March 28, 2020€¦ · 1/8 investors kickoff 1/29 quarterfinalists selected (top 24) 2/5-6 3-minute...
Transcript of March 28, 2020€¦ · 1/8 investors kickoff 1/29 quarterfinalists selected (top 24) 2/5-6 3-minute...
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SDAngelConf
etrackkickoff
TheSDAngels.com
March 28, 2020
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SDAngelConfTheSDAngels.com
March 28, 2020
sponsors
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partners
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brink sbdc @ USD
innovation SBDC
innovation accelerator
1:1 consulting
training/workshops
free confidential
www.sandiego.edu/SBDC
www.innovate-up.com
www.theSDAngels.com
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awards
50 Most Influential Business Leaders in SD (The SD Transcript)
2019 SBDC State Star (America’s SBDC)
2019 Jill Andrews Advocacy Award for
Outstanding Small Business Assistance in
the Technology Sector (SBA)
2018 #1 Business Accelerator in SD (SDBJ)
2018 She Advocates Award (Hera Venture Summit)
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welcomeintros
Mysty RuskDirector, The Brink SBDC
SDAC Founder & Event Director
619.260.4657
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Benton MooreEntrepreneur
SDAC II Fund Manager
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overview
12/18 deadline to apply
1/8 investor kickoff
3/28 SDAC II
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etrack
6 Pitch Deconstructions
10/2 Fundamentals of Seeking Angel Investors
10/9 Alternative Funding
10/16 Decks & Investment Strategy
10/30 Marketing Research and GTM
11/6 Prepping Financials
11/13 Valuation, Cap Tables, Term Sheets
12/4 Preparing for Due Diligence
12/18 Application Deadline & Celebration
SDAngelConfTheSDAngels.com
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pitch decon
1 minute speed round (no slides)
voting
3 minute round (with slides)
judges are investors & technical experts
overarching feedback after the speed round
very specific feedback to each company after
the 3-minute round
9/25 12/11
10/23 1/28
11/20 2/11
SDAngelConfTheSDAngels.com
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itrack
1/8 investors kickoff
1/29 quarterfinalists selected (top 24)
2/5-6 3-minute pitches
2/12 semifinalists selected (top 12)
2/19-20 10-minute pitches
2/26 finalists selected (top 6)
3/4 due diligence begins
SDAngelConfTheSDAngels.com
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sdac II
keynote panels networking
6 finalists pitch
due diligence leads report
investors make final decision
1 ~$200,000 check
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what if I don’t win…
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$15M34 10593
companies investors units addt’l investments
network… exposure…
refined pitch…
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SDAngelConf
getting to yesp i tches investors say “YES!” to
TheSDAngels.com
March 28, 2020
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lifecycle
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investor facts
investors
definition of accredited investor
4M qualified
300K active in last 2 years
net worth <$5M
26% ♀ 74% ♂
typical investment $10-50K/deal
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deals
77K deals/yr
$24B invested
avg deal $345K
avg valuation $2.7M
source: Angel Capital Association
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why
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what
1 elevator pitch
2 problem
3 solution
4 market size
5 business model
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6 tech
7 competition
8 marketing
9 team
10 ask
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teammarket
opp
entrep vs inv
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ROI & use of funds
teammarket
opp
competition
salesproblem solution
asktechnical solution
biz model
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step 1
less product more sales succinct
SDAngelConfTheSDAngels.com
market competition sales research exit strategy
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competition slide
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speed
X X price
X scalable manufacturing X self washing
X X
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market opp
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assumptions
• $29B sales projection of
kitchen accessories for
2025
• 2018 $26B actual sales of
kitchen accessories
• 12% AGR due to increased
drinking
segments
TAM $29B
SAM $2B
SOM $200Mmargarita
lovers 70%
Organic baby food
mamas 30%
2025 Kitchen Accessories includes manual, electronic, & household accessories
2025 Kitchen Electronics includes electric blenders, grinders, food processors, juicers
2020 Millennial Blenders includes specialty high speed blenders with attachments
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ask
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Sales Marketing
64%
Product Dev12%
Inventory 15%
G & A 4%
IP Legal 5%
$400K
convertible note
$3M valuation
20% discount
$1M raised
sales $2M/last yr
series A in <3yrs
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finding investors
target list
your money
F3
LinkedIn is your bff
SDAngelConfTheSDAngels.com
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practice
authentic
demo | demo | demo
different lengths
tech will break
anticipate questions
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types of angels
networks
family offices
funds
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recap
12/18 deadline to apply
1/8 investor kickoff
3/28 SDAC II
SDAngelConfTheSDAngels.com
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SDAngelConf
THANK YOU
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