sought after shots, and how

I do them. I sure would love to see yours!

image one

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weIGhTs.

This first shot has a substantial weight buried in the bucket. (see image one.) I used to use a ridiculously

heavy part from an antique scale. It weighs about twenty pounds. Then my fabulous photog friend Kristen Mackey said,

"Umm...weights." After the giant "Duh!" feeling washed over me, I realized she was right. Go to Target, Wal Mart, Big Lots,

anywhere, and get small foldable weights. Look for ones people strap on their arms and legs. Those will be bendable.

I like twenty pound weights. Put those in the base of your props. What happens if baby wiggles too much? The whole

thing tips. You need counter weights.

Brace sIBLInGs.

I like to lay the older sibling on the beanbag-but it won't fit them. We lay them how we would like, and then

push a stool that happens to be the right height to the beanbag. Their back is laying on the beanbag, and they can rest

their legs on the stool. It helps keep them balanced, which is always a good thing when they're holding a newborn. If we

feel iffy about how well they are going to do, Mom or Dad holds onto the older child's legs that are on the stool. On the

other side, Shannon holds onto the bottom of the baby. There is next to no support going on for the newborn from the

actual older sibling. Shannon is the one doing it. Basically, the sibling is just lying there with the newborn being held at

the bottom by Shannon. You can always wrap the newborn when he or she instinctively starts wiggling and squealing.

(see image two.) See how you don't see the entirety of the newborn's body? Shannon is supporting him. (In this shot,

the newborn had just pooped all over his big sister. Is she a superstar or what? She deserves more than an m&m bribe.

She deserves a pony.)

image two

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hoVer.

Even if the shot is as safe as safe can be, hover.

(see image three.) Just have someone a sneeze

away. They should be in panther mode and jump at

the slightest hiccup of the baby. You can see in these

images that she stays near him. I either edit or crop

her out. To edit someone out, usually you need to

have taken an establishing shot first. You shoot just

the prop at the exact same angle as it will be shot

when the baby is in/on it. Then you shoot it with the

baby in/on it. In Photoshop, you take the baby (or

the baby and the whole prop) out of the second shot

and drop it into the shot of just the prop. (see image

four.)

image three

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InVIsIBLe assIsTanT.

So far, I haven't been able to turn my fabulous

assistant invisible. Many poses require you just not letting

go. Maybe you can't let go because the baby won't stay

posed. Maybe you can't let go because it wouldn't be safe.

Maybe it's both! (see image seven.) This shows my assistant

Shannon spotting a variation of the hands in face pose.

You can see her hand stays on the baby. I just clone it out.

(see image eight.) Unfortunately, I replaced the original

image with the edited version back when I was editing this

family's sneak peeks. But I did have the frame before it, so

that's the "before" photo you see. This is used a lot with the

face in hands shot. The next image is the before of a face in

hands shot.(see image five.) Often, we can get the baby

balanced where no support at the bottom is needed (as

you see in the previous face in hands shot). When we can't,

I take two shots of the image. One is Shannon supporting

the head like in the previous image, and the other is with

her supporting the bottom as you see here. The final result

is the next image. (see image six.)

image seven

image five

image six

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TILT The camera.

So many times you see an image and think about how they got the baby's head or entire body to stay at that

angle. ( see image nine.) Often, they didn't! The baby was lying flat or slightly elevated. (see image ten.) They tilted

the camera when they took the shot. If you tried to prop up the baby to be as vertical as she appears in this shot, she

would roll. At the very least, her head would keep dropping. I cropped it and had the red around it to show you exactly

how the image was turned. This is how the shot was taken. I just tilted the camera to take the shot looking like she was

upright.

image nine image ten

image eight

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image ten

FaLL ProoF.

This goes along with Invisible Assistant as well, but the sack of baby pose is a common pose. Occasionally I get

the baby to be posed where he or she is completely balanced. I take the shot with Shannon's hands right by the baby.

(see image eleven.) Sure, the baby's balanced. She could go get a drink if she wanted to. But "what if" the baby doesn't

stay balanced? She stays close. Her hands stay with the baby. Usually, it's not balanced anyway and Shannon just holds

on to the back. I clone her arm out. (see image twelve.)

image eleven image twelve

image thirteen

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uP In aIr aware.

Often in shots with parents, the baby is away from the parent's body. For me, it's just as simple as having

Shannon either under the parent's hands, or if it makes more sense safety wise, next to the parent's hands. (see image

fourteen.)Shannon is there if the baby wiggles enough so that the parent might not have a good hold, in whatever

way makes the most sense for safety with that shot. This is why the shot is usually cropped so closely, or done against

the black backdrop, so I can just paint Shannon out.

head suPPorT.

This goes along with Invisible Assistant, but it's important to note that often the baby's head is going to need

support. It may be a super simple shot. The muscles in newborns' necks are nowhere near strong enough to support

their heads. Keep a finger on the babies' heads when you need them to keep their heads in a position where they're not

resting. In this image, Shannon kept her fingers supporting his head and I cloned them out. (see image thirteen.)

image fourteen

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hanGInG shoTs requIre IT aLL.

It took me quite awhile to try a hanging shot. Just the idea gave me hives. Even now, I'd say we only end up

with a hanging shot on about half the babies we try it on. We only try it on about a third of the babies. We have to be

absolutely certain that this is a baby who is in an incredibly deep sleep. There are so many things to do with hanging

shots that I broke it down into two categories. For a horizontal hanging shot, this is what we did: (see image fifteen.)

- Check fabric with more than enough weight.

- Mom and Dad are holding each end of the fabric.

- With the fabric resting slightly on the beanbag, we place the baby the way we like him.

- While I support baby in the middle (Mom and Dad are still holding the ends), Shannon removes the beanbag and

lays on the floor on her back.

- We place the baby in Shannon's hands while Mom and and Dad pull the fabric taut on the ends.

- Shannon never lets go of the baby! He is lying in her outstretched, flat hands while she is on the floor with her arms

up.

- She does not raise her arms too high but enough for the baby to not be touching her anywhere but on her hands.

- If somehow he moved tremendously and somehow she could not simply hold him in her hands, the fabric is high in

the back, so the only way he could go is forward a few inches and onto Shannon's chest.

- I would never do this shot without three people.

- I take the shot and edit out Shannon's hands.

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For a more vertical hanging shot, this is what we

did. (see image sixteen, seventeen & eighteen.)

- Check fabric with more than enough weight.

- With fabric laying on the beanbag, we pose the baby

the way we like her.

- I wiggle and tweak while Shannon ties a knot in the

fabric above the baby.

- While I hold the baby, Shannon takes all the extra

fabric and ties another knot securing the "sling" onto

the background stand.

- It is double-knotted, and a strong clamp is added to

also secure the knotted sling to the background stand.

- She moves her hands down under to support/hold the

baby, and I can let go.

image sixteen

image seventeen

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TIdBIT TIPs.

- Watch for blue appendages. Newborns circulatory systems aren't as mature as ours and their little hands and feet get

purple. Just wiggle a little to get the blood pumping.

- Not every baby will do every pose. Don't push it. They can't verbalize their displeasure so you must take your cue from

their behavior.

- Be careful of their startle reflex. Be prepared for them to jump when you are unfolding fingers, touching the palms of

their hands/feet, picking them up, etc.

- Don't overheat a preemie. Preemies find it more difficult to breathe when it's hot.

- Babies use their abdomen muscles to breathe a lot. Be careful you don't squish their bellies too much.

- Watch their wrists when you have them cradle their faces. Go slowly and if they don't like it, stop. You don't want

to hyper extend their wrists.

- Do not even consider doing a shot that needs a composite if you know you cannot successfully edit a composite.

- Do your own research! Learn about the safety behind the poses you love.

- Join me on my Facebook Business Page where we can love photography and be amused at how snerky we are.

Images and text are © Brenna B Photography 2012. To see more of Brenna's beautiful work please visit her website or facebook.

- The background stand is already braced at the

bottoms where it meets the floor.

- I like to have the mom feel that she's comfortable

with everything at that point.

- The mom stands to the side and moves her hands

either as an extra brace on top of the knot/clamp

on the background support, or sometimes she helps

by being an extra stabilizer to the background stand

itself. Whatever she prefers. She is not really needed

for support, but I prefer to have her close so she feels

confident in what we're doing.

- The baby is elevated no more than four inches above

the beanbag! The beanbag stays under her the entire

time.

- Shannon's hands never let go underneath the baby!

She keeps her hands there during the shot.

- The fabric is covering the baby in the back so there is

no chance of her sliding out backwards.

- I take the shot and edit out Shannon's hands.

image eighteen

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lil' owl knitts review.

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Some people love vintage and some people love modern but Jen's work combines

vintage and modern elements perfectly together! They are so classic and timeless, so soft

and pure. If I say they are amazing it would still be an understatement!! Jen's creations

are so much more!! They mix grace, beauty and soul and they amaze me every time I see

her post a new picture or receive her newsletter!! Every time I receive something from

Jen I just couldn't help to do 'ummmm, ahhhhh' for a while and I always keep the little

beauty I just received on my table or in eye sight until it is replaced by the next one from

her! I get so much inspiration just from looking at her creations!

- Jade Goe

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Lil' owl knitts shop | facebook

Jade Goewebsite | facebook

Jen is the creator of lil owl knitts. she started knitting

seven years ago and got more serious about her craft when

she was pregnant with her son. During her research into

how commercial clothing items were created she came to

the realization that most were made with synthetic fibers

and dyes that were, in her eyes, not suitable for newborns.

Thats' when she started to look to greener, more organic

ways to knit things for her customers. She started to use

natural fibers, and realized that for a little more money she

could create a far superior knit that felt softer and was easier

to work with as well as clean. This journey has evolved over

time but one thing has remained the same: Jen puts 110% of

herself into what she does to make the most conscientious,

environmentally responsible, and safe knits for your clients,

family, and friends. Jen is a God lover, a mother, a wife and

loves to create.

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I started building my portfolio in the spring of 2008, after

a few years of doing photography for friends and family, and I

have been very blessed to have a really great client base build up

so quickly! I began specializing in newborns in 2010 after realizing

it was where I got the most joy work-wise. Teaching is my second

passion and I also believe in helping other photographers learn to

safely and successfully photograph brand new babies, so I began

offering workshops/mentoring and two e-guides. Working with

newborns and hanging out with fellow photographers is amazing

and I have met so many awesome people from the parents and

clients to the photographers from all over the United States. I

believe newborn photography shouldn't be boring, and enjoy

lots of laughs and craziness behind the scenes!

Images and text are © Rachel Vanoven Photography 2012. To see more of Rachel's stunning work please visit her website, blog or facbook.

rachelVanoven.

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First of all, I should say that I’m a mom. So some

things about baby photography have come easily. For

example, I know that when a newborn cries and pulls

his legs up tight, his tummy probably hurts, and in a few

minutes he’s going to cut loose with something loud and

smelly that’s going to make him feel much better. I know

that I’m going to be able to get him to sleep quickly if his

tummy is full, he’s swaddled tightly and is warm. I know

that if I put my f-stop on 2.8 and focus right up close on

the crease of his eye, I’m going to get a beautiful soft focus

down his tummy and legs. However, it’s the business of

baby photography that has come only through trial and

error. Here are 5 lessons I’ve learned while creating “Year

One”, my first year baby plan.

The Business of Babies.

Images and text are © Whitney Scott 2012. To see more of Whitney's stunning work you can visit her website, blog or facebook.

1. reduce the number of sessions you offer.

When I started out, I thought you HAD to offer

maternity, newborn, 3, 6, 9 and 12 months. It was just

too much. By the time we proofed each session and

delivered the order, these moms were seeing us every 3

weeks during the first year. We now offer only 3 sessions

with our Year One plan: newborn, 6 month and one year.

It still offers great coverage of baby’s first year, but moms

are less overwhelmed and our sales averages for the year

are HIGHER than when we offered more sessions.

2. make each session unique.

If all sessions are similar, parents are going to

lump all purchases into one category in their mind (ex.

“first year baby photos”). If the sessions and products

seem very different, they are not as likely to add the totals

together in their head, and your order averages will be

higher!

For example, our newborn session is “an intimate

session in your home”. I tend to create a lot of images

for them in black & white, as it adds a sense of intimacy

and makes the session feel unique to the others. For the

six month session, we offer to add-on the family for free

and then proceed to base this sale around your “first

family portrait”. For the one year session, we are focusing

on personality – bright colors, unique location, special

outfit and props. A popular seller for this session is an

autograph album (similar to a wedding sign-in book) for

parents, family and friends to write notes to the baby

about their first year.

"

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3. don’t offer all products, all the time.

Moms used to come in for the newborn session,

bust their budget and purchase ALL their favorite

products. Now each time they come in, they receive

a pricing card specific to that particular session, with

unique products available only at that time. It keeps

them excited, and creates an urgency about purchasing!

4. Give incentives for purchases.

For every high-priced product you offer, you

need an incentive to help people rationalize the sale.

We offer extras with a high perceived value, that don’t

come at much expense to us (for example- 25 birth

announcements, half-price “classic prints” with your

purchase of a large wall portrait, free digital files with the

purchase of an heirloom album).

5. Finally, treat your clients as friends.

Long-term clients are the best clients, and we’ve

discovered that clients with whom we have a friendship

are fiercely loyal. We always make a point of friending

clients on facebook so we can keep up with and comment

on their lives. We often throw a little extra something in

with their order (a print they were considering, but didn’t

order, double-sided wallets etc.). In the end, it’s the big

things that make your business good, but it’s the small

things that make it great.

Whitney Scott, along with her husband David, own and operate Whitney Scott Photography out of their home in Carthage, Missouri. They divide their time between homeschooling their children, servicing clients both at home and throughout the United States and teaching classes and workshops to other professionals through their sponsorship with Black River Imaging.

Whitney will soon be offering a “Year One” baby plan and products which will be available to purchase through her website.

our sales averages for the year are HIGHER than when we offered more sessions."

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10 Amazing Ways to use Pinterest for Marketing.

Pinterest is fast becoming one of the hottest social

media sites around. How lucky are we as photographers

that the main form of information shared is through photos?

It is truly a visual feast and understanding Pinterest and

how you can use it for your business can make that site our

little candy store!! So we have put together 10 amazing

ways that you can use Pinterest for your marketing and to

increase your exposure. Check them out…

Follow people that are local to you and local

businesses that have Pinterest boards. Your clients all

live around you, but Pinterest has users from all over. By

keeping a strong local following, you’re likely to have a

lot of local people following you too, which is keeping

yourself in front of your potential clients.

Create boards that interest your clients. If you’re a

wedding photographer, create boards about weddings,

for example maybe a board with ring shots, or a board

just for flowers. You’ll find that brides will follow that

board, or just visit your boards frequently because of your

collections.

Pin your own photos mixed with other peoples

photos in the same board. You want to be careful not to

promote yourself too much, since Pinterest frowns on it,

and it can appear a little tacky. So mix it up a little and

share others' work as well.

Remember that this is soft marketing, have fun using

and building your Pinterest account, which will give you

more exposure, but be sure you are doing other stronger

marketing efforts like a referral program, or partnering

with local businesses. It would not be smart to count on

only Pinterest for your marketing, this should supplement

what your already doing.

10.

9.

8.

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Consider creating a board with just your own work.

You could title it “My own work”, “My personal favorites”

or “Favorites from my studio”. This should only be done

if you also have boards with many other ideas or other

peoples work as well. Remember, it won’t look that great

to only pin your own stuff.

When you have a favorite board, share about it on

facebook! Or promote your own page, or a favorite post.

Also, be sure that in your Pinterest settings, you have “link

to Facebook” selected.

Add Pinterest buttons to your blog, website, and

email address so others can follow you. Building your

brand is all about becoming recognizable and desirable.

Being in front of people regularly is one great way to do

this.

Use your boards as an extension of your site. Build

boards to share outfit ideas, location inspiration, props,

wall designs, and even your products. How fun will it be to

send your clients to your Pinterest board to get inspiration

for their own shoot with you, what a great way to enhance

their overall experience they have working with you.

Invite your clients and friends to join Pinterest if

they have not already. Be sure to invite them to follow

your boards for great photography inspiration.

Use your photography logo in your Pinterest profile

picture, and if you can include a picture of yourself as well.

Strong branding is getting that logo recognized, and this

is one way to have it out there!

6.

Text is © Amy Fraughton 2012 & Photo Business Tools 2012. You can check out Photo Business Tools by visiting their website or facebook. Images were taken from pinterest and are © to their respected artist.

5.

4.

3.

2.

1.

Amy Fraughton, owner of Photo Business Tools,

loves business, setting high goals, and helping other

women to do the same! She runs a family of 6, a successful

photography business, and sometimes a 5K, as well as the

amazing Photo Business Tools site for photographers who

need a little business help along their way.

Lemonade and Lenses readers may enjoy 20% off

your membership to Photo Business Tools for a limited

time! Enter the code LLrocks in the shopping cart.

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I am so excited to be working in this

industry that it brings a smile to my face every

time I think about it. I have to thank my children

for helping me discover and define my passion.

We purchased a DSLR shortly after our first

son was born and I guess you could say I was

a hobbyist but the more photos I took of my

boys the more I realized how much I enjoyed it

and that I seemed to have some talent. Since

launching Newborn Photography by Jade

things have been happening very fast! I did

my first shoot of twins a few days ago. That

is something I would not have been able to

pull off only 3-6 months ago! It feels like I have

learnt so much but I know I still have so much

to learn. I am loving every minute of it! I feel so

blessed to see and capture all the little miracles

that bring wonder, hope and dreams to their

family. It makes me so happy to know the

photos I take mean so much to their family

and that they will cherish them and pass them

down generations to come.

Jade Gao.

Images and text are © Newborn Photography by Jade 2012. To see more of Jade's whimsical work you can visit her website or facebook.

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Image © Carra Harrison.

fin.

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